Landing pages are among the very best ways to offer items online and collect email leads. Instapage Gif

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To assist you produce a page with a high conversion rate, without any coding experience, you need Instapage. This incredible tool lets you build landing pages without the need to know coding or web design.

 

Features Instapage Gif

 

Drag and Drop

Instapage offers true drag and drop function for editing. It is the primary factor people register for the service because this means you can place text and other elements exactly where you desire them. You’re not locked in grids as compared to the other competitors.

This function has earned admiration for being basic to use. You can change text and add images and videos instantly. Once mastered, you can definitely have the ability to create mobile-friendly landing pages in minutes.

Adding widgets adds to the functionality of your pages. Need a countdown timer? There’s a widget for that. Need an opt-in form? You can insert them just as easily. You’ll be able to create landing pages that meet your requirements thanks to the drag and drop function.

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Templates

There are over 200 landing page design templates made available to you on Instapage. These templates, integrated with Instapage’s modification functions, will help you create landing pages distinct to your business.

All Instapage templates are mobile-responsive which is ideal for audiences who utilize their phones frequently.

 

Landing Page Monitoring

There is also a huge requirement to monitor your landing pages. Instapage addresses those concerns through their tracking tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the website’s distinct functions. What it does is enable you to develop landing pages designed for mass releasing. Make use of this function to produce consistent page designs across different brands. You could create an element once and simply reuse it whenever it’s needed. It’s an absolute time-saver.

 

Customization

Users have the ability to purchase royalty-free stock images directly from the builder tool. Instapage also has a library of 5,000 fonts readily available. There’s no limit to what kinds of landing pages you can create!

When working with a group just remember: you need to coordinate modifications so everyone’s in the loop.

Good thing, Instapage has real-time collaboration tools you can utilize. For example, users can leave comments on landing pages during the designing phase.

These are only a few of the functions you can get out of Instapage. The website does have a free trial for 14-days if you ever want to check it out for yourself.

 

Heatmaps

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If you have no clue how your visitors are engaging on your pages, heatmaps is the solution. Instapage has a feature that can track user actions through your landing page. You can view the results from the heatmap menu situated on your dashboard.

 

AdWords Integration

You can choose to include AdWords to your Instapage account because having Google AdWords integrated into this platform really works. Doing so will let you introduce an AdWords project directly from Instapage.

Enabling this function will let you track your ROI without the need to log in somewhere else.

 

Google AMP

With more users using their phones, it’s much more crucial to create mobile-friendly pages. Google AMP lets pages load much faster on phones. Nevertheless, AMP-powered pages are aesthetically unpleasant the majority of the time.

Instapage solves that by using AMP to power their pages while preserving the appearances of their templates. {Be warned though: some features might not work with AMP. The counter, for example, can’t be included while using AMP. This function is just offered in the advanced, Enterprise plan.

 

Webinars

You’ll be happy to know that there are webinars available in Instapage. The subjects usually focus around lead generation tips and methods. These webinars are carried out by Instapage staff of different levels. This makes you really feel like the company is absolutely invested in your success.

There are new webinars on the horizon. And even if you’re not able to participate, the webinars will be made available to you should you want them.

On top of webinars, you can also access their marketing guides, e-books, podcast, and blog sites. If you’re only just starting out, these may wind up being valuable resources to your success.

 

The Basics

Just like most cloud-based software, you will need to register for an account. If you have a Google account, you just log in and you’re basically ready to go. As soon as you have actually managed to create your account, you can begin producing a landing page.

From the dashboard, you’ll have 2 options. You can develop a brand-new page or develop a group (an organized way of grouping pages).

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In this example, we’ll concentrate on developing a single page. Click on Create New Page will bring up 3 options. You can develop a Basic Page, an AMP Page (developed for mobile) and Upload Instapage File. Let’s develop a basic page for now.

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Clicking Standard Page will redirect you to the Templates page. Here you’ll be presented with a number of templates and, in addition, a choice to develop a design from scratch. The navigation bar can help you filter your options based upon what kind of landing page you need. Instapage has design templates for two-step verification, lead generation, webinars and more.

The majority of the available design templates look sleek and modern. Although, they are reminiscent of other marketing emails youhave most likely seen before. It’s highly advised that you make some changes and make these landing pages your own.

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Hovering over the design templates will allow you to see each one. Once you have made your selection, just click on the template and name your page! After that, you’ll be brought to the Instapage Editor. Instapage Gif

 

The Instapage Editor

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The Instapage Editor is where the designing will occur. For this example, we have chosen one of the free design templates Instapage offers. The user interface is intuitive and simple to understand. Those who aren’t used to drag and drop builders would be able to master it in no time.

Immediately you can revise the text and move them where you wish to. The template is divided into various sections or blocks. Just like text and images, you can move blocks around easily. You can add brand-new blocks or get rid of ones you don’t need.

Each block enables you to insert new content. You can add testimonials, descriptions, pricing details and other relevant details.

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The navigation bar offers you fast access to their modification tools. From there you can add headlines, paragraphs, vidoes, images and call-to-action buttons. You can also add forms must you need them. Here you can find social networking buttons that you can include anywhere on the landing page.

You will be able to develop new pages in minutes once you get used to it. With a couple of small tweaks, we were able to make changes to the template and make it suit our needs.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can create various variations of your landing pages for testing. You’ll be able to experiment on call-to-actions or images and see which versions your visitors would like most.

It’s a crucial feature that users would not see on other landing page builders. You can check one page versus a very different page on Instapage.

 

Create Forms

You start by including a form widget which is conveniently located at the navigation bar.

You’ll be presented with 4 options once you have effectively created a form. You have button style, form style, submission and multistep. Instapage Gif

– Button style: Let’s you make modifications to the CTA label, font style, font size, effects and color.

– Form style: Change the color of field colors and labels. Define the position of the labels.

– Form Submissions: Define what happens after the user sends the answers. You can activate downloads or page redirects upon submission. You can also insert a thank you message.

– Multistep Form: Perfect for user submissions that require several steps.

These options make Instapage suitable for generating lead magnets.

 

Instablocks

As pointed out previously, producing a landing page through the Instapage Editor makes use of blocks. These are areas you add to a page to place extra content. While it’s easy to add blocks, it can become a problem if you’re working on several landing pages at a time.

Instablocks lets you set a custom block you can use across different pages. That way, your blocks are consistent and creating pages can be done much faster. If you have Instablocks set up and ready to load, creating a page can be performed in minutes.

You can develop different parts like headers, product benefits or pricing information ahead of time. Then when you create a new page, you simply add these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the exact same way as a regular block. What it does in a different way, however, is the capability to make modifications on an international scale. Say you have 30 landing pages and you need to change the same line of text throughout all of them. How do you do it?

With Global Blocks, any change you make to one block will be applied to other emails that are linked to the same block.

This way, you will not be forced to make individual changes. Footer information, for instance, can be edited with new information in a second.

Global Blocks are just offered if you’re signed up for the Enterprise plan.

 

Collaboration

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Instapage lets users collaborate through its built-in commenting system. Anyone currently on the page can leave comments for other collaborators. This way, members can have a dynamic conversation on what changes are to be made.

 

Mobile View

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Users are shown the desktop iteration of the landing page automatically. However you can toggle between desktop and mobile versions. Changing to the mobile version reveals what your page would appear like when seen through a mobile phone.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to find a number of alternatives for incorporating other tools to your page.

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Here you’ll discover choices to include SEO information, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

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Publishing a Landing Page

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Once you’re finished with your landing page, you can proceed and publish. Publishing is simple. If you have actually forgotten to include some info, Instapage will remind you. If there are no mistakes found, you’ll be given a couple of methods to publish your page.

– Custom domain: Allows you to release a page to any domain you own.

– WordPress: Lets you release pages on WordPress. Publishing on WordPress requires you to install the Instapage WordPress plugin.

– Drupal: Lets you release pages on Drupal.

– Facebook: Publish your landing page as a tab on your Facebook page.

– Demo page: Choose this alternative if you want to release the page as a subdomain under pagedemo.co

 

Support

Instapage offers you access to a help center with informative materials, e-mail, chat and phone assistance.

The Help Center supplies you all the education you need to develop your own landing pages. Learn about:

– Developing a landing page and dealing with the landing page builder

– Improving your mobile responsive functions

– Using the page areas, editing background, text and images

– Dealing with the image manager and BigStock

– Implementing parallax scrolling background

– Using the CSS editor module

– Implementing Twitter Cards code on your landing page

– Creating and editing forms

– Publishing your landing page on different platforms and domains

– Assigning a 404 page

– Integrating 3rd party tracking solutions

– A/B testing

– Viewing and dealing with your data

– Incorporating Instapage with other platforms

– Working with clients & users

– Managing your account, organizing landing pages and managing custom domains

Video tutorials are offered to get you started and there are tons of helpful articles you can check out.

Instapage supplies you also with an onboarding webinar that can teach you the essentials of using the platform in 30 minutes.

There is also a community forum where you can ask your concerns and ask for assistance from other users.

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The Email and Chat Customer Support is available 24/7 and the response time for your tickets is remarkable. The support team will be able to assist you will all sorts of problems in record time. This consists of everything from having difficulties setting up a new domain to adding HTML code and also landing page design and A/B testing pointers.

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For premium users, take advantage of a template design review. In other words, the conversion professionals at Instapage will take a look at your page and will tell you precisely what you need to change to enhance conversions.

The Phone Support is only offered to customers who register for the premium plan.

Instapage supplies you with 3rd party integrations that make your task as a marketer so much easier. Here’s a list of some of the apps that Instapage integrates with:

– Email marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your information with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Advantages and Disadvantages

Pros Instapage Gif

– Has an intuitive drag and drop feature. Great for newbies.

– Instablock saves you time, especially when developing multiple pages with the same template.

– You can carry out split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable design templates available.

– Heatmap visualizer lets you see which areas draw attention.

Cons

– The product can be pricey. Strategies start at $99 per month (billed annually).

– You can only set one font style for all headings.

– Could use a few more widgets in the Editor.

– Advanced changes must be done through CSS which sort of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed yearly)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed yearly)

– All Core features, plus:

– Complete A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed every year)

– All Optimizer features, plus:

– 15 private subaccounts

– Branded lead notices

– Audit log

Enterprise: By quote

– All Team & Agency features, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does have a complimentary 14-day trial for you.

 

Just click here to beging your 14-day trial now!

 

Final Thoughts Instapage Gif

Instapage is an excellent service to invest your money on, in order to get yourself a powerful landing page platform.

Instapage gives you various integration choices to keep you connected to your visitors through all possible resources. More than 20 marketing tools can be integrated which is way more than you may actually need.

Your designs will be quite responsive on mobile phones. It is so vital due to the fact that most of us use tabs and smartphones these days. Instapage Gif

Your conversion rate will increase considerably as your consumers get a better online experience at your site.

Want a specific template? You can import any design template from any landing page within minutes. Instapage will assist you duplicate the design. It will design it as a template so that you can further personalize it the way you like.

If you have limited time offers every so often, you can take advantage of the countdown timers readily available. It’s a fantastic marketing method as your customers can see the clock ticking towards the end of a specific sale offer.

There is no limit to the number of special monthly visitors to your site. If your website is doing well, have as many visitors as you like. It’s a fantastic advantage due to the fact that many other software set a limitation to the number of unique visitors in a month.

If you get stuck at any point, the support team is there all the time. Get your questions sorted out so that your webpage doesn’t suffer at any cost.

The process is kept incredibly simple that even if you have not much knowledge of site designing.

Analytics and charts will help you make better business decisions for the future.

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If you are certain that Instapage is the landing page builder for you, just click here to start your 14-day trial!