Landing pages are one of the best methods to offer products online and collect e-mail leads. Instapage And WordPress

Instapage And WordPress

To assist you develop a page with a high conversion rate, without any coding experience, there is Instapage. This great tool lets you construct landing pages without the need to know coding or web design.

 

Features Instapage And WordPress

 

Drag and Drop

Instapage offers true drag and drop function for editing. It is the main reason people sign up for the service because this indicates you can position text and other elements exactly where you want them. You aren’t locked in grids as compared to the other competitors.

This functionality has actually been applauded for being easy to utilize. You can edit text and add images and videos quickly. Once mastered, you should be able to develop mobile-friendly landing pages in minutes.

Adding widgets adds to the functionality of your pages. Require a countdown timer? There’s a widget for that. Require an opt-in form? You can add them just as quickly. You’ll have the ability to develop landing pages that meet your needs thanks to the drag and drop function.

Instapage And WordPress

Templates

There are over 200 landing page design templates offered to you on Instapage. These templates, integrated with Instapage’s customization functions, will assist you produce landing pages distinct to your product.

All Instapage design templates are mobile-responsive which is ideal for audiences who use their smartphones frequently.

 

Landing Page Monitoring

There is also a huge requirement to monitor your landing pages. Instapage addresses those concerns through their tracking tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the site’s distinct features. What it does is enable you to construct landing pages developed for mass launching. Make use of this function to create constant page designs throughout various brand names. You could produce a component once and simply use it again whenever it’s needed. It’s an absolute time-saver.

 

Customization

Users have the ability to purchase royalty-free stock pictures straight from the builder tool. Instapage also has a library of 5,000 fonts available. There’s no limit to what types of landing pages you can make!

When working with a team just remember: you must coordinate modifications so everybody’s in the loop.

Fortunately, Instapage has real-time collaboration tools you can utilize. For example, users can leave comments on landing pages during the design phase.

These are just some of the functions you can expect from Instapage. The website does have a totally free trial for 14-days if you ever want to check it out on your own.

 

Heatmaps

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If you have no idea how your visitors are interacting on your pages, heatmaps is the solution. Instapage has a function that can track user movement through your landing page. You can see the results from the heatmap menu situated on your dashboard.

 

AdWords Integration

You can choose to include AdWords to your Instapage account because having Google AdWords incorporated into this platform really works. Doing so will let you release an AdWords project straight from Instapage.

Activating this feature will let you see your ROI without the hassle to log in elsewhere.

 

Google AMP

With more users on their phones, it’s even more vital to develop mobile-friendly pages. Google AMP lets pages load easier on phones. However, AMP-powered pages are aesthetically unattractive most of the time.

Instapage fixes that by utilizing AMP to power their pages while preserving the looks of their design templates. {Be warned though: some functions may not be compatible with AMP. The counter, for example, can’t be added while utilizing AMP. This feature is just offered in the advanced, Enterprise plan.

 

Webinars

You’ll be happy to know that there are webinars available in Instapage. The subjects usually focus around lead generation pointers and methods. These webinars are carried out by Instapage employees of various levels. This makes you truly feel like the company is totally invested in your success.

There are new webinars on the horizon. And even if you’re unable to attend, the webinars will be made available to you if you want them.

On top of webinars, you can also access their marketing guides, e-books, podcast, and blogs. If you’re only just starting, these might end up being important resources to your success.

 

The Basics

Similar to the majority of cloud-based software, you will need to register for an account. If you have a Google account, you simply log in and you’re practically all good to go. As soon as you’ve managed to create your account, you can start creating a landing page.

From the dashboard, you’ll have 2 options. You can create a new page or create a group (a systematic way of grouping pages).

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In this example, we’ll concentrate on developing a single page. Click Create New Page will give you 3 options. You can create a Standard Page, an AMP Page (developed for mobile) and Upload Instapage File. Let’s create a standard page for now.

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Clicking Standard Page will reroute you to the Templates page. Here you’ll be shown several templates along with an alternative to develop a design from scratch. The navigation bar can help you filter your options based upon what sort of landing page you need. Instapage has templates for lead generation, webinars, two-step verification and more.

Most of the provided templates look sleek and modern. Although, they are reminiscent of other marketing emails you have actually probably seen elsewhere. It’s extremely suggested that you make some modifications and make these landing pages your own.

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Hovering over the templates will enable you to see each one. And when you’ve made your choice, just click on the template and name your page! After that, you’ll be directed the Instapage Editor. Instapage And WordPress

 

The Instapage Editor

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The Instapage Editor is where the designing will take place. For this example, we have selected one of the free design templates Instapage gives. The interface is intuitive and easy to comprehend. Those who aren’t used to drag and drop builders would be able to maneuver through it in no time.

Instantly you can revise the text and move them where you want to. The template is divided into different blocks or areas. As with text and images, you can reposition blocks around easily. You can include brand-new blocks or get rid of ones you do not want.

Each block permits you to insert new material. You can include testimonials, descriptions, pricing information and other appropriate information.

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The navigation bar gives you quick access to their customization tools. From there you can add headings, paragraphs, vidoes, images and call-to-action buttons. You can also include forms must you require them. Here you can discover social networking buttons that you can add anywhere on the landing page.

You should be able to produce brand-new pages in minutes once you get used to it. With a couple of small tweaks, we had the ability to make modifications to the design template to make it match our requirements.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can develop various versions of your landing pages for testing. You’ll be able to experiment on call-to-actions or images and see which versions your audience would like best.

It’s a crucial feature that users wouldn’t find on other landing page builders. You can test one page against a totally different page on Instapage.

 

Create Forms

You begin by adding a form widget which is conveniently located in the navigation bar.

You’ll be shown 4 options as soon as you have successfully generated a form. You have button style, form style, submission and multistep. Instapage And WordPress

– Button style: Let’s you make modifications to the CTA label, font, font size, color and effects.

– Form style: Change the color of labels and field colors. Define the position of the labels.

– Form Submissions: Define what takes place after the user sends the answers. You can set off downloads or page redirects upon submission. You can also put a thank you message.

– Multistep Form: Perfect for user submissions that need several steps.

These options make Instapage perfect for producing lead magnets.

 

Instablocks

As pointed out earlier, creating a landing page through the Instapage Editor uses blocks. These are areas you add to a page to put extra content. While it’s simple to add blocks, it can end up being a burden if you’re dealing with several landing pages at a time.

Instablocks lets you set a custom-made block you can utilize throughout different pages. That way, your blocks are consistent and creating pages can be done faster. If you have Instablocks set up and prepared to load, creating a page can be carried out in minutes.

You can produce different parts like headers, pricing details or product benefits ahead of time. Then when you produce a brand-new page, you simply add these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the exact same way as a regular block. What it does in a different way, however, is the capability to make changes on a worldwide scale. Say you have 30 landing pages and you need to alter the same line of text across all of them. How do you do it?

With Global Blocks, any modification you make to one block will be applied to other emails that are linked to the same block.

This way, you will not be forced to make individual changes. Footer details, for instance, can be edited with new information in a snap.

Global Blocks are only offered if you’re signed up for the Enterprise plan.

 

Collaboration

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Instapage lets users work together through its integrated commenting system. Anyone looking at the page can leave a comment for other partners. This way, team members can have a dynamic discussion about what modifications need to be made.

 

Mobile View

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Users are shown the desktop iteration of the landing page by default. But you can toggle between desktop and mobile versions. Switching to the mobile version shows what your page would appear like when seen through a phone screen.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a variety of options for incorporating other tools to your page.

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Here you’ll find choices to add SEO details, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Instapage And WordPress

Publishing a Landing Page

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When you’re done with your landing page, you can go ahead and publish. Publishing is easy. If you’ve forgotten to include some information, Instapage will remind you. If there are no errors discovered, you’ll be offered a few methods to release your page.

– Custom domain: Enables you to release a page to any domain you own.

– WordPress: Lets you publish pages on WordPress. Publishing on WordPress requires you to set up the Instapage WordPress plugin.

– Drupal: Lets you publish pages on Drupal.

– Facebook: Release your landing page as a tab in your Facebook page.

– Demo page: Select this alternative if you want to release the page as a subdomain under pagedemo.co

 

Support

Instapage provides you access to a help center with informative materials, e-mail, chat and phone support.

The Help Center gives you all the education you need to construct your own landing pages. Learn about:

– Producing a landing page and working with the landing page builder

– Improving your mobile responsive features

– Using the page sections, modifying background, text and images

– Dealing with the image manager and BigStock

– Implementing parallax scrolling background

– Utilizing the CSS editor module

– Implementing Twitter Cards code on your landing page

– Creating and modifying forms

– Publishing your landing page on various domains and platforms

– Assigning a 404 page

– Incorporating 3rd party tracking services

– A/B testing

– Viewing and working with your data

– Incorporating Instapage with other platforms

– Dealing with clients & users

– Handling your account, organizing landing pages and handling custom domains

Video tutorials are available to get you started and there are lots of practical articles you can check out.

Instapage supplies you likewise with an onboarding webinar that can teach you the fundamentals of using the platform in thirty minutes.

There is also a community forum where you can post your questions and request for help from other users.

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The Email and Chat Customer Support is readily available 24/7 and the response time for your tickets is incredible. The support team will be able to assist you will all kinds of issues in record time. This includes everything from having problems establishing a new domain to adding HTML code as well as landing page design and A/B testing ideas.

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For premium users, take advantage of a design template design review. In other words, the conversion professionals at Instapage will have a look at your page and will inform you exactly what you need to change to improve conversions.

The Phone Support is only available to customers who register for the premium plan.

Instapage supplies you with 3rd party integrations that make your job as an online marketer so much simpler. Here’s a list of a few of the apps that Instapage integrates with:

– Email marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your data with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Pros and Cons

Pros Instapage And WordPress

– Has an intuitive drag and drop builder. Perfect for newbies.

– Instablock saves you time, specifically when producing numerous pages with the same template.

– You can perform split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable templates available.

– Heatmap visualizer helps you see which areas draw attention.

Cons

– The product can be pricey. Plans begin at $99 monthly (billed each year).

– You can only set one font style for all headings.

– Could use a few more widgets in the Editor.

– Advanced modifications must be done through CSS which kind of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed annually)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed every year)

– All Core functions, plus:

– Complete A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed each year)

– All Optimizer features, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency features, plus:

– Customer Success Manager

– Professional services

– Migration services

– Advanced publishing

Instapage does provide a complimentary 14-day trial for you.

 

Click here to beging your 14-day trial now!

 

Final Thoughts Instapage And WordPress

Instapage is a terrific service to invest your money on, in order to get yourself a powerful landing page platform.

Instapage gives you numerous integration options to keep you connected to your visitors through all possible resources. More than 20 marketing tools can be incorporated which is way more than you might really require.

Your designs will be quite responsive on mobile devices. It is so crucial due to the fact that the majority of us use tabs and smart devices these days. Instapage And WordPress

Your conversion rate will increase substantially as your customers get a much better online experience at your website.

Want a specific design template? You can import any template from any landing page within minutes. Instapage will help you duplicate the design. It will develop it as a design template so that you can further tailor it the way you like.

If you have limited time offers every once in a while, you can maximize the countdown timers offered. It’s a fantastic marketing strategy as your clients can see the clock ticking towards the end of a specific sale deal.

There is no limit to the number of distinct monthly visitors on your website. If your site is doing well, have as many visitors as you like. It’s a terrific plus point because numerous other software set a limitation to the number of unique visitors in a month.

If you get stuck at any point, the support staff is there all the time. Get your queries sorted out so that your web page does not suffer at any expense.

The whole process is kept very simple that even if you have not much knowledge of website developing.

Analytics and graphs will help you make better business choices for the future.

Instapage And WordPress

If you’re convinced that Instapage is the landing page builder for you, just click here to start your 14-day free trial!