Landing pages are among the best methods to offer products online and collect email leads. Instapage Features

Instapage Features

To help you create a page with a high conversion rate, with no coding experience, you need Instapage. This incredible tool lets you generate landing pages without the need to learn coding or web design.

 

Features Instapage Features

 

Drag and Drop

Instapage offers true drag and drop feature for editing. It is the primary reason people sign up for the service because this indicates you can place text and other elements exactly where you want them. You’re not locked to grids as compared to the other competitors.

This performance has been applauded for being basic to use. You can change text and add images and videos quickly. If mastered, you will have the ability to produce mobile-friendly landing pages in minutes.

Adding widgets adds to the performance of your pages. Need a countdown timer? There’s a widget for that. Need an opt-in form? You can add them just as easily. You’ll have the ability to create landing pages that fulfill your needs thanks to the drag and drop feature.

Instapage Features

Templates

There are over 200 landing page design templates offered to you on Instapage. These templates, integrated with Instapage’s customization features, will help you produce landing pages specific to your product.

All Instapage templates are mobile-responsive which is perfect for audiences who utilize their mobile phones frequently.

 

Landing Page Monitoring

There is also a huge need to monitor your landing pages. Instapage addresses those concerns through their monitoring tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is among the site’s special features. What it does is enable you to build landing pages developed for mass releasing. Use this function to develop consistent page styles throughout various brands. You can produce a component just once and just use it again whenever it’s applicable. It’s an absolute time-saver.

 

Customization

Users are able to get royalty-free stock images straight from the builder tool. Instapage also has a library of 5,000 fonts readily available. There’s no limit to what kinds of landing pages you can create!

When working with a team just remember: you must coordinate changes so everyone’s on the same page.

Fortunately, Instapage has real-time collaboration tools you can utilize. For instance, users can leave comments on landing pages during the design stage.

These are just some of the functions you can expect from Instapage. The site does have a totally free trial for 14-days if you ever want to check it out for yourself.

 

Heatmaps

instapage-heatmaps

If you have no idea how your visitors are using your pages, heatmaps is the solution. Instapage has a feature that can track user movement through your landing page. You can get the results from the heatmap menu located on your dashboard.

 

AdWords Integration

You can choose to add AdWords to your Instapage account because having Google AdWords integrated into this platform really works. Doing so will let you introduce an AdWords project directly from Instapage.

Enabling this feature will let you see your ROI without the need to log in elsewhere.

 

Google AMP

With more users viewing pages through their phones, it’s even more important to develop mobile-friendly pages. Google AMP lets pages load much faster on phones. However, AMP-powered pages are visually unattractive the majority of the time.

Instapage deals with that by using AMP to power their pages while staying consistent with the appearances of their design templates. {Be keen though: some features might not be compatible with AMP. The counter, for example, can’t be added while utilizing AMP. This feature is only available in the advanced, Enterprise plan.

 

Webinars

You’ll be happy to know that there are webinars available in Instapage. The subjects generally center around lead generation tips and strategies. These webinars are conducted by Instapage staff of various levels. This makes you actually feel like the business is absolutely invested in your success.

There are brand-new webinars on the horizon. And even if you’re not able to attend, the webinars will be made available for you if you want them.

On top of webinars, you also get access to their marketing guides, e-books, podcast, and blog sites. If you’re just starting out, these might wind up being important resources to your success.

 

The Basics

As with many cloud-based software, you are required to register for an account. If you have a Google account, you simply log in and you’re basically all good to go. Once you have actually managed to finalize your account, you can start creating a landing page.

From the dashboard, you’ll have 2 options. You can develop a new page or produce a group (a systematic way of grouping pages).

instapage-create-1

In this example, we’ll concentrate on constructing a single page. Click Create New Page will give you 3 options. You can develop a Basic Page, an AMP Page (developed for mobile) and Upload Instapage File. Let’s create a standard page for now.

instapage-create-2

Clicking on Standard Page will redirect you to the Templates page. Here you’ll be shown several templates as well as an option to produce a design from scratch. The navigation bar can assist you filter your choices based on what kind of landing page you need. Instapage has design templates for lead generation, two-step verification, webinars and more.

Most of the available design templates look modern and sleek. However, they are similar to other marketing emails you have actually probably seen elsewhere. It’s highly advised that you make some modifications and make these landing pages your own.

instapage-create-3

Hovering over the templates will allow you to see each one. And when you have made your selection, just click on the template to name your page! After that, you’ll be directed the Instapage Editor. Instapage Features

 

The Instapage Editor

instapage-editor-1

The Instapage Editor is where the designing will take place. For this example, we have picked one of the free templates Instapage offers. The interface is intuitive and simple to comprehend. Those who aren’t used to drag and drop builders would have the ability to get the hang of it in no time.

Immediately you can modify the text and move them where you wish to. The template is divided into different blocks or areas. As with images and text, you can reposition blocks around with ease. You can add brand-new blocks or remove ones you don’t need.

Each block allows you to place new content. You can include testimonials, descriptions, pricing details and other pertinent details.

instapage-editor-2

The navigation bar offers you fast access to their customization tools. From there you can add headings, paragraphs, vidoes, images and call-to-action buttons. You can likewise include forms must you require them. Here you can discover social networking buttons that you can include anywhere on the landing page.

You should be able to produce new pages in minutes as soon as you get used to it. With a few small tweaks, we were able to make modifications to the template to make it suit our requirements.

instapage-editor-3

 

Create A/B Tests

You will find the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can create various versions of your landing pages for a sort of simulation. You’ll have the ability to experiment on call-to-actions or images and see which versions your visitors would like best.

It’s an important function that people would not see on other landing page builders. You can test one page versus a very different page on Instapage.

 

Create Forms

You start by adding a form widget which is conveniently located at the navigation bar.

You’ll be given 4 choices once you have effectively generated a form. You have button style, form style, submission and multistep. Instapage Features

– Button style: Let’s you make changes to the CTA label, font style, font size, color and effects.

– Form style: Modify the color of labels and field colors. Define the position of the labels.

– Form Submissions: Define what occurs after the user sends the responses. You can set off downloads or page redirects upon submission. You can also place a thank you message.

– Multistep Form: Perfect for user submissions that need multiple steps.

These solutions make Instapage suitable for creating lead magnets.

 

Instablocks

As mentioned previously, creating a landing page through the Instapage Editor utilizes blocks. These are sections you add to a page to insert extra material. While it’s simple to include blocks, it can become a hassle if you’re dealing with multiple landing pages at a time.

Instablocks lets you set a customized block you can use throughout different pages. That way, your blocks are consistent and creating pages can be done faster. If you have Instablocks set up and prepared to load, producing a page can be performed in minutes.

You can develop components like headers, product benefits or pricing information ahead of time. Then when you develop a new page, you just add these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the same way as a regular block. What it does differently, however, is the capability to make changes on a global scale. Say you have 30 landing pages and you need to alter the same line of text across all of them. How do you do it?

With Global Blocks, any modification you make to one block will be applied to other emails that are connected to the same block.

This way, you won’t be required to make individual modifications. Footer details, for instance, can be edited with new information in a snap.

Global Blocks are just available if you’re subscribed to the Enterprise plan.

 

Collaboration

instapage-collaboration

Instapage lets users collaborate through its built-in commenting system. Anybody looking at the page can leave a comment for other collaborators. By doing this, team members can have a dynamic conversation on what modifications need to be made.

 

Mobile View

instapage-mobile

Users are shown the desktop version of the landing page by default. But you can switch between desktop and mobile versions. Changing to the mobile version reveals what your page would appear like when seen through a mobile phone.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a number of options for incorporating other tools to your page.

instapage-analytics

Here you’ll discover options to include SEO details, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Instapage Features

Publishing a Landing Page

instapage-publishing

As soon as you’re done with your landing page, you can go on and publish. Publishing is simple. If you’ve forgotten to include some information, Instapage will remind you. If there are no errors discovered, you’ll be provided a few ways to release your page.

– Custom domain: Enables you to publish a page to any domain you own.

– WordPress: Lets you release pages on WordPress. Publishing on WordPress requires you to install the Instapage WordPress plugin.

– Drupal: Lets you release pages on Drupal.

– Facebook: Publish your landing page as a tab in your Facebook page.

– Demo page: Pick this option if you wish to publish the page as a subdomain under pagedemo.co

 

Support

Instapage offers you access to a help center with educational materials, email, chat and phone support.

The Help Center supplies you all the education you need to develop your own landing pages. Learn about:

– Developing a landing page and working with the landing page builder

– Improving your mobile responsive features

– Using the page areas, editing background, text and images

– Working with the image supervisor and BigStock

– Implementing parallax scrolling background

– Utilizing the CSS editor module

– Executing Twitter Cards code on your landing page

– Producing and editing forms

– Publishing your landing page on different domains and platforms

– Assigning a 404 page

– Integrating 3rd party tracking services

– A/B testing

– Viewing and working with your data

– Incorporating Instapage with other platforms

– Dealing with clients & users

– Managing your account, grouping landing pages and handling custom domains

Video tutorials are offered to get you started and there are tons of practical articles you can read.

Instapage supplies you likewise with an onboarding webinar that can teach you the essentials of using the platform in 30 minutes.

There is also a community online forum where you can publish your questions and request for assistance from other users.

instapage-support-1

The Email and Chat Customer Support is available 24/7 and the response time for your tickets is great. The support team will be able to help you will all sorts of concerns in record time. This includes everything from having trouble setting up a new domain to adding HTML code and also landing page design and A/B testing tips.

instapage-support-2

For premium users, take advantage of a template design review. In other words, the conversion specialists at Instapage will have a look at your page and will inform you precisely what you require to change to enhance conversions.

The Phone Support is only offered to consumers who sign up for the premium plan.

Instapage provides you with 3rd party integrations that make your task as a marketer so much simpler. Here’s a list of some of the apps that Instapage integrates with:

– Email marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your information with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Pros and Cons

Pros Instapage Features

– Has an intuitive drag and drop feature. Great for newbies.

– Instablock saves you time, especially when producing numerous pages with the same template.

– You can perform split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable templates readily available.

– Heatmap visualizer lets you see which sections draw attention.

Cons

– The product can be pricey. Strategies start at $99 monthly (billed each year).

– You can only set one font style for all headings.

– Could use a few more widgets in the Editor.

– Advanced modifications must be done through CSS which kind of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed every year)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed every year)

– All Core functions, plus:

– Unlimited A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed every year)

– All Optimizer functions, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency functions, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does provide a complimentary 14-day trial for you.

 

Click here to beging your 14-day trial now!

 

Final Thoughts Instapage Features

Instapage is a terrific service to invest your money on, in order to get yourself an effective landing page platform.

Instapage provides you numerous integration options to keep you connected to your customers through all possible resources. More than 20 marketing tools can be incorporated which is way more than you might actually require.

Your designs will be quite responsive on mobile phones. It is so essential since the majority of us use tabs and smartphones these days. Instapage Features

Your conversion rate will increase considerably as your clients get a much better online experience on your website.

Want a specific design template? You can import any design template from any landing page within minutes. Instapage will assist you replicate the design. It will design it as a design template so that you can further personalize it the way you like.

If you have limited time offers from time to time, you can make the most of the countdown timers readily available. It’s a fantastic marketing method as your visitors can see the clock ticking towards the end of a particular sale deal.

There is no limit to the number of special monthly visitors to your site. If your website is doing well, have as many visitors as you like. It’s a terrific advantage since numerous other software set a limitation to the number of unique visitors in a month.

If you get stuck at any point, the support staff is there all the time. Get your queries figured out so that your webpage doesn’t suffer at any expense.

The process is kept extremely basic that even if you have not much understanding of website developing.

Analytics and graphs will help you make much better business decisions for the future.

Instapage Features

If you’re convinced that Instapage is the landing page builder for you, just click here to start your 14-day free trial!