Landing pages are among the best ways to offer products online and gather e-mail leads. Instapage Google Ads

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To help you develop a page with a high conversion rate, without any coding experience, you can use Instapage. This great tool lets you construct landing pages without the need to study coding or web design.

 

Features Instapage Google Ads

 

Drag and Drop

Instapage offers true drag and drop functionality for editing. It is the main reason people sign up for the service because this means you can put text and other elements exactly where you want them. You aren’t locked to grids as this is the case with the other competitors.

This function has been complimented for being basic to use. You can edit text and add images and videos instantly. If mastered, you should be able to develop mobile-friendly landing pages in minutes.

Including widgets increases the functionality of your pages. Require a countdown timer? There’s a widget for that. Require an opt-in form? You can add them just as quickly. You’ll have the ability to produce landing pages that meet your needs thanks to the drag and drop feature.

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Templates

There are over 200 landing page templates provided to you on Instapage. These templates, integrated with Instapage’s personalization functions, will assist you produce landing pages unique to your business.

All Instapage templates are mobile-responsive which is usable for audiences who check on thier mobile phones.

 

Landing Page Monitoring

There is also a substantial requirement to track your landing pages. Instapage addresses those concerns through their monitoring tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the site’s distinct functions. What it does is allow you to build landing pages developed for mass releasing. Make use of this feature to produce constant page designs across different brands. You could produce a component once and simply use it again whenever it’s needed. It’s quite the time-saver.

 

Customization

Users can buy royalty-free stock photos directly from the builder tool. Instapage also has a library of 5,000 typefaces offered. There’s no limit to what kinds of landing pages you can produce!

When working with a group just remember: you must coordinate modifications so everyone’s on the same page.

Fortunately, Instapage has real-time collaboration tools you can use. For instance, users can leave comments on landing pages during the designing stage.

These are only a few of the features you can expect from Instapage. The site does have a free trial for 14-days if you ever wish to check it out on your own.

 

Heatmaps

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If you have no clue how your visitors are connecting on your pages, heatmaps is the solution. Instapage has a function that can track user movement through your landing page. You can see the results from the heatmap menu located on your dashboard.

 

AdWords Integration

You can choose to add AdWords to your Instapage account because having Google AdWords integrated into this platform is an advantage. Doing so will let you introduce an AdWords campaign directly from Instapage.

Enabling this feature will let you see your ROI without the hassle to log in somewhere else.

 

Google AMP

With more users on their phones, it’s much more vital to create mobile-friendly pages. Google AMP lets pages load faster on phones. However, AMP-powered pages are aesthetically unpleasant most of the time.

Instapage deals with that by utilizing AMP to power their pages while staying consistent with the appearances of their design templates. {Be warned though: some features might not be compatible with AMP. The counter, for example, can’t be added while utilizing AMP. This feature is only offered in the advanced, Enterprise plan.

 

Webinars

You’ll be glad to know that there are webinars readily available in Instapage. The topics generally center around lead generation pointers and methods. These webinars are carried out by Instapage staff of various levels. This makes you really feel like the business is totally invested in your success.

There are brand-new webinars on the horizon. And even if you’re not able to attend, the webinars will be made available to you if you want them.

On top of webinars, you also get access to their marketing guides, e-books, podcast, and blogs. If you’re just starting out, these may wind up being valuable resources to your success.

 

The Basics

As with a lot of cloud-based software, you will need to register for an account. If you have a Google account, you just log in and you’re practically ready to go. Once you’ve managed to set up your account, you can start developing a landing page.

From the dashboard, you’ll have 2 alternatives. You can develop a new page or develop a group (an organized way of grouping pages).

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In this example, we’ll concentrate on building a single page. Click on Create New Page will show you 3 choices. You can produce a Basic Page, an AMP Page (developed for mobile) and Upload Instapage File. Let’s develop a basic page for now.

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Clicking Standard Page will redirect you to the Templates page. Here you’ll be presented with a few design templates and a choice to create a style from scratch. The navigation bar can assist you filter your options based on what type of landing page you need. Instapage has templates for lead generation, webinars, two-step verification and more.

The majority of the available design templates look modern and sleek. Although, they are reminiscent of other marketing emails you have actually probably seen elsewhere. It’s highly recommended that you make some changes and make these landing pages your own.

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Hovering over the templates will enable you to see each one. Once you have made your choice, simply select your template and name your page! After that, you’ll be directed the Instapage Editor. Instapage Google Ads

 

The Instapage Editor

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The Instapage Editor is where the design editing will occur. For this example, we have picked one of the complimentary templates Instapage provides. The interface is intuitive and easy to understand. Those who aren’t used to drag and drop builders would have the ability to maneuver through it in no time.

Instantly you can modify the text and position them where you want to. The template is divided into various blocks or sections. Just like images and text, you can move blocks around easily. You can include brand-new blocks or remove ones you don’t need.

Each block enables you to place new content. You can include testimonials, descriptions, pricing information and other appropriate information.

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The navigation bar offers you quick access to their customization tools. From there you can add headlines, paragraphs, vidoes, images and call-to-action buttons. You can likewise include forms must you require them. Here you can discover social media buttons that you can include anywhere on the landing page.

You should be able to create brand-new pages in minutes as soon as you get used to it. With a few minor tweaks, we had the ability to make changes to the template to make it match our requirements.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can create various versions of your landing pages for testing. You’ll be able to experiment on call-to-actions or images and see which versions your audience would like best.

It’s an important function that people would not find on other landing page builders. You can evaluate one page against a totally different page on Instapage.

 

Create Forms

You begin by adding a form widget which is conveniently situated at the navigation bar.

You’ll be shown 4 choices as soon as you’ve effectively generated a form. You have button style, form style, submission and multistep. Instapage Google Ads

– Button style: Allows you to make changes to the CTA label, font, font size, color and effects.

– Form style: Change the color of field colors and labels. Define the position of the labels.

– Form Submissions: Define what occurs after the user sends the answers. You can trigger downloads or page redirects upon submission. You can also put a thank you message.

– Multistep Form: Perfect for user submissions that need several actions.

These options make Instapage ideal for producing lead magnets.

 

Instablocks

As discussed previously, creating a landing page through the Instapage Editor uses blocks. These are areas you add to a page to put additional material. While it’s simple to include blocks, it can end up being a concern if you’re working on numerous landing pages at a time.

Instablocks lets you set a custom block you can utilize throughout various pages. That way, your blocks are consistent and creating pages can be done faster. If you have Instablocks set up and all set to load, producing a page can be performed in minutes.

You can create components like headers, product benefits or pricing information ahead of time. Then when you develop a brand-new page, you simply add these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the exact same way as a regular block. What it does differently, however, is the capability to make modifications on a global scale. Say you have 30 landing pages and you need to change the same line of text across all of them. How do you do it?

With Global Blocks, any change you make to one block will be applied to other emails that are connected to the same block.

This way, you will not be forced to make individual modifications. Footer information, for instance, can be changed with new details in a second.

Global Blocks are only offered if you’re signed up for the Enterprise plan.

 

Collaboration

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Instapage lets users collaborate through its built-in commenting system. Anybody currently on the page can leave a comment for other collaborators. In this manner, team members can have a dynamic conversation about what changes need to be made.

 

Mobile View

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Users are given the desktop iteration of the landing page by default. But you can switch between desktop and mobile versions. Switching to the mobile version shows what your page would appear like when viewed through a phone screen.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a variety of options for integrating other tools to your page.

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Here you’ll find alternatives to include SEO information, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

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Publishing a Landing Page

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When you’re done with your landing page, you can proceed and publish. Publishing is simple. If you’ve forgotten to include some info, Instapage will remind you. If there are no errors discovered, you’ll be given a few methods to release your page.

– Custom domain: Allows you to release a page to any domain you own.

– WordPress: Lets you publish pages on WordPress. Publishing on WordPress requires you to set up the Instapage WordPress plugin.

– Drupal: Lets you release pages on Drupal.

– Facebook: Release your landing page as a tab in your Facebook page.

– Demo page: Pick this choice if you want to publish the page as a subdomain under pagedemo.co

 

Support

Instapage provides you access to a help center with educational materials, email, chat and phone assistance.

The Help Center provides you all the education you need to develop your own landing pages. Learn about:

– Creating a landing page and working with the landing page builder

– Improving your mobile responsive features

– Using the page areas, modifying background, text and images

– Dealing with the image manager and BigStock

– Carrying out parallax scrolling background

– Using the CSS editor module

– Executing Twitter Cards code on your landing page

– Creating and modifying forms

– Publishing your landing page on various domains and platforms

– Assigning a 404 page

– Incorporating 3rd party tracking solutions

– A/B testing

– Viewing and working with your data

– Integrating Instapage with other platforms

– Dealing with customers & users

– Handling your account, grouping landing pages and handling custom domains

Video tutorials are available to get you started and there are tons of handy articles you can read.

Instapage provides you also with an onboarding webinar that can teach you the fundamentals of using the platform in thirty minutes.

There is also a community forum where you can publish your concerns and ask for assistance from other users.

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The Email and Chat Customer Support is readily available 24/7 and the response time for your tickets is amazing. The support team will be able to assist you will all kinds of concerns in record time. This includes everything from having problems establishing a new domain to adding HTML code as well as landing page design and A/B testing pointers.

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For premium users, take advantage of a design template design review. In other words, the conversion specialists at Instapage will have a look at your page and will tell you exactly what you require to alter to enhance conversions.

The Phone Support is only offered for clients who register for the premium plan.

Instapage provides you with 3rd party integrations that make your job as an online marketer so much easier. Here’s a list of some of the apps that Instapage integrates with:

– E-mail marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your information with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Advantages and Disadvantages

Pros Instapage Google Ads

– Has an intuitive drag and drop feature. Great for newbies.

– Instablock saves you time, specifically when developing numerous pages with the same template.

– You can perform split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable templates readily available.

– Heatmap visualizer helps you see which areas draw attention.

Cons

– The product can be expensive. Strategies start at $99 each month (billed yearly).

– You can only set one font style for all headings.

– Could use a few more widgets in the Editor.

– Advanced changes should be done through CSS which sort of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed each year)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed each year)

– All Core functions, plus:

– Unlimited A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed annually)

– All Optimizer functions, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency functions, plus:

– Customer Success Manager

– Professional services

– Migration services

– Advanced publishing

Instapage does have a complimentary 14-day trial for you.

 

Click here to start your 14-day trial now!

 

Final Thoughts Instapage Google Ads

Instapage is a fantastic service to invest your money on, in order to get yourself an effective landing page platform.

Instapage provides you numerous integration options to keep you connected to your customers through all possible resources. More than 20 marketing tools can be integrated which is way more than you may actually need.

Your designs will be quite responsive on mobile devices. It is so important since the majority of us use tabs and mobile phones these days. Instapage Google Ads

Your conversion rate will increase significantly as your visitors get a better online experience on your site.

Want a specific template? You can import any design template from any landing page within minutes. Instapage will assist you replicate the design. It will develop it as a design template so that you can further customize it the way you like.

If you have limited time offers from time to time, you can maximize the countdown timers available. It’s a great marketing method as your customers can see the clock ticking towards the end of a particular sale offer.

There is no limit to the variety of unique monthly visitors to your site. If your site is succeeding, have as much visitors as you like. It’s a great advantage since many other software set a limit to the number of unique visitors in a month.

If you get stuck at any point, the support staff is there all the time. Get your queries sorted out so that your web page does not suffer at any cost.

The whole process is kept very easy that even if you have not much understanding of website developing.

Analytics and graphs will assist you make better business decisions for the future.

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If you’re convinced that Instapage is the landing page builder for you, just click here to begin your 14-day free trial!