Landing pages are one of the very best ways to offer items online and gather e-mail leads. Instapage Basic Plan

Instapage Basic Plan

To help you produce a page with a high conversion rate, with no coding experience, there is Instapage. This remarkable tool lets you develop landing pages without the need to study coding or web design.

 

Features Instapage Basic Plan

 

Drag and Drop

Instapage offers true drag and drop function for editing. It is the primary reason people sign up for the service because this indicates you can put text and other components exactly where you want them. You aren’t locked in grids as compared to the other competitors.

This function has garnered praise for being simple to utilize. You can change text and include images and videos quickly. If mastered, you should be able to create mobile-friendly landing pages in minutes.

Including widgets adds to the functionality of your pages. Require a countdown timer? There’s a widget for that. Require an opt-in form? You can insert them just as easily. You’ll have the ability to produce landing pages that fulfill your needs thanks to the drag and drop function.

Instapage Basic Plan

Templates

There are over 200 landing page templates made available to you on Instapage. These design templates, together with Instapage’s personalization functions, will assist you produce landing pages unique to your product.

All Instapage design templates are mobile-responsive which is ideal for audiences who check on thier smartphones.

 

Landing Page Monitoring

There is also a substantial need to monitor your landing pages. Instapage addresses those needs through their tracking tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the website’s distinct functions. What it does is allow you to build landing pages designed for mass releasing. Use this function to create constant page styles throughout various brands. You could create an element just once and easily reuse it whenever it’s needed. It’s an absolute time-saver.

 

Customization

Users have the ability to buy royalty-free stock pictures directly from the builder tool. Instapage also has a library of 5,000 fonts offered. There’s no limit to what types of landing pages you can create!

When working with a group just remember: you must coordinate modifications so everybody’s on the same page.

Fortunately, Instapage has real-time collaboration tools you can use. For example, users can leave comments on landing pages throughout the designing stage.

These are only a few of the functions you can expect from Instapage. The website does have a totally free trial for 14-days if you ever want to check it out on your own.

 

Heatmaps

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If you have no idea how your users are engaging on your pages, heatmaps is the solution. Instapage has a function that can track user actions through your landing page. You can view the results from the heatmap menu situated on your dashboard.

 

AdWords Integration

You can choose to add AdWords to your Instapage account because having Google AdWords incorporated into this platform is an advantage. Doing so will let you introduce an AdWords project directly from Instapage.

Activating this feature will let you track your ROI without the need to log in somewhere else.

 

Google AMP

With more users on their phones, it’s much more crucial to produce mobile-friendly pages. Google AMP lets pages load faster on phones. However, AMP-powered pages are visually unattractive most of the time.

Instapage fixes that by utilizing AMP to power their pages while preserving the looks of their design templates. {Be warned though: some features may not be compatible with AMP. The counter, for instance, can’t be added while utilizing AMP. This function is just offered in the advanced, Enterprise plan.

 

Webinars

You’ll be happy to know that there are webinars available on Instapage. The topics generally focus around lead generation pointers and techniques. These webinars are conducted by Instapage employees of different levels. This makes you truly feel like the company is absolutely invested in your success.

There are brand-new webinars on the horizon. And even if you’re unable to attend, the webinars will be made available for you should you want them.

On top of webinars, you can also access their marketing guides, e-books, podcast, and blogs. If you’re just starting, these may end up being important resources to your success.

 

The Basics

Just like many cloud-based software, you will need to sign up for an account. If you have a Google account, you just log in and you’re pretty much ready to go. Once you’ve managed to create your account, you can start producing a landing page.

From the dashboard, you’ll have 2 options. You can create a new page or develop a group (an organized way of grouping pages).

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In this example, we’ll focus on developing a single page. Click on Create New Page will show you 3 options. You can develop a Standard Page, an AMP Page (designed for mobile) and Upload Instapage File. Let’s develop a standard page for now.

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Clicking on Standard Page will redirect you to the Templates page. Here you’ll be shown several templates along with a choice to produce a design from scratch. The navigation bar can assist you filter your choices based upon what type of landing page you require. Instapage has design templates for lead generation, two-step verification, webinars and more.

The majority of the offered templates look sleek and modern. However, they are reminiscent of other marketing emails youhave most likely seen elsewhere. It’s extremely advised that you make some changes to make these landing pages your own.

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Hovering over the design templates will allow you to see each one. Once you have made your choice, just select your template to name your page! After that, you’ll be brought to the Instapage Editor. Instapage Basic Plan

 

The Instapage Editor

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The Instapage Editor is where the design editing will take place. For this example, we’ve selected from among the complimentary design templates Instapage provides. The interface is instinctive and simple to comprehend. Those who aren’t used to drag and drop builders would be able to master it in no time.

Immediately you can modify the text and position them where you wish to. The template is divided into various areas or blocks. As with images and text, you can reposition blocks around with ease. You can add new blocks or remove ones you do not require.

Each block permits you to place brand-new content. You can add testimonials, descriptions, pricing details and other appropriate information.

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The navigation bar gives you quick access to their modification tools. From there you can include headlines, paragraphs, vidoes, images and call-to-action buttons. You can likewise include forms must you need them. Here you can discover social media buttons that you can include anywhere on the landing page.

You ought to be able to produce new pages in minutes once you get used to it. With a couple of minor tweaks, we had the ability to make changes to the design template and make it suit our requirements.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can create various versions of your landing pages for testing. You’ll have the ability to experiment on call-to-actions or images and see which versions your audience would like most.

It’s an essential feature that users wouldn’t see on other landing page builders. You can evaluate one page against a very different page on Instapage.

 

Create Forms

You begin by including a form widget which is conveniently located in the navigation bar.

You’ll be presented with four alternatives as soon as you’ve effectively produced a form. You have button style, form style, submission and multistep. Instapage Basic Plan

– Button style: Let’s you make modifications to the CTA label, font style, font size, effects and color.

– Form style: Modify the color of labels and field colors. Define the position of the labels.

– Form Submissions: Define what takes place after the user submits the responses. You can set off downloads or page redirects upon submission. You can also insert a thank you message.

– Multistep Form: Perfect for user submissions that require multiple steps.

These options make Instapage suitable for producing lead magnets.

 

Instablocks

As mentioned earlier, producing a landing page through the Instapage Editor makes use of blocks. These are areas you add to a page to insert additional content. While it’s simple to include blocks, it can end up being a hassle if you’re dealing with multiple landing pages at a time.

Instablocks lets you set a customized block you can utilize across different pages. That way, your blocks are consistent and creating pages can be done quicker. If you have Instablocks set up and all set to load, creating a page can be done in minutes.

You can produce components like headers, pricing information or product benefits ahead of time. Then when you create a new page, you simply include these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the same way as a regular block. What it does in a different way, however, is the capability to make changes on a worldwide scale. Say you have 30 landing pages and you need to change the same line of text across all of them. How do you do it?

With Global Blocks, any change you make to one block will be applied to other emails that are connected to the same block.

By doing this, you will not be required to make individual modifications. Footer details, for example, can be edited with new details in a second.

Global Blocks are only offered if you’re signed up for the Enterprise plan.

 

Collaboration

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Instapage lets users collaborate through its built-in commenting system. Anybody looking at the page can leave comments for other collaborators. In this manner, staff members can have a dynamic discussion about what modifications need to be made.

 

Mobile View

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Users are given the desktop version of the landing page by default. But you can toggle between desktop and mobile versions. Switching to the mobile version reveals what your page would appear like when seen through a phone screen.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a number of choices for incorporating other tools to your page.

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Here you’ll find alternatives to add SEO information, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Instapage Basic Plan

Publishing a Landing Page

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As soon as you’re finished with your landing page, you can go ahead and publish. Publishing is easy. If you have actually forgotten to add some info, Instapage will remind you. If there are no mistakes found, you’ll be offered a few ways to release your page.

– Custom domain: Enables you to release a page to any domain you own.

– WordPress: Lets you publish pages on WordPress. Publishing on WordPress requires you to install the Instapage WordPress plugin.

– Drupal: Lets you publish pages on Drupal.

– Facebook: Release your landing page as a tab in your Facebook page.

– Demo page: Choose this alternative if you want to publish the page as a subdomain under pagedemo.co

 

Support

Instapage offers you access to a help center with informative materials, email, chat and phone support.

The Help Center provides you all the education you need to develop your own landing pages. Learn about:

– Developing a landing page and dealing with the landing page builder

– Improving your mobile responsive features

– Using the page areas, editing background, text and images

– Working with the image supervisor and BigStock

– Executing parallax scrolling background

– Using the CSS editor module

– Carrying out Twitter Cards code on your landing page

– Developing and modifying forms

– Publishing your landing page on different platforms and domains

– Assigning a 404 page

– Integrating 3rd party tracking options

– A/B testing

– Viewing and dealing with your data

– Integrating Instapage with other platforms

– Dealing with customers & users

– Handling your account, grouping landing pages and managing custom domains

Video tutorials are readily available to get you started and there are tons of handy articles you can read.

Instapage provides you also with an onboarding webinar that can teach you the basics of using the platform in 30 minutes.

There is also a community online forum where you can publish your concerns and ask for assistance from other users.

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The Email and Chat Customer Support is available 24/7 and the response time for your tickets is incredible. The support team will be able to assist you will all sorts of problems in record time. This includes everything from having trouble establishing a new domain to adding HTML code and also landing page design and A/B testing pointers.

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For premium users, benefit from a template design review. In other words, the conversion experts at Instapage will have a look at your page and will tell you exactly what you need to change to improve conversions.

The Phone Support is only available to customers who sign up for the premium plan.

Instapage supplies you with 3rd party integrations that make your job as an online marketer so much easier. Here’s a list of a few of the apps that Instapage integrates with:

– Email marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your information with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Pros and Cons

Pros Instapage Basic Plan

– Has an intuitive drag and drop builder. Perfect for beginners.

– Instablock saves you time, especially when developing numerous pages with the same template.

– You can perform split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable design templates offered.

– Heatmap visualizer helps you see which sections draw attention.

Cons

– The product can be expensive. Plans start at $99 per month (billed annually).

– You can only set one font for all headings.

– Could use a few more widgets in the Editor.

– Advanced changes must be done through CSS which sort of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed every year)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed annually)

– All Core functions, plus:

– Complete A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed yearly)

– All Optimizer functions, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency functions, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does provide a complimentary 14-day trial for you.

 

Click here to start your 14-day trial now!

 

Final Thoughts Instapage Basic Plan

Instapage is a terrific service to put your money on, in order to get yourself an effective landing page platform.

Instapage provides you numerous integration choices to keep you connected to your customers through all possible resources. More than 20 marketing tools can be integrated which is way more than you may actually need.

Your designs will be very responsive on mobile phones. It is so essential due to the fact that the majority of us use tabs and mobile phones nowadays. Instapage Basic Plan

Your conversion rate will increase substantially as your customers get a better online experience on your website.

Want a particular design template? You can import any template from any landing page within minutes. Instapage will assist you reproduce the style. It will design it as a template so that you can further tailor it the way you like.

If you have limited time offers every once in a while, you can maximize the countdown timers offered. It’s a fantastic marketing method as your clients can see the clock ticking towards the end of a particular sale offer.

There is no limit to the number of special monthly visitors to your website. If your website is doing well, have as much visitors as you like. It’s a fantastic plus point since numerous other software set a limitation to the number of unique visitors in a month.

If you get stuck at any point, the support staff is there all the time. Get your inquiries sorted out so that your website doesn’t suffer at any expense.

The process is kept incredibly easy that even if you have not much understanding of site developing.

Analytics and graphs will help you make much better business decisions for the future.

Instapage Basic Plan

If you are convinced that Instapage is the landing page builder for you, just click here to begin your 14-day free trial!