Landing pages are among the best methods to offer products online and gather e-mail leads. Instapage Business Development Manager

Instapage Business Development Manager

To help you develop a page with a high conversion rate, without any coding experience, there is Instapage. This incredible tool allows you to build landing pages without the need to know coding or web design.

 

Features Instapage Business Development Manager

 

Drag and Drop

Instapage offers true drag and drop functionality for editing. It is the primary factor people register for the service because this means you can place text and other components exactly where you desire them. You’re not locked in grids as this is the case with the other competitors.

This feature has been complimented for being basic to use. You can alter text and add images and videos quickly. If mastered, you should be able to produce mobile-friendly landing pages in minutes.

Adding widgets increases the performance of your pages. Need a countdown timer? There’s a widget for that. Require an opt-in form? You can add them just as quickly. You’ll be able to create landing pages that meet your needs thanks to the drag and drop feature.

Instapage Business Development Manager

Templates

There are over 200 landing page templates made available to you on Instapage. These design templates, combined with Instapage’s customization functions, will help you produce landing pages specific to your business.

All Instapage templates are mobile-responsive which is perfect for audiences who check on thier mobile phones.

 

Landing Page Monitoring

There is also a huge requirement to track your landing pages. Instapage addresses those needs through their monitoring tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is among the website’s distinct features. What it does is allow you to build landing pages designed for mass deployment. Make use of this feature to produce constant page designs throughout different brands. You could produce a component once and easily use it again whenever it’s applicable. It’s quite the time-saver.

 

Customization

Users have the ability to buy royalty-free stock photos directly from the builder tool. Instapage also has a library of 5,000 fonts available. There’s no limit to what types of landing pages you can produce!

When working with a team just remember: you need to coordinate changes so everyone’s in the loop.

Good thing, Instapage has real-time collaboration tools you can use. For example, users can leave comments on landing pages during the design phase.

These are just some of the functions you can get out of Instapage. The website does have a totally free trial for 14-days if you ever want to try it out on your own.

 

Heatmaps

instapage-heatmaps

If you have no clue how your users are using your pages, heatmaps is the solution. Instapage has a function that can track user actions through your landing page. You can get the results from the heatmap menu located on your dashboard.

 

AdWords Integration

You can choose to include AdWords to your Instapage account because having Google AdWords integrated into this platform really works. Doing so will let you release an AdWords campaign straight from Instapage.

Enabling this function will let you track your ROI without the need to log in somewhere else.

 

Google AMP

With more users using their phones, it’s a lot more vital to develop mobile-friendly pages. Google AMP lets pages load easier on phones. Nevertheless, AMP-powered pages are aesthetically unattractive most of the time.

Instapage fixes that by using AMP to power their pages while staying consistent with the appearances of their templates. {Be warned though: some features might not work with AMP. The counter, for example, can’t be added while using AMP. This function is just available in the advanced, Enterprise plan.

 

Webinars

You’ll be happy to know that there are webinars offered in Instapage. The topics usually center around lead generation tactics and strategies. These webinars are carried out by Instapage employees of various levels. This makes you actually feel like the business is absolutely invested in your success.

There are new webinars on the horizon. And even if you’re not able to participate, the webinars will be made available for you must you want them.

On top of webinars, you can also access their marketing guides, e-books, podcast, and blog sites. If you’re only just starting, these might end up being valuable resources to your success.

 

The Basics

As with a lot of cloud-based software, you will need to sign up for an account. If you have a Google account, you just log in and you’re pretty much ready to go. As soon as youhave managed to create your account, you can begin creating a landing page.

From the dashboard, you’ll have 2 alternatives. You can develop a new page or produce a group (an organized method of grouping pages).

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In this example, we’ll concentrate on building a single page. Click on Create New Page will show you 3 choices. You can create a Basic Page, an AMP Page (developed for mobile) and Upload Instapage File. Let’s produce a basic page for now.

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Clicking Standard Page will redirect you to the Templates page. Here you’ll be presented with a few design templates and a choice to create a style from scratch. The navigation bar can assist you filter your options based upon what type of landing page you need. Instapage has templates for webinars, lead generation, two-step verification and more.

Most of the offered templates look sleek and modern. However, they are reminiscent of other marketing emails you have actually most likely seen somewhere. It’s highly advised that you make some modifications and make these landing pages your own.

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Hovering over the design templates will enable you to see each one. And when you have made your selection, simply click on the template and name your page! After that, you’ll be directed the Instapage Editor. Instapage Business Development Manager

 

The Instapage Editor

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The Instapage Editor is where the designing will take place. For this example, we’ve selected one of the complimentary templates Instapage provides. The user interface is instinctive and easy to comprehend. Those who aren’t used to drag and drop builders would have the ability to navigate through it in no time.

Instantly you can revise the text and move them where you want to. The template is divided into various blocks or areas. Just like images and text, you can move blocks around easily. You can add brand-new blocks or eliminate ones you do not need.

Each block permits you to place brand-new material. You can include descriptions, testimonials, pricing details and other pertinent details.

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The navigation bar provides you fast access to their modification tools. From there you can include headings, paragraphs, vidoes, images and call-to-action buttons. You can likewise add forms should you require them. Here you can find social networking buttons that you can add anywhere on the landing page.

You will be able to create brand-new pages in minutes as soon as you get used to it. With a couple of small tweaks, we were able to make changes to the design template to make it suit our requirements.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can create various versions of your landing pages for testing. You’ll have the ability to experiment on call-to-actions or images and see which variations your visitors would like best.

It’s a crucial feature that people wouldn’t see on other landing page builders. You can test one page against a completely different page on Instapage.

 

Create Forms

You start by including a form widget which is conveniently situated in the navigation bar.

You’ll be shown four options as soon as you’ve successfully generated a form. You have button style, form style, submission and multistep. Instapage Business Development Manager

– Button style: Let’s you make changes to the CTA label, font, font size, color and effects.

– Form style: Modify the color of labels and field colors. Define the position of the labels.

– Form Submissions: Define what takes place after the user sends the answers. You can trigger downloads or page redirects upon submission. You can also put a thank you message.

– Multistep Form: Perfect for user submissions that need multiple actions.

These services make Instapage perfect for producing lead magnets.

 

Instablocks

As pointed out previously, creating a landing page through the Instapage Editor uses blocks. These are areas you add to a page to put additional content. While it’s simple to add blocks, it can end up being a burden if you’re dealing with several landing pages at a time.

Instablocks lets you set a customized block you can use throughout different pages. That way, your blocks are consistent and producing pages can be done much faster. If you have Instablocks set up and all set to load, producing a page can be performed in minutes.

You can produce components like headers, pricing information or product benefits ahead of time. Then when you produce a brand-new page, you just include these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the same way as a regular block. What it does differently, however, is the capability to make modifications on an international scale. Say you have 30 landing pages and you need to change the same line of text throughout all of them. How do you do it?

With Global Blocks, any modification you make to one block will be applied to other emails that are connected to the same block.

This way, you will not be forced to make individual modifications. Footer information, for instance, can be edited with new information in a snap.

Global Blocks are only available if you’re signed up for the Enterprise plan.

 

Collaboration

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Instapage lets users work together through its built-in commenting system. Anyone currently on the page can leave a comment for other collaborators. This way, team members can have a dynamic discussion on what modifications are to be made.

 

Mobile View

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Users are given the desktop version of the landing page by default. But you can switch between desktop and mobile versions. Changing to the mobile version shows what your page would look like when viewed through a phone screen.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a number of choices for integrating other tools to your page.

instapage-analytics

Here you’ll discover choices to add SEO information, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Instapage Business Development Manager

Publishing a Landing Page

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Once you’re done with your landing page, you can proceed and publish. Publishing is simple. If you’ve forgotten to add some details, Instapage will remind you. If there are no mistakes discovered, you’ll be offered a couple of ways to release your page.

– Custom domain: Allows you to publish a page to any domain you own.

– WordPress: Lets you release pages on WordPress. Publishing on WordPress requires you to install the Instapage WordPress plugin.

– Drupal: Lets you publish pages on Drupal.

– Facebook: Publish your landing page as a tab on your Facebook page.

– Demo page: Choose this alternative if you wish to publish the page as a subdomain under pagedemo.co

 

Support

Instapage gives you access to a help center with educational materials, email, chat and phone support.

The Help Center supplies you all the education you need to build your own landing pages. Learn about:

– Developing a landing page and dealing with the landing page builder

– Improving your mobile responsive features

– Using the page areas, editing background, text and images

– Working with the image supervisor and BigStock

– Executing parallax scrolling background

– Using the CSS editor module

– Executing Twitter Cards code on your landing page

– Creating and modifying forms

– Publishing your landing page on different platforms and domains

– Assigning a 404 page

– Incorporating 3rd party tracking solutions

– A/B testing

– Viewing and dealing with your data

– Integrating Instapage with other platforms

– Dealing with customers & users

– Handling your account, organizing landing pages and managing custom domains

Video tutorials are available to get you started and there are lots of practical articles you can check out.

Instapage provides you likewise with an onboarding webinar that can teach you the basics of using the platform in thirty minutes.

There is also a community online forum where you can ask your concerns and request for assistance from other users.

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The Email and Chat Customer Support is available 24/7 and the response time for your tickets is amazing. The support team will be able to assist you will all kinds of issues in record time. This consists of everything from having trouble establishing a new domain to adding HTML code as well as landing page design and A/B testing ideas.

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For premium users, benefit from a template design review. In other words, the conversion specialists at Instapage will take a look at your page and will tell you precisely what you require to change to enhance conversions.

The Phone Support is only available for customers who sign up for the premium plan.

Instapage supplies you with 3rd party integrations that make your task as an online marketer a lot simpler. Here’s a list of a few of the apps that Instapage integrates with:

– E-mail marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your information with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Pros and Cons

Pros Instapage Business Development Manager

– Has an intuitive drag and drop function. Perfect for beginners.

– Instablock saves you time, particularly when creating several pages with the same template.

– You can carry out split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable design templates offered.

– Heatmap visualizer helps you see which areas draw attention.

Cons

– The product can be expensive. Strategies start at $99 per month (billed annually).

– You can only set one font for all headings.

– Could use a few more widgets in the Editor.

– Advanced changes should be done through CSS which kind of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed annually)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed annually)

– All Core functions, plus:

– Complete A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed yearly)

– All Optimizer functions, plus:

– 15 private subaccounts

– Branded lead notices

– Audit log

Enterprise: By quote

– All Team & Agency functions, plus:

– Customer Success Manager

– Professional services

– Migration services

– Advanced publishing

Instapage does offer a complimentary 14-day trial for you.

 

Click here to start your 14-day trial now!

 

Final Thoughts Instapage Business Development Manager

Instapage is a great service to put your money on, in order to get yourself an effective landing page platform.

Instapage gives you many integration options to keep you connected to your visitors through all possible resources. More than 20 marketing tools can be incorporated which is way more than you might really need.

Your designs will be quite responsive on mobile phones. It is so essential since most of us use tabs and smartphones these days. Instapage Business Development Manager

Your conversion rate will increase significantly as your consumers get a better online experience at your website.

Want a particular design template? You can import any template from any landing page within minutes. Instapage will help you reproduce the design. It will develop it as a design template so that you can further customize it the way you like.

If you have limited time offers every once in a while, you can take advantage of the countdown timers available. It’s a great marketing strategy as your customers can see the clock ticking towards the end of a particular sale deal.

There is no limit to the number of distinct monthly visitors to your website. If your site is doing well, have as many visitors as you like. It’s a terrific advantage point since numerous other software set a limitation to the number of unique visitors in a month.

If you get stuck at any point, the support team is there 24/7. Get your questions sorted out so that your webpage does not suffer at any cost.

The whole process is kept extremely basic that even if you have not much understanding of website developing.

Analytics and graphs will help you make much better business decisions for the future.

Instapage Business Development Manager

If you’re certain that Instapage is the landing page builder for you, just click here to start your 14-day trial!