Landing pages are among the very best ways to sell items online and gather email leads. Instapage And Seo

Instapage And Seo

To help you develop a page with a high conversion rate, without any coding experience, you can use Instapage. This remarkable tool allows you to develop landing pages without the need to know coding or web design.

 

Features Instapage And Seo

 

Drag and Drop

Instapage offers true drag and drop feature for editing. It is the main reason people sign up for the service because this indicates you can position text and other elements exactly where you want them. You aren’t locked to grids as compared to the other competitors.

This feature has been applauded for being simple to utilize. You can change text and include images and videos instantly. If mastered, you will have the ability to produce mobile-friendly landing pages in minutes.

Including widgets adds to the functionality of your pages. Need a countdown timer? There’s a widget for that. Need an opt-in form? You can insert them just as quickly. You’ll have the ability to produce landing pages that meet your requirements thanks to the drag and drop function.

Instapage And Seo

Templates

There are over 200 landing page templates offered to you on Instapage. These templates, together with Instapage’s personalization features, will assist you produce landing pages distinct to your business.

All Instapage templates are mobile-responsive which is perfect for audiences who view on thier mobile phones.

 

Landing Page Monitoring

There is also a huge requirement to monitor your landing pages. Instapage addresses those issues through their monitoring tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the website’s unique functions. What it does is allow you to build landing pages designed for mass launching. Make use of this function to develop consistent page styles across different brands. You can produce an element once and just reuse it whenever it’s needed. It’s quite the time-saver.

 

Customization

Users can purchase royalty-free stock pictures directly from the builder tool. Instapage also has a library of 5,000 font styles offered. There’s no limit to what types of landing pages you can create!

When dealing with a team just remember: you need to coordinate changes so everyone’s in the loop.

Good thing, Instapage has real-time collaboration tools you can utilize. For instance, users can leave comments on landing pages throughout the design phase.

These are just some of the features you can expect from Instapage. The site does have a totally free trial for 14-days if you ever wish to check it out on your own.

 

Heatmaps

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If you have no clue how your users are connecting on your pages, heatmaps is the solution. Instapage has a feature that can track user movement through your landing page. You can view the results from the heatmap menu situated on your dashboard.

 

AdWords Integration

You can choose to include AdWords to your Instapage account because having Google AdWords integrated into this platform is an advantage. Doing so will let you introduce an AdWords project directly from Instapage.

Enabling this feature will let you track your ROI without the hassle to log in somewhere else.

 

Google AMP

With more users on their phones, it’s even more crucial to produce mobile-friendly pages. Google AMP lets pages load faster on phones. Nevertheless, AMP-powered pages are aesthetically unpleasant most of the time.

Instapage fixes that by using AMP to power their pages while preserving the appearances of their templates. {Be warned though: some features might not work with AMP. The counter, for instance, can’t be added while using AMP. This feature is only available in the advanced, Enterprise plan.

 

Webinars

You’ll be glad to know that there are webinars readily available in Instapage. The subjects usually center around lead generation tips and methods. These webinars are conducted by Instapage staff of various levels. This makes you actually feel like the company is totally invested in your success.

There are new webinars on the horizon. And even if you’re not able to attend, the webinars will be made available to you if you want them.

On top of webinars, you can also access their marketing guides, e-books, podcast, and blogs. If you’re just starting, these might wind up being valuable resources to your success.

 

The Basics

As with the majority of cloud-based software, you will need to register for an account. If you have a Google account, you simply log in and you’re pretty much all good to go. Once you have actually managed to create your account, you can start creating a landing page.

From the dashboard, you’ll have 2 options. You can develop a brand-new page or develop a group (an organized way of grouping pages).

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In this example, we’ll focus on constructing a single page. Click on Create New Page will show you 3 choices. You can create a Basic Page, an AMP Page (designed for mobile) and Upload Instapage File. Let’s create a standard page for now.

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Clicking Standard Page will redirect you to the Templates page. Here you’ll be presented with a few design templates and, in addition, an alternative to create a design from scratch. The navigation bar can help you filter your options based on what kind of landing page you need. Instapage has templates for webinars, lead generation, two-step verification and more.

Most of the provided design templates look modern and sleek. Although, they are reminiscent of other marketing e-mails you’ve most likely seen elsewhere. It’s extremely suggested that you make some changes and make these landing pages your own.

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Hovering over the design templates will allow you to see each one. As soon as you have made your choice, simply click on the template to name your page! After that, you’ll be brought to the Instapage Editor. Instapage And Seo

 

The Instapage Editor

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The Instapage Editor is where the designing will take place. For this example, we’ve picked one of the complimentary design templates Instapage gives. The user interface is instinctive and simple to understand. Those who aren’t used to drag and drop builders would have the ability to get the hang of it in no time.

Immediately you can modify the text and position them where you wish to. The design template is divided into different sections or blocks. Similar to text and images, you can move blocks around easily. You can add brand-new blocks or remove ones you do not need.

Each block enables you to place new content. You can include descriptions, testimonials, pricing details and other appropriate details.

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The navigation bar provides you fast access to their modification tools. From there you can include headings, paragraphs, images, videos and call-to-action buttons. You can likewise include forms must you require them. Here you can find social media buttons that you can include anywhere on the landing page.

You ought to be able to develop brand-new pages in minutes as soon as you get used to it. With a few minor tweaks, we were able to make modifications to the design template to make it fit our requirements.

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Create A/B Tests

You will find the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can create various variations of your landing pages for a sort of simulation. You’ll have the ability to experiment on call-to-actions or images and see which versions your audience would like most.

It’s a crucial function that users wouldn’t find on other landing page builders. You can evaluate one page against a very different page on Instapage.

 

Create Forms

You begin by adding a form widget which is conveniently located at the navigation bar.

You’ll be shown four choices once you have successfully generated a form. You have button style, form style, submission and multistep. Instapage And Seo

– Button style: Let’s you make modifications to the CTA label, font, font size, effects and color.

– Form style: Modify the color of labels and field colors. Define the position of the labels.

– Form Submissions: Define what happens after the user sends the answers. You can activate downloads or page redirects upon submission. You can also place a thank you message.

– Multistep Form: Perfect for user submissions that need multiple steps.

These services make Instapage perfect for generating lead magnets.

 

Instablocks

As mentioned previously, producing a landing page through the Instapage Editor uses blocks. These are sections you add to a page to put extra material. While it’s simple to add blocks, it can become a hassle if you’re working on several landing pages at a time.

Instablocks lets you set a custom block you can use throughout different pages. That way, your blocks are consistent and creating pages can be done much faster. If you have Instablocks set up and ready to load, creating a page can be performed in minutes.

You can produce different parts like headers, pricing information or product benefits ahead of time. Then when you produce a brand-new page, you just include these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the exact same way as a regular block. What it does differently, however, is the ability to make modifications on a worldwide scale. Say you have 30 landing pages and you need to alter the same line of text across all of them. How do you do it?

With Global Blocks, any change you make to one block will be applied to other e-mails that are linked to the same block.

By doing this, you won’t be required to make individual changes. Footer details, for instance, can be updated with new details in a second.

Global Blocks are just offered if you’re subscribed to the Enterprise plan.

 

Collaboration

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Instapage lets users collaborate through its built-in commenting system. Anybody looking at the page can leave a comment for other collaborators. This way, members can have a dynamic discussion about what changes are to be made.

 

Mobile View

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Users are given the desktop iteration of the landing page automatically. However you can switch between desktop and mobile versions. Switching to the mobile version reveals what your page would look like when viewed through a mobile phone.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to find a variety of alternatives for incorporating other tools to your page.

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Here you’ll find options to include SEO information, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Instapage And Seo

Publishing a Landing Page

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As soon as you’re finished with your landing page, you can go on and publish. Publishing is easy. If you’ve forgotten to include some information, Instapage will remind you. If there are no errors found, you’ll be offered a few ways to publish your page.

– Custom domain: Allows you to release a page to any domain you own.

– WordPress: Lets you release pages on WordPress. Publishing on WordPress requires you to set up the Instapage WordPress plugin.

– Drupal: Lets you publish pages on Drupal.

– Facebook: Publish your landing page as a tab in your Facebook page.

– Demo page: Pick this choice if you wish to publish the page as a subdomain under pagedemo.co

 

Support

Instapage provides you access to a help center with informative materials, email, chat and phone assistance.

The Help Center supplies you all the education you need to develop your own landing pages. Learn about:

– Creating a landing page and dealing with the landing page builder

– Improving your mobile responsive features

– Using the page sections, modifying background, text and images

– Dealing with the image manager and BigStock

– Carrying out parallax scrolling background

– Using the CSS editor module

– Implementing Twitter Cards code on your landing page

– Producing and editing forms

– Publishing your landing page on different platforms and domains

– Assigning a 404 page

– Integrating 3rd party tracking options

– A/B testing

– Viewing and working with your data

– Incorporating Instapage with other platforms

– Dealing with clients & users

– Managing your account, organizing landing pages and managing custom domains

Video tutorials are offered to get you started and there are lots of practical articles you can read.

Instapage supplies you likewise with an onboarding webinar that can teach you the fundamentals of using the platform in thirty minutes.

There is also a community forum where you can publish your concerns and ask for assistance from other users.

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The Email and Chat Customer Support is available 24/7 and the response time for your tickets is incredible. The support team will be able to assist you will all sorts of problems in record time. This includes everything from having trouble establishing a new domain to adding HTML code as well as landing page design and A/B testing ideas.

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For premium users, take advantage of a template design review. In other words, the conversion professionals at Instapage will have a look at your page and will tell you precisely what you need to change to improve conversions.

The Phone Support is only available to customers who sign up for the premium plan.

Instapage provides you with 3rd party integrations that make your job as an online marketer so much simpler. Here’s a list of some of the apps that Instapage integrates with:

– E-mail marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your information with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Advantages and Disadvantages

Pros Instapage And Seo

– Has an intuitive drag and drop builder. Perfect for newbies.

– Instablock saves you time, especially when developing several pages with the same template.

– You can perform split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable design templates offered.

– Heatmap visualizer lets you see which sections draw attention.

Cons

– The product can be pricey. Plans begin at $99 monthly (billed each year).

– You can only set one font style for all headings.

– Could use a few more widgets in the Editor.

– Advanced changes should be done through CSS which kind of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed annually)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed annually)

– All Core features, plus:

– Unrestricted A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed every year)

– All Optimizer features, plus:

– 15 private subaccounts

– Branded lead notices

– Audit log

Enterprise: By quote

– All Team & Agency functions, plus:

– Customer Success Manager

– Professional services

– Migration services

– Advanced publishing

Instapage does have a free 14-day trial for you.

 

Just click here to beging your 14-day trial now!

 

Final Thoughts Instapage And Seo

Instapage is a great service to invest your money on, in order to get yourself a powerful landing page platform.

Instapage gives you numerous integration choices to keep you linked to your visitors through all possible resources. More than 20 marketing tools can be integrated which is way more than you might actually require.

Your designs will be highly responsive on mobile devices. It is so important since most of us use tabs and mobile phones these days. Instapage And Seo

Your conversion rate will increase considerably as your customers get a better online experience on your website.

Want a specific template? You can import any design template from any landing page within minutes. Instapage will help you reproduce the design. It will create it as a design template so that you can further customize it the way you like.

If you have limited time offers every now and then, you can make the most of the countdown timers offered. It’s an excellent marketing strategy as your customers can see the clock ticking towards the end of a particular sale deal.

There is no limit to the number of special monthly visitors to your site. If your site is doing well, have as much visitors as you like. It’s a terrific advantage because lots of other software set a limitation to the number of unique visitors in a month.

If you get stuck at any point, the support personnel is there all the time. Get your inquiries sorted out so that your webpage doesn’t suffer at any cost.

The process is kept exceptionally basic that even if you have not much understanding of site developing.

Analytics and graphs will help you make much better business choices for the future.

Instapage And Seo

If you’re convinced that Instapage is the landing page builder for you, just click here to begin your 14-day trial!