Landing pages are among the best methods to offer items online and collect e-mail leads. Instapage And Hubspot

Instapage And Hubspot

To assist you create a page with a high conversion rate, without any coding experience, there is Instapage. This amazing tool lets you generate landing pages without the need to know coding or web design.

 

Features Instapage And Hubspot

 

Drag and Drop

Instapage offers true drag and drop function for editing. It is the primary factor people sign up for the service because this indicates you can position text and other components exactly where you want them. You aren’t locked in grids as compared to the other competitors.

This feature has actually been complimented for being easy to use. You can edit text and add images and videos quickly. Once mastered, you can definitely be able to create mobile-friendly landing pages in minutes.

Including widgets adds to the performance of your pages. Require a countdown timer? There’s a widget for that. Require an opt-in form? You can add them just as quickly. You’ll be able to create landing pages that meet your needs thanks to the drag and drop function.

Instapage And Hubspot

Templates

There are over 200 landing page templates offered to you on Instapage. These design templates, combined with Instapage’s personalization functions, will assist you create landing pages distinct to your product.

All Instapage templates are mobile-responsive which is perfect for audiences who use their mobile phones frequently.

 

Landing Page Monitoring

There is also a huge need to track your landing pages. Instapage addresses those needs through their monitoring tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the site’s unique functions. What it does is enable you to construct landing pages designed for mass launching. Make use of this feature to produce constant page styles across different brand names. You can develop an element once and simply use it again whenever it’s applicable. It’s quite the time-saver.

 

Customization

Users are able to get royalty-free stock images directly from the builder tool. Instapage also has a library of 5,000 fonts offered. There’s no limit to what types of landing pages you can produce!

When dealing with a team just remember: you need to coordinate modifications so everyone’s on the same page.

Fortunately, Instapage has real-time collaboration tools you can use. For example, users can leave comments on landing pages throughout the design stage.

These are just some of the functions you can get out of Instapage. The website does have a totally free trial for 14-days if you ever wish to try it out on your own.

 

Heatmaps

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If you have no clue how your visitors are using your pages, heatmaps is the solution. Instapage has a feature that can track user actions through your landing page. You can view the results from the heatmap menu located on your dashboard.

 

AdWords Integration

You can choose to add AdWords to your Instapage account because having Google AdWords incorporated into this platform is important. Doing so will let you launch an AdWords project directly from Instapage.

Enabling this function will let you track your ROI without the hassle to log in elsewhere.

 

Google AMP

With more users using their phones, it’s much more vital to create mobile-friendly pages. Google AMP lets pages load much faster on phones. However, AMP-powered pages are visually unpleasant most of the time.

Instapage deals with that by using AMP to power their pages while maintaining the appearances of their templates. {Be warned though: some features might not work with AMP. The counter, for example, can’t be included while utilizing AMP. This function is just readily available in the advanced, Enterprise plan.

 

Webinars

You’ll be glad to know that there are webinars readily available on Instapage. The subjects typically center around lead generation tips and techniques. These webinars are conducted by Instapage employees of different levels. This makes you really feel like the business is totally invested in your success.

There are new webinars on the horizon. And even if you’re not able to participate, the webinars will be made available to you if you want them.

On top of webinars, you can also access their marketing guides, e-books, podcast, and blog sites. If you’re just starting out, these might end up being valuable resources to your success.

 

The Basics

As with a lot of cloud-based software, you are required to register for an account. If you have a Google account, you just log in and you’re practically ready to go. As soon as youhave managed to create your account, you can start producing a landing page.

From the dashboard, you’ll have 2 alternatives. You can develop a brand-new page or create a group (an organized way of grouping pages).

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In this example, we’ll focus on developing a single page. Click on Create New Page will show you 3 options. You can produce a Basic Page, an AMP Page (developed for mobile) and Upload Instapage File. Let’s produce a standard page for now.

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Clicking on Standard Page will reroute you to the Templates page. Here you’ll be presented with a number of design templates and an alternative to produce a style from scratch. The navigation bar can help you filter your choices based upon what type of landing page you require. Instapage has design templates for lead generation, two-step verification, webinars and more.

The majority of the offered design templates look sleek and modern. Although, they are similar to other marketing emails youhave most likely seen somewhere. It’s highly suggested that you make some changes to make these landing pages your own.

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Hovering over the templates will allow you to preview each one. Once you have made your selection, just click on the template and name your page! After that, you’ll be directed the Instapage Editor. Instapage And Hubspot

 

The Instapage Editor

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The Instapage Editor is where the design editing will take place. For this example, we have selected one of the free design templates Instapage provides. The interface is intuitive and simple to understand. Those who aren’t used to drag and drop builders would be able to maneuver through it in no time.

Instantly you can modify the text and position them where you want to. The design template is divided into different areas or blocks. As with text and images, you can move blocks around with ease. You can add brand-new blocks or remove ones you do not require.

Each block allows you to place brand-new content. You can include testimonials, descriptions, pricing details and other appropriate details.

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The navigation bar provides you fast access to their customization tools. From there you can add headlines, paragraphs, vidoes, images and call-to-action buttons. You can likewise add forms must you need them. Here you can find social networking buttons that you can include anywhere on the landing page.

You should be able to create new pages in minutes when you get used to it. With a couple of small tweaks, we had the ability to make changes to the design template and make it match our requirements.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can create various versions of your landing pages for testing. You’ll have the ability to experiment on call-to-actions or images and see which variations your visitors would like best.

It’s an important function that users would not see on other landing page builders. You can check one page versus a completely different page on Instapage.

 

Create Forms

You start by adding a form widget which is conveniently located at the navigation bar.

You’ll be shown four choices when you’ve successfully produced a form. You have button style, form style, submission and multistep. Instapage And Hubspot

– Button style: Allows you to make changes to the CTA label, font style, font size, effects and color.

– Form style: Change the color of field colors and labels. Define the position of the labels.

– Form Submissions: Define what happens after the user submits the answers. You can set off downloads or page redirects upon submission. You can also insert a thank you message.

– Multistep Form: Perfect for user submissions that need several actions.

These solutions make Instapage suitable for producing lead magnets.

 

Instablocks

As discussed earlier, creating a landing page through the Instapage Editor makes use of blocks. These are sections you add to a page to place additional content. While it’s simple to add blocks, it can end up being a concern if you’re dealing with numerous landing pages at a time.

Instablocks lets you set a custom-made block you can use throughout various pages. That way, your blocks are consistent and producing pages can be done much faster. If you have Instablocks set up and prepared to load, creating a page can be performed in minutes.

You can develop components like headers, pricing details or product benefits ahead of time. Then when you produce a new page, you simply add these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the exact same way as a regular block. What it does differently, however, is the capability to make changes on a global scale. Say you have 30 landing pages and you need to change the same line of text throughout all of them. How do you do it?

With Global Blocks, any modification you make to one block will be applied to other e-mails that are linked to the same block.

By doing this, you won’t be forced to make individual changes. Footer details, for instance, can be updated with new information in a snap.

Global Blocks are just available if you’re signed up for the Enterprise plan.

 

Collaboration

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Instapage lets users collaborate through its built-in commenting system. Anybody looking at the page can leave comments for other collaborators. This way, team members can have a dynamic discussion on what modifications need to be made.

 

Mobile View

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Users are shown the desktop iteration of the landing page by default. But you can toggle between desktop and mobile versions. Switching to the mobile version shows what your page would appear like when viewed through a smartphone.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to find a variety of alternatives for integrating other tools to your page.

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Here you’ll find options to add SEO details, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Instapage And Hubspot

Publishing a Landing Page

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When you’re done with your landing page, you can proceed and publish. Publishing is easy. If you’ve forgotten to include some information, Instapage will remind you. If there are no mistakes found, you’ll be offered a couple of ways to release your page.

– Custom domain: Permits you to release a page to any domain you own.

– WordPress: Lets you release pages on WordPress. Publishing on WordPress requires you to set up the Instapage WordPress plugin.

– Drupal: Lets you release pages on Drupal.

– Facebook: Publish your landing page as a tab in your Facebook page.

– Demo page: Select this option if you wish to publish the page as a subdomain under pagedemo.co

 

Support

Instapage offers you access to a help center with educational materials, email, chat and phone support.

The Help Center provides you all the education you need to build your own landing pages. Learn about:

– Producing a landing page and working with the landing page builder

– Improving your mobile responsive features

– Using the page sections, editing background, text and images

– Working with the image supervisor and BigStock

– Executing parallax scrolling background

– Utilizing the CSS editor module

– Carrying out Twitter Cards code on your landing page

– Developing and modifying forms

– Publishing your landing page on different platforms and domains

– Assigning a 404 page

– Incorporating 3rd party tracking services

– A/B testing

– Viewing and working with your data

– Incorporating Instapage with other platforms

– Working with customers & users

– Managing your account, organizing landing pages and managing custom domains

Video tutorials are available to get you started and there are lots of helpful articles you can read.

Instapage offers you also with an onboarding webinar that can teach you the basics of using the platform in thirty minutes.

There is also a community forum where you can ask your questions and request help from other users.

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The Email and Chat Customer Support is available 24/7 and the response time for your tickets is remarkable. The support team will be able to help you will all kinds of problems in record time. This consists of everything from having difficulties setting up a new domain to adding HTML code as well as landing page design and A/B testing tips.

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For premium users, take advantage of a design template design review. In other words, the conversion experts at Instapage will take a look at your page and will tell you exactly what you need to alter to improve conversions.

The Phone Support is only offered for customers who register for the premium plan.

Instapage supplies you with 3rd party integrations that make your task as a marketer so much simpler. Here’s a list of some of the apps that Instapage integrates with:

– E-mail marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your information with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Pros and Cons

Pros Instapage And Hubspot

– Has an intuitive drag and drop function. Great for newbies.

– Instablock saves you time, particularly when producing several pages with the same template.

– You can perform split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable design templates available.

– Heatmap visualizer helps you see which sections draw attention.

Cons

– The product can be pricey. Plans begin at $99 per month (billed each year).

– You can only set one font for all headings.

– Could use a few more widgets in the Editor.

– Advanced modifications must be done through CSS which kind of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed each year)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed each year)

– All Core features, plus:

– Complete A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed every year)

– All Optimizer functions, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency features, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does offer a free 14-day trial for you.

 

Click here to start your 14-day trial now!

 

Final Thoughts Instapage And Hubspot

Instapage is a great service to put your money on, in order to get yourself a powerful landing page platform.

Instapage gives you many integration options to keep you linked to your visitors through all possible resources. More than 20 marketing tools can be incorporated which is way more than you might actually require.

Your designs will be highly responsive on mobile phones. It is so essential due to the fact that most of us use tabs and smart devices these days. Instapage And Hubspot

Your conversion rate will increase significantly as your customers get a better online experience at your site.

Want a specific template? You can import any design template from any landing page within minutes. Instapage will help you duplicate the style. It will create it as a design template so that you can further tailor it the way you like.

If you have limited time offers every so often, you can maximize the countdown timers readily available. It’s a terrific marketing technique as your visitors can see the clock ticking towards the end of a specific sale offer.

There is no limit to the variety of distinct monthly visitors to your site. If your website is succeeding, have as much visitors as you like. It’s an excellent plus point since numerous other software set a limitation to the number of unique visitors in a month.

If you get stuck at any point, the support personnel is there all the time. Get your queries figured out so that your website does not suffer at any cost.

The process is kept very basic that even if you have not much knowledge of website developing.

Analytics and graphs will assist you make better business decisions for the future.

Instapage And Hubspot

If you’re convinced that Instapage is the landing page builder for you, just click here to begin your 14-day free trial!