Landing pages are one of the best methods to sell products online and gather e-mail leads. Instapage Crunchbase

Instapage Crunchbase

To help you produce a page with a high conversion rate, without any coding experience, you need Instapage. This amazing tool allows you to generate landing pages without the need to learn coding or web design.

 

Features Instapage Crunchbase

 

Drag and Drop

Instapage offers true drag and drop functionality for editing. It is the primary reason people sign up for the service because this means you can place text and other elements exactly where you want them. You aren’t locked to grids as compared to the other competitors.

This feature has earned admiration for being basic to use. You can alter text and include images and videos quickly. Once mastered, you can definitely be able to produce mobile-friendly landing pages in minutes.

Adding widgets increases the performance of your pages. Require a countdown timer? There’s a widget for that. Need an opt-in form? You can add them just as quickly. You’ll have the ability to develop landing pages that meet your requirements thanks to the drag and drop feature.

Instapage Crunchbase

Templates

There are over 200 landing page templates made available to you on Instapage. These design templates, together with Instapage’s personalization features, will help you create landing pages unique to your business.

All Instapage design templates are mobile-responsive which is usable for audiences who use their mobile phones frequently.

 

Landing Page Monitoring

There is also a huge requirement to track your landing pages. Instapage addresses those concerns through their tracking tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the site’s unique functions. What it does is permit you to develop landing pages created for mass launching. Make use of this function to create constant page designs throughout various brand names. You can create an element once and just reuse it whenever it’s applicable. It’s an absolute time-saver.

 

Customization

Users are able to purchase royalty-free stock pictures directly from the builder tool. Instapage also has a library of 5,000 fonts readily available. There’s no limit to what kinds of landing pages you can produce!

When dealing with a team just remember: you must coordinate changes so everybody’s in the loop.

Luckily, Instapage has real-time collaboration tools you can utilize. For example, users can leave comments on landing pages during the designing stage.

These are just some of the functions you can expect from Instapage. The site does have a free trial for 14-days if you ever want to try it out on your own.

 

Heatmaps

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If you have no idea how your visitors are using your pages, heatmaps is the answer. Instapage has a feature that can track user actions through your landing page. You can get the results from the heatmap menu situated on your dashboard.

 

AdWords Integration

You can choose to include AdWords to your Instapage account because having Google AdWords incorporated into this platform really works. Doing so will let you introduce an AdWords project directly from Instapage.

Activating this feature will let you track your ROI without the hassle to log in somewhere else.

 

Google AMP

With more users viewing pages through their phones, it’s even more crucial to create mobile-friendly pages. Google AMP lets pages load much faster on phones. However, AMP-powered pages are visually unattractive the majority of the time.

Instapage deals with that by using AMP to power their pages while keeping the looks of their design templates. {Be warned though: some functions might not be compatible with AMP. The counter, for example, can’t be added while using AMP. This function is only offered in the advanced, Enterprise plan.

 

Webinars

You’ll be happy to know that there are webinars offered in Instapage. The subjects typically focus around lead generation tips and strategies. These webinars are conducted by Instapage staff of various levels. This makes you actually feel like the business is totally invested in your success.

There are new webinars on the horizon. And even if you’re not able to attend, the webinars will be made available to you should you want them.

On top of webinars, you can also access their marketing guides, e-books, podcast, and blogs. If you’re only just starting out, these may wind up being important resources to your success.

 

The Basics

Just like a lot of cloud-based software, you will need to register for an account. If you have a Google account, you just log in and you’re pretty much all good to go. Once youhave managed to set up your account, you can start developing a landing page.

From the dashboard, you’ll have 2 alternatives. You can produce a new page or develop a group (an organized method of grouping pages).

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In this example, we’ll focus on constructing a single page. Click on Create New Page will bring up 3 options. You can create a Basic Page, an AMP Page (designed for mobile) and Upload Instapage File. Let’s produce a basic page for now.

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Clicking on Standard Page will redirect you to the Templates page. Here you’ll be presented with a number of templates along with an alternative to create a design from scratch. The navigation bar can help you filter your options based upon what sort of landing page you need. Instapage has design templates for webinars, lead generation, two-step verification and more.

Most of the available design templates look sleek and modern. Although, they are similar to other marketing e-mails you’ve probably seen elsewhere. It’s extremely recommended that you make some changes to make these landing pages your own.

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Hovering over the design templates will enable you to see each one. And when you have made your selection, simply select your template to name your page! After that, you’ll be brought to the Instapage Editor. Instapage Crunchbase

 

The Instapage Editor

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The Instapage Editor is where the design editing will take place. For this example, we have selected one of the free templates Instapage provides. The interface is intuitive and simple to understand. Those who aren’t used to drag and drop builders would have the ability to navigate through it in no time.

Immediately you can revise the text and move them where you want to. The template is divided into various sections or blocks. Similar to text and images, you can move blocks around with ease. You can add brand-new blocks or get rid of ones you do not want.

Each block allows you to place new content. You can add descriptions, testimonials, pricing details and other appropriate details.

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The navigation bar provides you fast access to their customization tools. From there you can add headings, paragraphs, vidoes, images and call-to-action buttons. You can also include forms should you need them. Here you can find social networking buttons that you can include anywhere on the landing page.

You should be able to develop new pages in minutes when you get used to it. With a couple of minor tweaks, we were able to make modifications to the design template and make it match our requirements.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can produce various variations of your landing pages for a sort of simulation. You’ll be able to experiment on call-to-actions or images and see which versions your audience would like most.

It’s an important feature that people wouldn’t find on other landing page builders. You can test one page against a totally different page on Instapage.

 

Create Forms

You begin by adding a form widget which is conveniently situated at the navigation bar.

You’ll be given four alternatives once you have effectively produced a form. You have button style, form style, submission and multistep. Instapage Crunchbase

– Button style: Let’s you make modifications to the CTA label, font, font size, effects and color.

– Form style: Edit the color of field colors and labels. Define the position of the labels.

– Form Submissions: Define what happens after the user submits the responses. You can trigger downloads or page redirects upon submission. You can also put a thank you message.

– Multistep Form: Perfect for user submissions that require several actions.

These services make Instapage ideal for creating lead magnets.

 

Instablocks

As discussed previously, producing a landing page through the Instapage Editor utilizes blocks. These are areas you add to a page to place more material. While it’s simple to include blocks, it can become a problem if you’re dealing with numerous landing pages at a time.

Instablocks lets you set a customized block you can utilize throughout various pages. That way, your blocks are consistent and developing pages can be done much faster. If you have Instablocks set up and all set to load, creating a page can be performed in minutes.

You can develop different parts like headers, product benefits or pricing information ahead of time. Then when you produce a brand-new page, you just add these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the exact same way as a regular block. What it does differently, however, is the capability to make modifications on a worldwide scale. Say you have 30 landing pages and you have to change the same line of text across all of them. How do you do it?

With Global Blocks, any change you make to one block will be applied to other e-mails that are connected to the same block.

This way, you won’t be required to make individual changes. Footer information, for instance, can be edited with new information in a second.

Global Blocks are just offered if you’re signed up for the Enterprise plan.

 

Collaboration

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Instapage lets users work together through its integrated commenting system. Anyone looking at the page can leave comments for other collaborators. By doing this, members can have a dynamic conversation on what modifications need to be made.

 

Mobile View

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Users are given the desktop version of the landing page automatically. However you can switch between desktop and mobile versions. Switching to the mobile version reveals what your page would appear like when viewed through a phone screen.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a variety of options for integrating other tools to your page.

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Here you’ll find alternatives to add SEO details, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Instapage Crunchbase

Publishing a Landing Page

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As soon as you’re finished with your landing page, you can proceed and publish. Publishing is simple. If you’ve forgotten to include some information, Instapage will remind you. If there are no errors discovered, you’ll be provided a couple of ways to release your page.

– Custom domain: Enables you to release a page to any domain you own.

– WordPress: Lets you publish pages on WordPress. Publishing on WordPress requires you to set up the Instapage WordPress plugin.

– Drupal: Lets you publish pages on Drupal.

– Facebook: Release your landing page as a tab on your Facebook page.

– Demo page: Select this choice if you wish to publish the page as a subdomain under pagedemo.co

 

Support

Instapage provides you access to a help center with educational materials, email, chat and phone assistance.

The Help Center gives you all the education you need to develop your own landing pages. Learn about:

– Creating a landing page and working with the landing page builder

– Improving your mobile responsive features

– Using the page areas, modifying background, text and images

– Dealing with the image manager and BigStock

– Executing parallax scrolling background

– Utilizing the CSS editor module

– Executing Twitter Cards code on your landing page

– Producing and modifying forms

– Publishing your landing page on different platforms and domains

– Assigning a 404 page

– Integrating 3rd party tracking solutions

– A/B testing

– Viewing and working with your data

– Incorporating Instapage with other platforms

– Dealing with clients & users

– Handling your account, grouping landing pages and handling custom domains

Video tutorials are offered to get you started and there are lots of valuable articles you can check out.

Instapage offers you also with an onboarding webinar that can teach you the basics of using the platform in 30 minutes.

There is also a community forum where you can post your concerns and request for assistance from other users.

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The Email and Chat Customer Support is readily available 24/7 and the response time for your tickets is amazing. The support team will be able to help you will all sorts of problems in record time. This includes everything from having trouble establishing a new domain to adding HTML code as well as landing page design and A/B testing tips.

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For premium users, take advantage of a design template design review. In other words, the conversion specialists at Instapage will take a look at your page and will tell you exactly what you require to change to improve conversions.

The Phone Support is only offered for customers who sign up for the premium plan.

Instapage provides you with 3rd party integrations that make your task as an online marketer a lot easier. Here’s a list of some of the apps that Instapage integrates with:

– E-mail marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your information with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Advantages and Disadvantages

Pros Instapage Crunchbase

– Has an intuitive drag and drop builder. Perfect for newbies.

– Instablock saves you time, especially when producing numerous pages with the same template.

– You can perform split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable design templates available.

– Heatmap visualizer lets you see which areas draw attention.

Cons

– The product can be pricey. Plans begin at $99 monthly (billed yearly).

– You can only set one font style for all headings.

– Could use a few more widgets in the Editor.

– Advanced changes must be done through CSS which kind of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed each year)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed yearly)

– All Core features, plus:

– Unlimited A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed every year)

– All Optimizer features, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency functions, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does offer a free 14-day trial for you.

 

Just click here to beging your 14-day trial now!

 

Final Thoughts Instapage Crunchbase

Instapage is a fantastic service to put your money on, in order to get yourself an effective landing page platform.

Instapage provides you various integration options to keep you connected to your visitors through all possible resources. More than 20 marketing tools can be integrated which is way more than you might really need.

Your designs will be highly responsive on mobile phones. It is so vital because most of us use tabs and smart devices nowadays. Instapage Crunchbase

Your conversion rate will increase substantially as your visitors get a better online experience at your website.

Want a particular design template? You can import any template from any landing page within minutes. Instapage will help you reproduce the style. It will create it as a design template so that you can further customize it the way you like.

If you come up with limited time offers from time to time, you can make the most of the countdown timers offered. It’s a fantastic marketing method as your visitors can see the clock ticking towards the end of a particular sale deal.

There is no limit to the number of special monthly visitors to your site. If your site is doing well, have as many visitors as you like. It’s a great plus point due to the fact that numerous other software set a limitation to the number of unique visitors in a month.

If you get stuck at any point, the support staff is there all the time. Get your inquiries figured out so that your website does not suffer at any cost.

The process is kept very simple that even if you have not much knowledge of website developing.

Analytics and graphs will help you make better business choices for the future.

Instapage Crunchbase

If you’re convinced that Instapage is the landing page builder for you, just click here to begin your 14-day free trial!