Landing pages are among the best methods to offer products online and gather e-mail leads. Instapage General Counsel

Instapage General Counsel

To assist you create a page with a high conversion rate, without any coding experience, you have Instapage. This awesome tool lets you construct landing pages without the need to know coding or web design.

 

Features Instapage General Counsel

 

Drag and Drop

Instapage offers true drag and drop function for editing. It is the main reason people sign up for the service because this indicates you can place text and other elements exactly where you want them. You aren’t locked to grids as this is the case with the other competitors.

This functionality has been complimented for being basic to utilize. You can edit text and add images and videos quickly. Once mastered, you should have the ability to create mobile-friendly landing pages in minutes.

Adding widgets increases the functionality of your pages. Need a countdown timer? There’s a widget for that. Require an opt-in form? You can insert them just as easily. You’ll be able to create landing pages that fulfill your requirements thanks to the drag and drop feature.

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Templates

There are over 200 landing page design templates provided to you on Instapage. These design templates, integrated with Instapage’s personalization features, will assist you generate landing pages specific to your product.

All Instapage templates are mobile-responsive which is perfect for audiences who utilize their smartphones frequently.

 

Landing Page Monitoring

There is also a huge need to monitor your landing pages. Instapage addresses those issues through their monitoring tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the site’s unique functions. What it does is enable you to develop landing pages created for mass releasing. Make use of this feature to develop constant page designs across various brands. You can develop a component once and just reuse it whenever it’s applicable. It’s an absolute time-saver.

 

Customization

Users are able to purchase royalty-free stock images directly from the builder tool. Instapage also has a library of 5,000 fonts readily available. There’s no limit to what types of landing pages you can produce!

When dealing with a group just remember: you need to collaborate modifications so everybody’s in the loop.

Good thing, Instapage has real-time collaboration tools you can use. For example, users can leave comments on landing pages throughout the design stage.

These are just some of the functions you can expect from Instapage. The site does have a free trial for 14-days if you ever want to try it out on your own.

 

Heatmaps

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If you have no clue how your users are interacting on your pages, heatmaps is the answer. Instapage has a function that can track user actions through your landing page. You can see the results from the heatmap menu situated on your dashboard.

 

AdWords Integration

You can choose to include AdWords to your Instapage account because having Google AdWords incorporated into this platform is important. Doing so will let you release an AdWords project straight from Instapage.

Activating this feature will let you track your ROI without the hassle to log in somewhere else.

 

Google AMP

With more users on their phones, it’s much more vital to produce mobile-friendly pages. Google AMP lets pages load easier on phones. Nevertheless, AMP-powered pages are visually unpleasant most of the time.

Instapage deals with that by using AMP to power their pages while keeping the looks of their design templates. {Be keen though: some features might not work with AMP. The counter, for example, can’t be added while utilizing AMP. This feature is only readily available in the advanced, Enterprise plan.

 

Webinars

You’ll be glad to know that there are webinars available in Instapage. The subjects usually center around lead generation tips and strategies. These webinars are carried out by Instapage staff of different levels. This makes you actually feel like the business is totally invested in your success.

There are new webinars on the horizon. And even if you’re unable to attend, the webinars will be made available for you should you want them.

On top of webinars, you also gain access to their marketing guides, e-books, podcast, and blogs. If you’re just starting out, these may end up being important resources to your success.

 

The Basics

Similar to a lot of cloud-based software, you will need to register for an account. If you have a Google account, you just log in and you’re practically all set to go. As soon as you’ve managed to set up your account, you can begin creating a landing page.

From the dashboard, you’ll have 2 alternatives. You can develop a new page or produce a group (an organized method of grouping pages).

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In this example, we’ll focus on constructing a single page. Click on Create New Page will give you 3 choices. You can develop a Standard Page, an AMP Page (designed for mobile) and Upload Instapage File. Let’s develop a standard page for now.

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Clicking Standard Page will redirect you to the Templates page. Here you’ll be presented with a number of design templates as well as a choice to produce a design from scratch. The navigation bar can assist you filter your options based upon what type of landing page you require. Instapage has templates for lead generation, webinars, two-step verification and more.

Most of the offered templates look sleek and modern. Although, they are similar to other marketing emails you’ve most likely seen before. It’s extremely recommended that you make some modifications to make these landing pages your own.

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Hovering over the templates will enable you to preview each one. As soon as you have made your selection, just click on the template to name your page! After that, you’ll be brought to the Instapage Editor. Instapage General Counsel

 

The Instapage Editor

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The Instapage Editor is where the design editing will take place. For this example, we’ve picked one of the complimentary templates Instapage offers. The interface is instinctive and easy to understand. Those who aren’t used to drag and drop builders would have the ability to master it in no time.

Instantly you can revise the text and move them where you want to. The design template is divided into various blocks or sections. As with images and text, you can reposition blocks around with ease. You can add new blocks or get rid of ones you do not need.

Each block permits you to insert new content. You can add testimonials, descriptions, pricing details and other appropriate details.

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The navigation bar provides you quick access to their customization tools. From there you can add headings, paragraphs, images, videos and call-to-action buttons. You can also include forms must you need them. Here you can find social media buttons that you can add anywhere on the landing page.

You should be able to create brand-new pages in minutes as soon as you get used to it. With a couple of small tweaks, we had the ability to make modifications to the template and make it suit our requirements.

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Create A/B Tests

You will find the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can develop different versions of your landing pages for a sort of simulation. You’ll be able to experiment on call-to-actions or images and see which variations your audience would like best.

It’s an essential function that users would not find on other landing page builders. You can evaluate one page versus a totally different page on Instapage.

 

Create Forms

You start by adding a form widget which is conveniently located in the navigation bar.

You’ll be presented with four choices once you’ve successfully produced a form. You have button style, form style, submission and multistep. Instapage General Counsel

– Button style: Let’s you make modifications to the CTA label, font style, font size, effects and color.

– Form style: Edit the color of labels and field colors. Define the position of the labels.

– Form Submissions: Define what occurs after the user sends the responses. You can trigger downloads or page redirects upon submission. You can also insert a thank you message.

– Multistep Form: Perfect for user submissions that require several steps.

These options make Instapage perfect for creating lead magnets.

 

Instablocks

As pointed out earlier, developing a landing page through the Instapage Editor uses blocks. These are sections you add to a page to insert extra content. While it’s simple to add blocks, it can end up being a burden if you’re dealing with multiple landing pages at a time.

Instablocks lets you set a customized block you can use across different pages. That way, your blocks are consistent and creating pages can be done much faster. If you have Instablocks set up and all set to load, producing a page can be performed in minutes.

You can produce elements like headers, pricing information or product benefits ahead of time. Then when you create a new page, you just add these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the exact same way as a regular block. What it does in a different way, however, is the capability to make modifications on a worldwide scale. Say you have 30 landing pages and you have to alter the same line of text throughout all of them. How do you do it?

With Global Blocks, any modification you make to one block will be applied to other e-mails that are linked to the same block.

By doing this, you won’t be required to make individual changes. Footer information, for instance, can be edited with new information in a snap.

Global Blocks are only offered if you’re registered for the Enterprise plan.

 

Collaboration

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Instapage lets users collaborate through its integrated commenting system. Anybody currently on the page can leave a comment for other collaborators. In this manner, staff members can have a dynamic discussion on what modifications need to be made.

 

Mobile View

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Users are given the desktop iteration of the landing page by default. But you can toggle between desktop and mobile versions. Switching to the mobile version reveals what your page would appear like when seen through a phone screen.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a number of choices for incorporating other tools to your page.

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Here you’ll discover alternatives to add SEO details, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

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Publishing a Landing Page

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As soon as you’re finished with your landing page, you can proceed and publish. Publishing is easy. If you’ve forgotten to add some info, Instapage will remind you. If there are no errors discovered, you’ll be provided a couple of ways to release your page.

– Custom domain: Allows you to publish a page to any domain you own.

– WordPress: Lets you release pages on WordPress. Publishing on WordPress requires you to set up the Instapage WordPress plugin.

– Drupal: Lets you publish pages on Drupal.

– Facebook: Release your landing page as a tab in your Facebook page.

– Demo page: Select this option if you wish to publish the page as a subdomain under pagedemo.co

 

Support

Instapage provides you access to a help center with informative materials, email, chat and phone assistance.

The Help Center provides you all the education you need to develop your own landing pages. Learn about:

– Producing a landing page and working with the landing page builder

– Improving your mobile responsive features

– Using the page areas, modifying background, text and images

– Dealing with the image supervisor and BigStock

– Implementing parallax scrolling background

– Using the CSS editor module

– Executing Twitter Cards code on your landing page

– Creating and editing forms

– Publishing your landing page on different domains and platforms

– Assigning a 404 page

– Incorporating 3rd party tracking solutions

– A/B testing

– Viewing and working with your data

– Incorporating Instapage with other platforms

– Dealing with customers & users

– Managing your account, organizing landing pages and handling custom domains

Video tutorials are available to get you started and there are lots of useful articles you can check out.

Instapage offers you also with an onboarding webinar that can teach you the basics of using the platform in thirty minutes.

There is also a community forum where you can publish your questions and ask for help from other users.

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The Email and Chat Customer Support is readily available 24/7 and the response time for your tickets is amazing. The support team will be able to help you will all sorts of concerns in record time. This includes everything from having problems establishing a new domain to adding HTML code as well as landing page design and A/B testing pointers.

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For premium users, benefit from a design template design review. In other words, the conversion specialists at Instapage will have a look at your page and will tell you precisely what you need to change to enhance conversions.

The Phone Support is only offered to consumers who register for the premium plan.

Instapage supplies you with 3rd party integrations that make your task as a marketer so much easier. Here’s a list of some of the apps that Instapage integrates with:

– Email marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your data with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Pros and Cons

Pros Instapage General Counsel

– Has an intuitive drag and drop builder. Great for newbies.

– Instablock saves you time, specifically when producing several pages with the same template.

– You can carry out split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable templates readily available.

– Heatmap visualizer lets you see which sections draw attention.

Cons

– The product can be expensive. Plans start at $99 monthly (billed annually).

– You can only set one font for all headings.

– Could use a few more widgets in the Editor.

– Advanced modifications must be done through CSS which kind of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed annually)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed each year)

– All Core functions, plus:

– Unlimited A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed every year)

– All Optimizer functions, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency functions, plus:

– Customer Success Manager

– Professional services

– Migration services

– Advanced publishing

Instapage does offer a complimentary 14-day trial for you.

 

Click here to start your 14-day trial now!

 

Final Thoughts Instapage General Counsel

Instapage is an excellent service to put your money on, in order to get yourself an effective landing page platform.

Instapage provides you various integration choices to keep you linked to your clients through all possible resources. More than 20 marketing tools can be integrated which is way more than you might really require.

Your designs will be very responsive on mobile phones. It is so crucial due to the fact that most of us use tabs and smart devices nowadays. Instapage General Counsel

Your conversion rate will rise significantly as your customers get a better online experience at your site.

Want a specific template? You can import any design template from any landing page within minutes. Instapage will help you reproduce the style. It will create it as a template so that you can further tailor it the way you like.

If you have limited time offers from time to time, you can take advantage of the countdown timers available. It’s a terrific marketing method as your visitors can see the clock ticking towards the end of a particular sale deal.

There is no limit to the number of special monthly visitors to your site. If your website is doing well, have as much visitors as you like. It’s an excellent advantage since lots of other software set a limit to the number of unique visitors in a month.

If you get stuck at any point, the support team is there 24/7. Get your queries figured out so that your website does not suffer at any cost.

The whole process is kept very simple that even if you have not much understanding of site developing.

Analytics and graphs will assist you make much better business choices for the future.

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If you’re convinced that Instapage is the landing page builder for you, just click here to start your 14-day free trial!