Are you trying to sell stuff online?
I’m sure you will agree that converting your visitors into revenue is hard.
And getting yourself profitable? That’s even harder.
There is a simple secret to raising the value of every customer you sell to:
Sales funnels. Clickfunnels Marketplace
By creating a well-designed sales funnel, you can dramatically boost your earnings and provide more value for your customers.
In this post, I’m going to introduce you to ClickFunnels, the application I am using to create sales funnels for my business.
You don’t need any technical know-how to use it, and it will truly change how you operate your business.
If you’re ready to throw yourself into the ClickFunnels world, it’s one of the best affiliate programs on the market. I’ll be talking about that too later on.
What is ClickFunnels?
ClickFunnels was created back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels into a $100 million per year business and they just crossed over 65,000 active members as of August 2018.
At its core, ClickFunnels is a software for constructing sales funnels. With a bunch of added bells and whistles.
You can use it to construct:
– Landing pages
– Squeeze pages
– Membership sites
– Every type of sales funnel you can think of, complete with order bumps, upsells and downsells
Essentially, you’re getting everything you need to advertise and sell your products online, without having to employ expensive developers.
And people are using ClickFunnels with great success.
If you check out their 2 Comma Club website, you can see that almost 300 entrepreneurs have already created 1 million dollar funnels utilizing ClickFunnels.
That is remarkable.Clickfunnels Marketplace
What are the best parts of ClickFunnels?
Best Feature #1: Funnel template blueprints
If you’ve never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 different forms of funnels that he has employed successfully in his own business.
The funnel forms fall into 3 main categories: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are a few additional special funnels like Membership funnels you can create too.
They include simple funnels like the Squeeze Page Funnel which gathers a visitor’s email address and then sends them to a Thank you page when registering.
Or to more sophisticated sales funnels such as the 2-Step TripWire Funnel which sells a very low ticket front-end product (your tripwire) and then upsells them to a more expensive products with Order Form bumps, and One Click upsells or Downsells.
Moreover, every funnel type has its own set of free templates and paid templates. So even in the event that you don’t have any design skills, your funnel pages will all have a consistent, professional design.
Here’s a high-level overview of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Clickfunnels Marketplace
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels provides you a wonderful starting point with its funnel and page templates, the ClickFunnels editor is where you can truly make each page in your funnel your own.
Pages in ClickFunnels are laid out with sections that can have any number of columns and rows. You can then use your mouse to drag elements around and put them where you want them.
While not as adaptable as Instapage’s landing page editor, it’s still quite nice and it may be used to achieve just about any design you want.
What I like is that the editor is very intuitive to use.
Selecting elements on the page and moving them where you want is very seamless.
Text elements can be edited inline, and changing any element’s properties could be accomplished via the fly-out sidebar.
And contrary to other editors out there, everything is organized in a logical manner. You are not spending a great deal of time searching for what you want to do.
The main thing is that no programming is needed. So you do not need to spend time learning HTML or CSS or any technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are all essential for giving you the flexibility to design the specific pages you want and ClickFunnels gives you a wide array of them to use.
Fundamental elements include Headline, Image, Text, Button, Input types and Video widgets. These are the fundamental building blocks for any landing page that you construct in the software.
ClickFunnels also includes several advanced components like:
– SMS Signup
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Plus, there are specialized elements like Membership elements for your own membership pages and order and shipping form elements for your order pages.
Each element can be easily customized from the editor sidebar. With majority of elements, you can change common properties such as background colors, margins, fonts, and alignment.
Then there are element specific attributes like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There is no doubt in my mind that ClickFunnels has the very best, legitimate affiliate marketing program which you can be a part of.
The ClickFunnels affiliate program pays out 40% recurring commissions for every referral you make and you can win cool prizes like $500 towards your very own dream car as soon as you hit 100 active referrals.
On top of that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program.
And thanks to the ClickFunnel’s sticky cookie, you will also earn commissions on any upsells your referrals buy as they go through their specific funnels too.
That is not all:
ClickFunnels also has another great feature for affiliates called share funnels.
Within the Settings tab of any of your funnels, you can grab your Share Funnel URL.
Whenever someone visits this URL, they’ll be able to add this funnel directly into their accounts if they are an existing ClickFunnels member. If they are not a member yet, they can sign up for the ClickFunnels 14-day free trial and then get your funnel added to their account.
What’s really amazing is that this share URL also functions as your affiliate link, and you’ll get a recurring commission if this new user ends up staying.
What I don’t like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After choosing your funnel type and template, it needs to get added to your account.
For some reason, this procedure appears to take approximately 8-10 seconds each time.
While I really don’t understand what is really going on behind the scenes, it does not make sense to me why this could take so long. It is somewhat annoying, although just a minor inconvenience.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors on their lowest plan. I’m not a fan of software products that restrict you in this way.
If you are just building sales funnels for yourself, these limits are most likely okay.
But you can get more annoyed at such limitations if you’re doing client work, creating funnels for multiple customers or promoting ClickFunnels as an affiliate with share funnels.
You’ll want to upgrade to the Etison Suite plan if you would like to build infinite funnels.
Bad Part #3: Fairly High learning curve
The range of what ClickFunnels could do is pretty huge, and it can certainly be intimidating to some.
That’s why ClickFunnels put so much work into the onboarding process to help ease you into the program. The ClickFunnels interface is pretty well made for the most part and when you’ve assembled a few funnels yourself, the whole procedure does get easier over time.
Over time, ClickFunnels has evolved their pricing plans. In the beginning, they had 3 different pricing tiers, however they’ve now been consolidated into 2 separate plans.
How much is ClickFunnels now?
Currently, the cheapest ClickFunnels plan is $97 a month. On this plan, you get access to all the funnel production tools, but you are restricted to creating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which allows you to create your own affiliate program.
To get access to that, you’ll need to go with the Etison Suite plan. It includes everything, and you receive unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there aren’t any ClickFunnels coupon codes out there. However, you can purchase Funnel Hacks for $997 which gives you 6 months of Etison Suite for free plus some additional bonuses. This brings down the cost to $166.16 a month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It’s not constrained in any way which lets you give the software a complete test before you fully commit.
If $97 or $297 a month sounds like too large a commitment for your current budget, there is also a semi-secret, unadvertised Share Funnel plan that you can also have access to for only $19 a month. You can only produce 3 funnels and 10 pages with this plan, but it’s a great way to try out ClickFunnels on a budget.
Everything else you need to know about ClickFunnels
How is their support?
ClickFunnels support is quite good in my experience, although they can be somewhat slow in responding. They use Intercom, which means you can immediately ask questions in the live chat box. Support requests are usually answered in a few hours and I found the team to pretty helpful to all my questions.
Do I need my own domain? Clickfunnels Marketplace
You don’t necessarily need your own domain name to launch a funnel, but I would advise it. If you don’t have one then your funnel URL will look something like http://username.clickfunnels.com.
One nice bonus that I did not know about is that ClickFunnels will buy you your first domain name for free and even install SSL on it for you. You can learn how to do this from the very first game in the onboarding training.
Do they have an active community?
Both groups are extremely active and it is a great place to get feedback on your own sales funnels and answer any questions you might have.
Additionally, there are other FB groups run by ClickFunnels affiliates which are also very active. The main one I suggest joining is Automation Nation. It’s run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they provide?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with the best email marketing software on the market.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a couple of others. The one constraint with using Paypal though is that it does not support One Click Upsells or One Time Offers. That is why I would strongly suggest going with Stripe if you can.
What’s the Funnel Hacks system?
If you’re looking to acquire the $297/mo. Etison Suite plan, then it’s definitely well worth it to join with Funnel Hacks instead to save some additional money. For $997, you are going to receive six months of the Etison Suite plan which is $1,782 in value.
You’ll also get a bunch of additional training and bonuses which include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I believe ClickFunnels has some negative buzz around it due to all of the affiliates who are making an effort to promote it.
But no, ClickFunnels isn’t a scam. It’s certainly the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It’s a software with an amazing affiliate opportunity. So many men and women are using ClickFunnels to construct 6 and 7 figure companies.
When folks ask, “How can I create a sales funnel”, ClickFunnels is the #1 response hands down. There is no other software that can do everything that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides creating standard sales funnels, there are many ways marketers are using ClickFunnels at the moment in their business.
It’s terrific for creating opt-in funnels that will help you generate more prospects and build your email list.
You can create webinar funnels to help you develop your brand and promote your services and products.
And you can use it to create membership sites where you’re able to gate your premium content so that it is accessible only to subscribers.
How can you make ClickFunnels work for you? Clickfunnels Marketplace
To start with, you need to have a product or service to market. If you don’t have something to market, then don’t even bother looking into ClickFunnels before you do. Unless you just want to promote it as an affiliate.
Next, you have to be willing to commit time and money into creating your value ladder and building out your entire sales funnel.
That means at least creating a lead magnet or low-cost tripwire product to get customers or clients into your funnel. And then coming up with proper upsells, order bumps and other OTOs that match or enhance your principal product offering.
If you’re unclear how to start, I’d have a look at Russell’s very own multi-million dollar sales funnels to give you inspiration. Read his book DotComSecrets where he explains precisely the why and how of creating sales funnels and how to tell stories to marketing your services and products.
And as you go through his own sales funnels you can observe how he goes from low-cost tripwire (DotComSecrets) to selling his flagship product (ClickFunnels).
By creating his own community of raving fans he could then upsell his various other products and events like Funnel Scripts, Funnel Hackers Live, and much more.
Once you’ve gone through his funnels, then you can take the components that apply to your own business and create a strategy for your own sales funnel. As soon as you have that in place, you will be ready to start making money with ClickFunnels.
ClickFunnels versus the competition
There are a few ClickFunnels alternatives out there that share a number of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is one of the market leaders in the landing page builder space and it is a very popular tool in its own right.
It also recently added the ability to sell products directly on their pages with its new Checkout widget
Each product features a large selection of fine looking templates. Both have drag and drop editors that make it effortless for you to create the designs you want. And both integrate with all the popular email service providers.
However, Leadpages is more limited in scope than ClickFunnels. You use it to create landing pages that can help you collect leads. This is not a terrible thing since LeadPages really shines for creating landing pages fast.
Right now, among the most effective strategies for growing your email list is using content upgrades. By creating targeted lead magnets into your most popular posts you can get opt-in conversion rates that far surpass your typical pop-up.
LeadPages is the best service for implementing this strategy with its LeadBoxes, 2 step opt-ins, and automatic lead magnet delivery which is why they are the most popular popup you’ll see today.
So if you’re primarily concentrated on lead generation, I’d definitely recommend trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
But, if you’re selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales as soon as you begin generating sales funnels for each of your products.
ClickFunnels vs SamCart
SamCart is a product which lets users create beautiful, high converting checkout pages. Which gives it a whole lot in common with ClickFunnels.
SamCart is targeted towards getting setup and selling fast. It supports both Stripe and Paypal and it includes 17 distinct checkout page templates that you can customize.
Concerning flexibility, there’s absolutely no comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you’ll be able to design any checkout page you can dream of. SamCart only allows for some basic customizations to its pre-made templates.
SamCart does permit you to add order bumps, upsells and downsells such as ClickFunnels does. You can also easily create coupons for your products which is just another great way to increase conversions.
However, where Samcart is missing, is the ability to capture leads and build complete sales funnels. The products come in at the same $97 per month price point, and I find ClickFunnels to be quite a bit more flexible and more powerful compared to Samcart.
– Best software for building marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Amazing looking templates for every type of funnel
– Great on-boarding procedure for learning the program
– Software has been better after each update
– Readily share any funnels you build and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL installed
– 14-day free trial
– Limits on the number of funnels, pages, and visitors with the standard plan
– Plently of things to learn, a steep learning curve
– Split testing is pretty basic
Final Thoughts Clickfunnels Marketplace
Which software you go with depends on your requirements and the amount of work you’re willing to invest in your enterprise.
Although many of you are selling standalone products, are you willing to put in the effort necessary to create a high converting sales funnel?
If not, ClickFunnels might be overkill for you. It’s possible to collect leads or sell your front end product more cheaply with alternative services.
But if raising the average lifetime value of your clients is important to you, then I truly recommend giving ClickFunnels a try.
Not only to access the software but also because the training you get will be both inspiring and enlightening.
Take advantage of the ClickFunnels 14-day free trial, and see whether you can use it to grow your business today.