Mobile Business

What Your Business Is Missing Out On By Not Having a Mobile App

Mobile users (those using mobile devices such as tablets and smartphones) are surely taking over the consumer setting. Statistics show that more than 50% of mobile users check their smartphone right after waking up.
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'Phreaking' or frequency hacking is coming back from the grave

Last week, NY Times published an article - 'It’s Possible to Hack a Phone With Sound Waves, Researchers Show' - that since gained a lot of attention and a lot of echoes in other media outlets. It’s not just about smartphones, as the title might suggest; but any system incorporating a particular class of sensors (an accelerometer, in this case) allows under certain conditions a knowledgeable person to influence, control or disable the device that incorporates it.
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Mobile speed advantage: twice the revenue and way ahead the competition

Even those that haven’t watched the movie Zootopia, the iconic scene depicted above is probably resonating with some of our own experiences with systems that seem to thrive on delay.
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What if you could boost sales by 60-70% with minimal costs overnight?

Just imagine it for a second: your business (whatever it may be) is working. Along comes an email claiming that there a simple way to boost your business by 71% with minimal costs. Spam or stroke of genius? Surprisingly, it turns out there is at least one case where the claim is true!
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Mobile device sensors: the biggest advantage and the biggest privacy threat

Mobile devices are often presented as a miniaturized desktop or laptop computers. The next step of the evolution. Why? Because a mobile phone or tablet - in addition to everything your desktop of laptop has - is also packed with sensors provide a lot of inputs a clever developer can use to create new services or products.
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Money down the drain: bots and digital ad fraud

There is a huge covert war going on in the digital world and we are not talking about the on-going brawl among the readily recognizable giants such as Amazon, Apple, Facebook, Google, Microsoft. The stakes in this covert war are nothing if not huge: $7.2 billion per year.
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16 articles  3 pages