Among the older email marketing programs on the market today, GetResponse stays a first-class product with lots to offer. Get Response Vs Marketo

In its earlier years, the business ran exclusively in the European market; nevertheless, over the past years, GetResponse has made a concentrated effort to broaden its reach to the American market.

GetResponse currently serves over 350,000 businesses from 182 countries, varying from micro-businesses to popular companies such as Marriott, Hilton, the Blue Man Group, and GlaxoSmithKline.

The software is definitely worth a look, even for those with no previous experience in the field. It offers a wonderful feature set at a very reasonable rate, and the full range of features is available to all subscribers, regardless of list size. With GetResponse, you get access to comprehensive A/B testing options, single-click list segmentation, and a significantly useful array of tools and reports. Check out the full review for details. Get Response Vs Marketo


Get Response Vs Marketo

 

What is GetResponse? Get Response Vs Marketo

GetResponse is a popular e-mail marketing service that just gets the job done. Servicing companies in more than 180 countries with over 1 billion customers each month, GetResponse projects itself as the world’s most convenient e-mail marketing system. The platform makes it simple and problem-free to develop professional-looking e-mails and landing pages with its editor.

In addition, the email intelligence feature allows you to make the most of the impact of your campaigns. You can track, gauge, and evaluate your efforts easily. The tool gives you the power to view hourly fluctuations, segment subscribers with a single click, determine site conversions, compare follow-ups, and make intelligent decisions rapidly. Get Response Vs Marketo

What makes GetResponse such a good business software solution? To start, you don’t need a technology background to use its marketing and email automation tools to enhance your business. The vendor offers a helpful 30-day totally free trial and flexible pricing packages with a lot of additional features. You don’t need a charge card to sign up for the free trial which permits up to 1,000 contacts.

The GetReponse site hosts an in-depth Help Center where you can easily find answers to usual inquiries. The vendor also offers 24/7 support through live chat and e-mail. The user experience is remarkable and the third-party integrations enable you to quickly link the application with your existing company software application platforms. We give the thumbs approximately GetResponse and invite you to take a look at its leading rate email marketing functionalities.

 

Key Features

GetResponse’s key functions include:

Marketing Automation – GetResponse’s marketing automation feature lets users build scalable workflows based upon customer journeys. Action-based autoresponders allow for the development of messages that are triggered by appropriate recipient actions – with customized one-to-one responses. Additionally, GetResponse provides users with advanced segmentation tools that allow them to divide their contacts into subgroups and tailor emails appropriately.

GetResponse-Autoresponders

Landing Page Builder – GetResponse has an intuitive drag-and-drop landing page builder that permits users to develop 100% responsive landing pages and web forms. Company online marketers can develop web pages for sales, webinars, thank yous, opt-ins, about-me and downloads in simply a couple of minutes. Additionally, GetResponse lets users test, analyze and optimize their pages to boost conversion rates.

GetResponse-Landing-Pages

Comprehensive Reporting – GetReponse has robust reporting abilities. A few easy reports appear straight in the dashboard, offering a short introduction of campaign success by means of pie chart and raw numbers. The E-mail Analytics section supplies additional detail, with line and bar chart for clicks, unsubscribes, opens, complaints and bounces. In addition, for each report, users can see which subscribers within their e-mail list carried out any given action.

GetResponse-Reports

Webinar Integration – The GetResponse webinar platform effortlessly integrates with GetResponse email marketing, enabling users to host product announcements, demonstrations and training sessions. Features include presentation sharing, chat moderation, polls, desktop sharing, guest management and VoIP capabilities. Furthermore, GetResponse lets users choose whether their webinar will be password-protected or open to everyone.

 

User-friendly Interface

GetResponse-User-Interface

On the whole, GetResponse is pretty uncomplicated to utilize. It is definitely simple enough to do all the fundamentals: import contacts, make campaigns, set autoresponders and check stats and the interface is quite clean and intuitive.

In terms of how it stacks up against its rivals in this regard, I would argue that Campaign Monitor is a little bit more user friendly although not as complete, and Mailchimp has a slicker user interface although one that makes finding particular functionality a bit difficult sometimes).

One area I feel that could be considerably much better from a user-friendliness point of view is the Getresponse e-newsletter editor.

Whilst its drag & drop technique carries out in theory provide a really versatile method to create blocks of content and move them around an e-newsletter, in practice it is a bit cumbersome to utilize and can cause unintentional deletion of material, or positioning of it in the wrong part of the e-newsletter.

If you can get your head around it, and practice using it a bit, it does make for an extremely beneficial tool – it’s just that the execution of it could be rather much better which I was able to do quite fast!

 

Target Market

GetResponse serves all kinds of companies with its email marketing software application. Here’s a list of well known customers:

  • Tiger Woods Structure
  • Quick Sprout
  • University of Dubai (UD)
  • Michael Simpson Jr
  • UNESCO Bangkok
  • Hilton
  • IKEA
  • Citroën
  • AVON
  • InterContinental Hotels Group (IHG).

 

Get Response Vs Marketo-2

 

GetResponse Pricing Get Response Vs Marketo

GetResponse gives a 30 day totally free trial for a list of approximately 250 subscribers, no credit card required. Understand, however, that for the trial (and just the trial), if you add, erase, and then re-add a contact, it counts as 2 contacts. When the trial has expired, there are a number of pricing plans offered. The pricing format is rather complex, with more advanced plans becoming available as your business’s list size grows. Pre-paying for one year’s worth of service will save 18 percent. If you think you’ll be utilizing GetResponse for the foreseeable future, you can save 30 percent by pre-paying two years.

 

Rates is as follows: Get Response Vs Marketo

Email

The most affordable email plan gives you unlimited email marketing, autoresponders, and a landing page that can accommodate as much as 1,000 visitors per month.

  • Up to 1,000 subscribers: $15/month
  • Up to 2,500 subscribers: $25/month
  • Up to 5,000 subscribers: $45/month
  • Up to 10,000 subscribers: $65/month
  • Up to 25,000 subscribers: $145/month
  • Up to 50,000 subscribers: $250/month
  • Up to 100,000 subscribers: $450/month

 

Pro Get Response Vs Marketo

Pro removes the constraints on landing pages and permits you to make as many of them as you desire. You will also have access to webinars (up to 100 participants). A Pro account can accommodate up to 3 users.

  • Up to 5,000 subscribers: $49/month
  • Up to 10,000 subscribers: $75/month
  • Up to 25,000 subscribers: $165/month
  • Up to 50,000 subscribers: $280/month
  • Up to 100,000 subscribers: $490/month

 

Max

The Max plan ups the number of users to five and the optimum webinar participants to 500. You will likewise get a customized domain and an account manager.

  • Up to 10,000 subscribers: $165/month
  • Up to 25,000 subscribers: $255/month
  • Up to 50,000 subscribers: $370/month
  • Up to 100,000 subscribers: $580/month

 

Enterprise

Enterprise provides an entire host of new features for bigger companies searching for highly personalized features. You’ll require to arrange a demonstration before registering.

  • 100,000+ subscribers: $1,199/month

 

Just click here to begin your free trial now!

 

Image Hosting & Associated Charges

GetResponse offers an impressive 1-GB of image storage with each account. All users likewise have access to the business’s image library, which contains over 1000 images.

 

Key Distinctions Between Plans

All the GetResponse plans cover the crucial basics – key features consist of:

  • the ability to import, grow and host an e-mail database
  • a wide variety of design templates
  • autoresponder functionality
  • responsive email designs
  • split testing Get Response Vs Marketo
  • in-depth reporting
  • RSS/blog to-email functionality
  • comprehensive segmentation choices
  • social sharing tools

 

There are a number of differences between the ‘Email’, ‘Pro’ and ‘Max’ plans but for me the key ones are:

  • CRM –Getresponse offers a client relationship supervisor tool on its ‘Pro’ plans and up.
  • Landing pages –you can only get landing pages that permit split testing and limitless views if you are on a ‘Pro’ plan or higher.
  • Webinars –this functionality is not readily available at all on the ‘Email’ plan and the number of webinar participants is maxed for the ‘Pro’ and ‘Max’ plans at 100, 500 respectively (it is unclear what the limitation is on the ‘Enterprise’ plan).
  • Users –you can only have one user account on the ‘Email’ plan; by contrast you get three on ‘Pro’, five on ‘Max’ and ten on ‘Enterprise’.
  • E-commerce –you can just get the complete set of GetResponse e-commerce tools (which include integrations with a couple of popular e-commerce platforms) if you are on a ‘Pro’ plan or higher.

 

GetResponse Free Trial

The 30-day free trial that Getresponse gives is completely functional (approximately 1,000 subscribers) and it is not contingent upon providing credit card details.

This helps you prevent that irritating “oops, I forgot I signed up for that trial”.

Get Response Vs Marketo

You can start your free trial here!

 

User Satisfaction

GetResponse-User-Reviews

We realize that when you decide to buy Marketing Softwares it’s important not just to see how specialists assess it in their evaluations, but also to learn if the genuine individuals and businesses that buy it are actually satisfied with the item. That’s why we’ve found a behavior-based Customer Satisfaction Algorithm that collects client evaluations, comments and GetResponse reviews across a large range of social networks websites. The information is then provided in a simple to absorb type showing how lots of people had positive and negative experience with GetResponse. With that information at hand you ought to be equipped to make a notified purchasing decision that you won’t regret.

 

Customer Service & Support

GetResponse has an award-winning customer care group, winning gold, silver and bronze Stevie Awards in 2013 and 2014. The company provides e-mail assistance in seven languages and is the very first email service provider (ESP) to provide 24/7 live chat, including weekends.

Clients can reference the Learning Center and Help Center, which both feature resources to help fix any questions or concerns. These knowledge bases include Frequently Asked Questions, video tutorials, webinars, and downloadable documents like manuals, reports and whitepapers.

 

Pros of Using GetResponse

  • Great marketing automation options
  • So long as you are happy to use an ‘Email’ plan, GetResponse is more affordable than most of its key competitors (in certain cases, significantly so) while still offering just as much, if not more functionality as them
  • The discounts you receive when paying upfront for one or two years of service are very generous – you will find it difficult to find similar reductions in costs from key competitors
  • Its webinar functionality is a USP – something that isn’t provided by any similar products
  • Similarly, the CRM feature is fairly unique among competing products (although it does need to be developed considerably before GetResponse can be considered a true replacement for a CRM tool)
  • Its reporting and comprehensive split testing features are strong
  • GetResponse is transparent about deliverability rates, publishing figures on its website and providing deliverability statistics for individual e-newsletters you send.
  • It gives a great approach to data segmentation – it’s more flexible on this front than many competing products, specifically Mailchimp
  • It allows you to add subscribers to a mailing list on both a single-opt in and a double opt-in basis
  • It sends responsive e-mails and allows you to preview cellphone versions of your e-newsletters very effortlessly
  • It comes with a useful landing page creator – but remember that you have to be on a more expensive plan to get the fully functional version of this
  • You can try out all its features free for 30 days without the need to enter credit card information
  • Free 24/7 support is included on all plans

 

Review Conclusions Get Response Vs Marketo

Getresponse represents among the more cost-effective methods to host and communicate with an e-mail database; it is priced quite competitively in its market.

It’s likewise among the most intriguing products of its kind – because it provides e-mail marketing, automation, landing pages, some CRM performance and webinars all under one roofing.

It is hard to consider any competing product that uses this ‘all round’ proposal, and it’s what continues to persuade us to utilize it for our businesses email marketing.

As a whole I rate GetResponse extremely high – you get significant value with this product.

Get Response Vs Marketo

If you’re certain that GetResponse is the e-mail marketing software for you, just click here to get started!