Landing pages are among the very best ways to offer products online and collect email leads. Instapage Blog

Instapage Blog

To assist you create a page with a high conversion rate, without any coding experience, there is Instapage. This great tool allows you to generate landing pages without the need to know coding or web design.

 

Features Instapage Blog

 

Drag and Drop

Instapage offers true drag and drop function for editing. It is the main factor people sign up for the service because this means you can place text and other components exactly where you desire them. You’re not locked to grids as this is the case with the other competitors.

This feature has been complimented for being easy to utilize. You can alter text and include images and videos quickly. Once mastered, you will have the ability to develop mobile-friendly landing pages in minutes.

Including widgets adds to the performance of your pages. Require a countdown timer? There’s a widget for that. Need an opt-in form? You can add them just as quickly. You’ll have the ability to produce landing pages that fulfill your requirements thanks to the drag and drop function.

Instapage Blog

Templates

There are over 200 landing page design templates offered to you on Instapage. These design templates, combined with Instapage’s modification functions, will help you produce landing pages unique to your product.

All Instapage templates are mobile-responsive which is ideal for audiences who view on thier mobile phones.

 

Landing Page Monitoring

There is also a substantial requirement to monitor your landing pages. Instapage addresses those needs through their monitoring tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is among the site’s unique functions. What it does is permit you to develop landing pages designed for mass deployment. Use this feature to create consistent page styles across various brands. You can create a component just once and easily use it again whenever it’s applicable. It’s quite the time-saver.

 

Customization

Users can purchase royalty-free stock images directly from the builder tool. Instapage also has a library of 5,000 fonts offered. There’s no limit to what types of landing pages you can develop!

When dealing with a group just remember: you need to coordinate modifications so everyone’s in the loop.

Fortunately, Instapage has real-time collaboration tools you can utilize. For instance, users can leave comments on landing pages during the design stage.

These are just some of the features you can get out of Instapage. The website does have a free trial for 14-days if you ever want to try it out on your own.

 

Heatmaps

instapage-heatmaps

If you have no idea how your users are using your pages, heatmaps is the solution. Instapage has a function that can track user actions through your landing page. You can see the results from the heatmap menu located on your dashboard.

 

AdWords Integration

You can choose to include AdWords to your Instapage account because having Google AdWords incorporated into this platform is important. Doing so will let you introduce an AdWords project directly from Instapage.

Activating this function will let you see your ROI without the need to log in elsewhere.

 

Google AMP

With more users on their phones, it’s a lot more important to produce mobile-friendly pages. Google AMP lets pages load much faster on phones. However, AMP-powered pages are visually unattractive most of the time.

Instapage solves that by using AMP to power their pages while preserving the appearances of their design templates. {Be keen though: some features might not work with AMP. The counter, for instance, can’t be included while utilizing AMP. This function is only available in the advanced, Enterprise plan.

 

Webinars

You’ll be happy to know that there are webinars readily available on Instapage. The subjects generally focus around lead generation tips and techniques. These webinars are carried out by Instapage staff of various levels. This makes you really feel like the company is absolutely invested in your success.

There are new webinars on the horizon. And even if you’re not able to participate, the webinars will be made available for you must you want them.

On top of webinars, you can also access their marketing guides, e-books, podcast, and blog sites. If you’re only just starting out, these may wind up being important resources to your success.

 

The Basics

Just like most cloud-based software, you are required to sign up for an account. If you have a Google account, you simply log in and you’re practically ready to go. Once you have actually managed to finalize your account, you can start developing a landing page.

From the dashboard, you’ll have 2 options. You can create a brand-new page or produce a group (a systematic way of grouping pages).

instapage-create-1

In this example, we’ll concentrate on developing a single page. Click on Create New Page will bring up 3 choices. You can create a Standard Page, an AMP Page (designed for mobile) and Upload Instapage File. Let’s develop a basic page for now.

instapage-create-2

Clicking Standard Page will reroute you to the Templates page. Here you’ll be shown a number of design templates and, in addition, a choice to produce a style from scratch. The navigation bar can assist you filter your choices based on what kind of landing page you require. Instapage has templates for two-step verification, lead generation, webinars and more.

The majority of the provided design templates look sleek and modern. However, they are reminiscent of other marketing emails you’ve most likely seen elsewhere. It’s extremely suggested that you make some changes and make these landing pages your own.

instapage-create-3

Hovering over the design templates will enable you to preview each one. And when you’ve made your selection, just click on the template and name your page! After that, you’ll be brought to the Instapage Editor. Instapage Blog

 

The Instapage Editor

instapage-editor-1

The Instapage Editor is where the design editing will take place. For this example, we’ve selected from among the complimentary templates Instapage offers. The interface is intuitive and easy to comprehend. Those who aren’t used to drag and drop builders would be able to maneuver through it in no time.

Instantly you can modify the text and position them where you want to. The template is divided into various sections or blocks. As with images and text, you can move blocks around easily. You can add new blocks or eliminate ones you don’t require.

Each block allows you to place brand-new content. You can add testimonials, descriptions, pricing details and other relevant information.

instapage-editor-2

The navigation bar offers you fast access to their customization tools. From there you can include headings, paragraphs, vidoes, images and call-to-action buttons. You can also add forms should you require them. Here you can find social networking buttons that you can include anywhere on the landing page.

You will be able to develop brand-new pages in minutes when you get used to it. With a few minor tweaks, we were able to make changes to the design template and make it match our requirements.

instapage-editor-3

 

Create A/B Tests

You will find the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can create different variations of your landing pages for testing. You’ll be able to experiment on call-to-actions or images and see which versions your audience would like best.

It’s an essential function that users would not see on other landing page builders. You can test one page versus a very different page on Instapage.

 

Create Forms

You begin by including a form widget which is conveniently situated at the navigation bar.

You’ll be shown four alternatives as soon as you’ve effectively generated a form. You have button style, form style, submission and multistep. Instapage Blog

– Button style: Allows you to make modifications to the CTA label, font style, font size, color and effects.

– Form style: Edit the color of field colors and labels. Define the position of the labels.

– Form Submissions: Define what occurs after the user sends the answers. You can set off downloads or page redirects upon submission. You can also insert a thank you message.

– Multistep Form: Perfect for user submissions that require multiple actions.

These services make Instapage ideal for producing lead magnets.

 

Instablocks

As discussed previously, developing a landing page through the Instapage Editor makes use of blocks. These are sections you add to a page to place additional material. While it’s easy to include blocks, it can become a hassle if you’re dealing with several landing pages at a time.

Instablocks lets you set a custom block you can use across different pages. That way, your blocks are consistent and developing pages can be done quicker. If you have Instablocks set up and all set to load, developing a page can be performed in minutes.

You can develop different parts like headers, product benefits or pricing details ahead of time. Then when you develop a new page, you simply add these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the exact same way as a regular block. What it does in a different way, however, is the ability to make modifications on a worldwide scale. Say you have 30 landing pages and you need to change the same line of text throughout all of them. How do you do it?

With Global Blocks, any modification you make to one block will be applied to other emails that are linked to the same block.

This way, you won’t be required to make individual modifications. Footer information, for example, can be updated with new details in a second.

Global Blocks are just available if you’re subscribed to the Enterprise plan.

 

Collaboration

instapage-collaboration

Instapage lets users work together through its built-in commenting system. Anybody looking at the page can leave comments for other partners. This way, team members can have a dynamic conversation on what changes need to be made.

 

Mobile View

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Users are given the desktop version of the landing page by default. However you can toggle between desktop and mobile versions. Changing to the mobile version reveals what your page would look like when viewed through a smartphone.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a number of choices for incorporating other tools to your page.

instapage-analytics

Here you’ll find options to add SEO details, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Instapage Blog

Publishing a Landing Page

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When you’re done with your landing page, you can go ahead and publish. Publishing is simple. If you’ve forgotten to include some details, Instapage will remind you. If there are no mistakes discovered, you’ll be offered a few ways to release your page.

– Custom domain: Allows you to release a page to any domain you own.

– WordPress: Lets you release pages on WordPress. Publishing on WordPress requires you to install the Instapage WordPress plugin.

– Drupal: Lets you publish pages on Drupal.

– Facebook: Release your landing page as a tab in your Facebook page.

– Demo page: Choose this option if you wish to publish the page as a subdomain under pagedemo.co

 

Support

Instapage gives you access to a help center with informative materials, email, chat and phone assistance.

The Help Center supplies you all the education you require to build your own landing pages. Learn about:

– Creating a landing page and dealing with the landing page builder

– Improving your mobile responsive functions

– Using the page areas, editing background, text and images

– Working with the image supervisor and BigStock

– Executing parallax scrolling background

– Using the CSS editor module

– Executing Twitter Cards code on your landing page

– Producing and editing forms

– Publishing your landing page on various platforms and domains

– Assigning a 404 page

– Incorporating 3rd party tracking services

– A/B testing

– Viewing and dealing with your data

– Integrating Instapage with other platforms

– Working with clients & users

– Handling your account, grouping landing pages and handling custom domains

Video tutorials are offered to get you started and there are lots of useful articles you can read.

Instapage supplies you likewise with an onboarding webinar that can teach you the basics of using the platform in thirty minutes.

There is also a community online forum where you can ask your questions and ask for help from other users.

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The Email and Chat Customer Support is readily available 24/7 and the response time for your tickets is incredible. The support team will be able to assist you will all sorts of issues in record time. This includes everything from having difficulties establishing a new domain to adding HTML code as well as landing page design and A/B testing ideas.

instapage-support-2

For premium users, benefit from a template design review. In other words, the conversion experts at Instapage will take a look at your page and will inform you precisely what you need to change to enhance conversions.

The Phone Support is only available for consumers who register for the premium plan.

Instapage provides you with 3rd party integrations that make your task as a marketer so much simpler. Here’s a list of some of the apps that Instapage integrates with:

– Email marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your information with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Pros and Cons

Pros Instapage Blog

– Has an intuitive drag and drop builder. Great for beginners.

– Instablock saves you time, particularly when producing numerous pages with the same template.

– You can perform split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable templates offered.

– Heatmap visualizer helps you see which sections draw attention.

Cons

– The product can be pricey. Strategies start at $99 per month (billed each year).

– You can only set one font style for all headings.

– Could use a few more widgets in the Editor.

– Advanced changes needs to be done through CSS which kind of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed yearly)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed annually)

– All Core functions, plus:

– Complete A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed each year)

– All Optimizer features, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency functions, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does have a complimentary 14-day trial for you.

 

Just click here to beging your 14-day trial now!

 

Final Thoughts Instapage Blog

Instapage is a terrific service to put your money on, in order to get yourself a powerful landing page platform.

Instapage provides you various integration alternatives to keep you linked to your customers through all possible resources. More than 20 marketing tools can be integrated which is way more than you may really need.

Your designs will be highly responsive on mobile phones. It is so vital since most of us use tabs and mobile phones these days. Instapage Blog

Your conversion rate will increase substantially as your clients get a much better online experience at your website.

Want a specific template? You can import any template from any landing page within minutes. Instapage will help you reproduce the design. It will create it as a template so that you can further personalize it the way you like.

If you come up with limited time offers every once in a while, you can take advantage of the countdown timers available. It’s a fantastic marketing technique as your consumers can see the clock ticking towards the end of a specific sale deal.

There is no limit to the variety of distinct monthly visitors to your website. If your site is succeeding, have as many visitors as you like. It’s a terrific advantage since lots of other software set a limit to the number of unique visitors in a month.

If you get stuck at any point, the support staff is there 24/7. Get your queries figured out so that your webpage doesn’t suffer at any expense.

The whole process is kept exceptionally easy that even if you have not much knowledge of site creating.

Analytics and charts will assist you make much better business choices for the future.

Instapage Blog

If you are certain that Instapage is the landing page builder for you, just click here to begin your 14-day trial!

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