Landing pages are one of the best ways to sell products online and gather email leads. Instapage Heatmaps

Instapage Heatmaps

To assist you develop a page with a high conversion rate, with no coding experience, there is Instapage. This awesome tool lets you construct landing pages without the need to know coding or web design.

 

Features Instapage Heatmaps

 

Drag and Drop

Instapage offers true drag and drop feature for editing. It is the main factor people register for the service because this means you can put text and other elements exactly where you want them. You’re not locked to grids as this is the case with the other competitors.

This function has actually been complimented for being basic to utilize. You can change text and add images and videos quickly. If mastered, you will have the ability to develop mobile-friendly landing pages in minutes.

Adding widgets adds to the functionality of your pages. Need a countdown timer? There’s a widget for that. Require an opt-in form? You can add them just as easily. You’ll be able to create landing pages that meet your needs thanks to the drag and drop feature.

Instapage Heatmaps

Templates

There are over 200 landing page design templates made available to you on Instapage. These templates, integrated with Instapage’s modification features, will help you create landing pages unique to your product.

All Instapage design templates are mobile-responsive which is usable for audiences who utilize their phones routinely.

 

Landing Page Monitoring

There is also a substantial requirement to monitor your landing pages. Instapage addresses those concerns through their tracking tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the site’s special features. What it does is enable you to develop landing pages created for mass releasing. Use this feature to produce constant page designs throughout various brands. You can produce a component once and just use it again whenever it’s applicable. It’s an absolute time-saver.

 

Customization

Users have the ability to purchase royalty-free stock pictures directly from the builder tool. Instapage also has a library of 5,000 typefaces available. There’s no limit to what types of landing pages you can create!

When working with a team just remember: you need to collaborate modifications so everybody’s in the loop.

Fortunately, Instapage has real-time collaboration tools you can use. For example, users can leave comments on landing pages throughout the design phase.

These are just some of the functions you can get out of Instapage. The website does have a free trial for 14-days if you ever want to check it out on your own.

 

Heatmaps

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If you have no clue how your visitors are connecting on your pages, heatmaps is the answer. Instapage has a function that can track user movement through your landing page. You can view the results from the heatmap menu situated on your dashboard.

 

AdWords Integration

You can choose to include AdWords to your Instapage account because having Google AdWords incorporated into this platform really works. Doing so will let you release an AdWords project straight from Instapage.

Activating this function will let you track your ROI without the need to log in elsewhere.

 

Google AMP

With more users on their phones, it’s a lot more important to produce mobile-friendly pages. Google AMP lets pages load faster on phones. Nevertheless, AMP-powered pages are aesthetically unpleasant the majority of the time.

Instapage solves that by using AMP to power their pages while staying consistent with the looks of their design templates. {Be keen though: some functions may not be compatible with AMP. The counter, for instance, can’t be included while using AMP. This feature is just readily available in the advanced, Enterprise plan.

 

Webinars

You’ll be glad to know that there are webinars readily available on Instapage. The topics generally focus around lead generation pointers and techniques. These webinars are conducted by Instapage staff of different levels. This makes you really feel like the business is absolutely invested in your success.

There are brand-new webinars on the horizon. And even if you’re not able to participate, the webinars will be provided to you should you want them.

On top of webinars, you can also access their marketing guides, e-books, podcast, and blog sites. If you’re just starting out, these may end up being important resources to your success.

 

The Basics

As with a lot of cloud-based software, you are required to register for an account. If you have a Google account, you just log in and you’re basically ready to go. Once you’ve managed to finalize your account, you can start creating a landing page.

From the dashboard, you’ll have 2 options. You can develop a brand-new page or produce a group (an organized way of grouping pages).

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In this example, we’ll focus on constructing a single page. Click Create New Page will bring up 3 choices. You can create a Basic Page, an AMP Page (created for mobile) and Upload Instapage File. Let’s produce a basic page for now.

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Clicking on Standard Page will reroute you to the Templates page. Here you’ll be presented with a few design templates as well as an option to develop a design from scratch. The navigation bar can help you filter your options based upon what type of landing page you need. Instapage has templates for lead generation, two-step verification, webinars and more.

The majority of the provided design templates look modern and sleek. However, they are reminiscent of other marketing e-mails youhave probably seen before. It’s extremely advised that you make some modifications and make these landing pages your own.

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Hovering over the templates will allow you to preview each one. As soon as you have made your selection, simply click on the template and name your page! After that, you’ll be directed the Instapage Editor. Instapage Heatmaps

 

The Instapage Editor

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The Instapage Editor is where the designing will take place. For this example, we have selected one of the complimentary templates Instapage provides. The interface is instinctive and easy to comprehend. Those who aren’t used to drag and drop builders would have the ability to master it in no time.

Immediately you can modify the text and move them where you want to. The template is divided into various sections or blocks. Similar to text and images, you can reposition blocks around easily. You can add new blocks or eliminate ones you don’t need.

Each block enables you to place new material. You can include testimonials, descriptions, pricing information and other pertinent details.

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The navigation bar provides you fast access to their modification tools. From there you can add headings, paragraphs, vidoes, images and call-to-action buttons. You can likewise include forms must you require them. Here you can find social media buttons that you can include anywhere on the landing page.

You will be able to develop brand-new pages in minutes when you get used to it. With a couple of small tweaks, we were able to make modifications to the design template and make it suit our requirements.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can produce different versions of your landing pages for testing. You’ll have the ability to experiment on call-to-actions or images and see which variations your audience would like best.

It’s an important feature that people wouldn’t see on other landing page builders. You can test one page against a completely different page on Instapage.

 

Create Forms

You start by adding a form widget which is conveniently located at the navigation bar.

You’ll be shown 4 options when you’ve successfully produced a form. You have button style, form style, submission and multistep. Instapage Heatmaps

– Button style: Let’s you make modifications to the CTA label, font style, font size, effects and color.

– Form style: Change the color of field colors and labels. Define the position of the labels.

– Form Submissions: Define what takes place after the user sends the responses. You can trigger downloads or page redirects upon submission. You can also insert a thank you message.

– Multistep Form: Perfect for user submissions that need multiple steps.

These options make Instapage perfect for generating lead magnets.

 

Instablocks

As discussed earlier, producing a landing page through the Instapage Editor uses blocks. These are sections you add to a page to put extra material. While it’s simple to include blocks, it can end up being a hassle if you’re working on numerous landing pages at a time.

Instablocks lets you set a customized block you can use across various pages. That way, your blocks are consistent and creating pages can be done faster. If you have Instablocks set up and all set to load, developing a page can be done in minutes.

You can develop components like headers, pricing details or product benefits ahead of time. Then when you create a brand-new page, you simply include these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the exact same way as a regular block. What it does differently, however, is the capability to make modifications on a worldwide scale. Say you have 30 landing pages and you have to change the same line of text across all of them. How do you do it?

With Global Blocks, any modification you make to one block will be applied to other e-mails that are connected to the same block.

By doing this, you won’t be required to make individual changes. Footer information, for example, can be updated with new information in a second.

Global Blocks are just offered if you’re signed up for the Enterprise plan.

 

Collaboration

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Instapage lets users work together through its built-in commenting system. Anyone looking at the page can leave comments for other partners. In this manner, team members can have a dynamic conversation about what changes are to be made.

 

Mobile View

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Users are shown the desktop iteration of the landing page automatically. But you can toggle between desktop and mobile versions. Changing to the mobile version reveals what your page would look like when viewed through a mobile phone.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a number of choices for incorporating other tools to your page.

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Here you’ll discover choices to add SEO information, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Instapage Heatmaps

Publishing a Landing Page

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As soon as you’re done with your landing page, you can proceed and publish. Publishing is simple. If you’ve forgotten to add some details, Instapage will remind you. If there are no mistakes discovered, you’ll be offered a few methods to publish your page.

– Custom domain: Permits you to publish a page to any domain you own.

– WordPress: Lets you publish pages on WordPress. Publishing on WordPress requires you to set up the Instapage WordPress plugin.

– Drupal: Lets you release pages on Drupal.

– Facebook: Release your landing page as a tab on your Facebook page.

– Demo page: Pick this option if you want to publish the page as a subdomain under pagedemo.co

 

Support

Instapage provides you access to a help center with informative materials, email, chat and phone support.

The Help Center gives you all the education you require to develop your own landing pages. Learn about:

– Developing a landing page and dealing with the landing page builder

– Improving your mobile responsive features

– Using the page sections, editing background, text and images

– Working with the image manager and BigStock

– Implementing parallax scrolling background

– Using the CSS editor module

– Carrying out Twitter Cards code on your landing page

– Producing and modifying forms

– Publishing your landing page on various platforms and domains

– Assigning a 404 page

– Integrating 3rd party tracking services

– A/B testing

– Viewing and working with your data

– Integrating Instapage with other platforms

– Working with clients & users

– Handling your account, grouping landing pages and handling custom domains

Video tutorials are readily available to get you started and there are tons of valuable articles you can check out.

Instapage offers you also with an onboarding webinar that can teach you the basics of using the platform in 30 minutes.

There is also a community forum where you can ask your concerns and ask for help from other users.

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The Email and Chat Customer Support is readily available 24/7 and the response time for your tickets is incredible. The support team will be able to assist you will all sorts of issues in record time. This includes everything from having trouble setting up a new domain to adding HTML code and also landing page design and A/B testing tips.

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For premium users, benefit from a design template design review. In other words, the conversion professionals at Instapage will have a look at your page and will tell you precisely what you require to alter to improve conversions.

The Phone Support is only offered to consumers who register for the premium plan.

Instapage offers you with 3rd party integrations that make your task as a marketer a lot simpler. Here’s a list of a few of the apps that Instapage integrates with:

– Email marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your data with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Pros and Cons

Pros Instapage Heatmaps

– Has an intuitive drag and drop feature. Great for beginners.

– Instablock saves you time, especially when developing multiple pages with the same template.

– You can perform split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable design templates readily available.

– Heatmap visualizer lets you see which sections draw attention.

Cons

– The product can be pricey. Plans start at $99 monthly (billed every year).

– You can only set one font style for all headings.

– Could use a few more widgets in the Editor.

– Advanced modifications needs to be done through CSS which sort of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed each year)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed each year)

– All Core functions, plus:

– Complete A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed annually)

– All Optimizer features, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency functions, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does have a complimentary 14-day trial for you.

 

Click here to start your 14-day trial now!

 

Final Thoughts Instapage Heatmaps

Instapage is a fantastic service to put your money on, in order to get yourself a powerful landing page platform.

Instapage provides you many integration options to keep you connected to your customers through all possible resources. More than 20 marketing tools can be incorporated which is way more than you may actually require.

Your designs will be highly responsive on mobile devices. It is so crucial because most of us use tabs and smartphones these days. Instapage Heatmaps

Your conversion rate will increase significantly as your clients get a much better online experience at your website.

Want a specific design template? You can import any design template from any landing page within minutes. Instapage will assist you replicate the design. It will design it as a design template so that you can further tailor it the way you like.

If you have limited time offers from time to time, you can make the most of the countdown timers available. It’s an excellent marketing strategy as your customers can see the clock ticking towards the end of a specific sale offer.

There is no limit to the variety of distinct monthly visitors on your website. If your site is doing well, have as much visitors as you like. It’s a fantastic plus point since many other software set a limitation to the number of unique visitors in a month.

If you get stuck at any point, the support personnel is there 24/7. Get your queries figured out so that your webpage doesn’t suffer at any expense.

The process is kept incredibly basic that even if you have not much knowledge of site creating.

Analytics and charts will assist you make better business choices for the future.

Instapage Heatmaps

If you’re certain that Instapage is the landing page builder for you, just click here to begin your 14-day trial!