Landing pages are one of the very best methods to sell products online and collect e-mail leads. Instapage Hotjar

Instapage Hotjar

To assist you produce a page with a high conversion rate, with no coding experience, there is Instapage. This great tool allows you to develop landing pages without the need to study coding or web design.

 

Features Instapage Hotjar

 

Drag and Drop

Instapage offers true drag and drop performance for editing. It is the primary factor people register for the service because this indicates you can place text and other components exactly where you want them. You’re not locked to grids as compared to the other competitors.

This performance has actually garnered admiration for being easy to utilize. You can alter text and add images and videos instantly. Once mastered, you should have the ability to produce mobile-friendly landing pages in minutes.

Adding widgets adds to the functionality of your pages. Need a countdown timer? There’s a widget for that. Require an opt-in form? You can insert them just as quickly. You’ll be able to develop landing pages that fulfill your needs thanks to the drag and drop function.

Instapage Hotjar

Templates

There are over 200 landing page design templates made available to you on Instapage. These templates, integrated with Instapage’s modification functions, will help you produce landing pages specific to your product.

All Instapage templates are mobile-responsive which is perfect for audiences who view on thier phones.

 

Landing Page Monitoring

There is also a huge need to track your landing pages. Instapage addresses those concerns through their tracking tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is among the website’s special functions. What it does is enable you to construct landing pages developed for mass launching. Use this feature to produce constant page styles throughout various brands. You can develop an element just once and easily use it again whenever it’s applicable. It’s quite the time-saver.

 

Customization

Users can get royalty-free stock pictures straight from the builder tool. Instapage also has a library of 5,000 fonts readily available. There’s no limit to what kinds of landing pages you can produce!

When working with a team just remember: you must coordinate modifications so everyone’s in the loop.

Good thing, Instapage has real-time collaboration tools you can use. For example, users can leave comments on landing pages throughout the designing phase.

These are just some of the features you can expect from Instapage. The website does have a free trial for 14-days if you ever wish to try it out on your own.

 

Heatmaps

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If you have no clue how your visitors are engaging on your pages, heatmaps is the answer. Instapage has a function that can track user actions through your landing page. You can view the results from the heatmap menu situated on your dashboard.

 

AdWords Integration

You can choose to add AdWords to your Instapage account because having Google AdWords integrated into this platform is an advantage. Doing so will let you introduce an AdWords project straight from Instapage.

Activating this feature will let you track your ROI without the need to log in elsewhere.

 

Google AMP

With more users viewing pages through their phones, it’s much more important to create mobile-friendly pages. Google AMP lets pages load much faster on phones. Nevertheless, AMP-powered pages are visually unpleasant the majority of the time.

Instapage fixes that by utilizing AMP to power their pages while maintaining the appearances of their templates. {Be warned though: some features might not work with AMP. The counter, for example, can’t be added while utilizing AMP. This function is only available in the advanced, Enterprise plan.

 

Webinars

You’ll be glad to know that there are webinars available on Instapage. The subjects typically focus around lead generation tips and techniques. These webinars are conducted by Instapage staff of various levels. This makes you actually feel like the company is absolutely invested in your success.

There are new webinars on the horizon. And even if you’re unable to participate, the webinars will be made available to you must you want them.

On top of webinars, you also get access to their marketing guides, e-books, podcast, and blogs. If you’re only just starting out, these might wind up being valuable resources to your success.

 

The Basics

Just like the majority of cloud-based software, you are required to register for an account. If you have a Google account, you just log in and you’re practically all good to go. Once you have actually managed to set up your account, you can begin producing a landing page.

From the dashboard, you’ll have 2 options. You can develop a new page or produce a group (an organized way of grouping pages).

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In this example, we’ll focus on constructing a single page. Click on Create New Page will bring up 3 options. You can create a Standard Page, an AMP Page (developed for mobile) and Upload Instapage File. Let’s develop a basic page for now.

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Clicking Standard Page will redirect you to the Templates page. Here you’ll be presented with a few design templates and, in addition, an alternative to produce a style from scratch. The navigation bar can help you filter your options based on what sort of landing page you need. Instapage has design templates for lead generation, webinars, two-step verification and more.

Most of the provided templates look sleek and modern. However, they are similar to other marketing emails you have actually probably seen before. It’s highly advised that you make some modifications and make these landing pages your own.

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Hovering over the design templates will allow you to preview each one. As soon as you have made your choice, simply select your template and name your page! After that, you’ll be directed the Instapage Editor. Instapage Hotjar

 

The Instapage Editor

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The Instapage Editor is where the designing will occur. For this example, we have chosen from among the free design templates Instapage gives. The interface is intuitive and simple to understand. Those who aren’t used to drag and drop builders would be able to navigate through it in no time.

Instantly you can revise the text and move them where you want to. The design template is divided into different blocks or areas. Just like images and text, you can reposition blocks around with ease. You can include new blocks or eliminate ones you don’t need.

Each block permits you to place new material. You can include testimonials, descriptions, pricing information and other relevant details.

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The navigation bar gives you fast access to their modification tools. From there you can include headings, paragraphs, vidoes, images and call-to-action buttons. You can also add forms should you require them. Here you can discover social media buttons that you can include anywhere on the landing page.

You should be able to produce brand-new pages in minutes when you get used to it. With a few minor tweaks, we were able to make modifications to the template and make it suit our needs.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can produce different versions of your landing pages for testing. You’ll be able to experiment on call-to-actions or images and see which versions your visitors would like most.

It’s an important function that users would not find on other landing page builders. You can test one page versus a very different page on Instapage.

 

Create Forms

You start by including a form widget which is conveniently situated at the navigation bar.

You’ll be presented with four alternatives as soon as you’ve effectively generated a form. You have button style, form style, submission and multistep. Instapage Hotjar

– Button style: Let’s you make changes to the CTA label, font style, font size, effects and color.

– Form style: Edit the color of field colors and labels. Define the position of the labels.

– Form Submissions: Define what happens after the user sends the responses. You can trigger downloads or page redirects upon submission. You can also place a thank you message.

– Multistep Form: Perfect for user submissions that need several actions.

These solutions make Instapage suitable for producing lead magnets.

 

Instablocks

As mentioned earlier, creating a landing page through the Instapage Editor utilizes blocks. These are sections you add to a page to insert more content. While it’s simple to include blocks, it can become a burden if you’re working on multiple landing pages at a time.

Instablocks lets you set a custom block you can use throughout different pages. That way, your blocks are consistent and creating pages can be done much faster. If you have Instablocks set up and ready to load, producing a page can be carried out in minutes.

You can develop components like headers, product benefits or pricing information ahead of time. Then when you produce a brand-new page, you simply include these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the very same way as a regular block. What it does differently, however, is the ability to make changes on a global scale. Say you have 30 landing pages and you have to alter the same line of text throughout all of them. How do you do it?

With Global Blocks, any change you make to one block will be applied to other emails that are linked to the same block.

This way, you won’t be forced to make individual modifications. Footer information, for instance, can be edited with new information in a second.

Global Blocks are just offered if you’re subscribed to the Enterprise plan.

 

Collaboration

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Instapage lets users work together through its built-in commenting system. Anybody looking at the page can leave a comment for other collaborators. In this manner, members can have a dynamic conversation on what changes are to be made.

 

Mobile View

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Users are given the desktop version of the landing page automatically. However you can switch between desktop and mobile versions. Changing to the mobile version shows what your page would look like when seen through a smartphone.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to find a variety of alternatives for incorporating other tools to your page.

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Here you’ll find choices to add SEO information, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Instapage Hotjar

Publishing a Landing Page

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Once you’re finished with your landing page, you can proceed and publish. Publishing is easy. If you’ve forgotten to add some information, Instapage will remind you. If there are no mistakes found, you’ll be provided a couple of methods to release your page.

– Custom domain: Allows you to release a page to any domain you own.

– WordPress: Lets you publish pages on WordPress. Publishing on WordPress requires you to set up the Instapage WordPress plugin.

– Drupal: Lets you release pages on Drupal.

– Facebook: Publish your landing page as a tab in your Facebook page.

– Demo page: Select this option if you wish to release the page as a subdomain under pagedemo.co

 

Support

Instapage gives you access to a help center with educational materials, e-mail, chat and phone assistance.

The Help Center gives you all the education you require to develop your own landing pages. Learn about:

– Creating a landing page and dealing with the landing page builder

– Improving your mobile responsive functions

– Using the page sections, modifying background, text and images

– Dealing with the image supervisor and BigStock

– Carrying out parallax scrolling background

– Using the CSS editor module

– Executing Twitter Cards code on your landing page

– Creating and editing forms

– Publishing your landing page on different domains and platforms

– Assigning a 404 page

– Incorporating 3rd party tracking options

– A/B testing

– Viewing and working with your data

– Incorporating Instapage with other platforms

– Dealing with clients & users

– Managing your account, organizing landing pages and handling custom domains

Video tutorials are offered to get you started and there are tons of handy articles you can read.

Instapage provides you also with an onboarding webinar that can teach you the basics of using the platform in thirty minutes.

There is also a community online forum where you can publish your concerns and request for assistance from other users.

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The Email and Chat Customer Support is available 24/7 and the response time for your tickets is incredible. The support team will be able to help you will all kinds of issues in record time. This includes everything from having trouble establishing a new domain to adding HTML code as well as landing page design and A/B testing ideas.

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For premium users, benefit from a template design review. In other words, the conversion specialists at Instapage will have a look at your page and will tell you precisely what you need to change to improve conversions.

The Phone Support is only available to customers who register for the premium plan.

Instapage supplies you with 3rd party integrations that make your job as an online marketer so much simpler. Here’s a list of a few of the apps that Instapage integrates with:

– E-mail marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your data with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Advantages and Disadvantages

Pros Instapage Hotjar

– Has an intuitive drag and drop feature. Great for newbies.

– Instablock saves you time, particularly when developing numerous pages with the same template.

– You can perform split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable templates readily available.

– Heatmap visualizer lets you see which sections draw attention.

Cons

– The product can be pricey. Strategies begin at $99 per month (billed each year).

– You can only set one font for all headings.

– Could use a few more widgets in the Editor.

– Advanced modifications needs to be done through CSS which kind of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed yearly)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed each year)

– All Core features, plus:

– Unlimited A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed annually)

– All Optimizer functions, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency functions, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does offer a complimentary 14-day trial for you.

 

Click here to beging your 14-day trial now!

 

Final Thoughts Instapage Hotjar

Instapage is a terrific service to put your money on, in order to get yourself an effective landing page platform.

Instapage provides you various integration options to keep you linked to your customers through all possible resources. More than 20 marketing tools can be integrated which is way more than you might actually need.

Your designs will be highly responsive on mobile devices. It is so crucial because most of us use tabs and smartphones these days. Instapage Hotjar

Your conversion rate will increase substantially as your visitors get a better online experience on your website.

Want a particular template? You can import any design template from any landing page within minutes. Instapage will assist you replicate the design. It will create it as a design template so that you can further tailor it the way you like.

If you have limited time offers every once in a while, you can maximize the countdown timers available. It’s a great marketing technique as your customers can see the clock ticking towards the end of a specific sale offer.

There is no limit to the number of special monthly visitors to your website. If your site is doing well, have as many visitors as you like. It’s a great advantage point because lots of other software set a limit to the number of unique visitors in a month.

If you get stuck at any point, the support team is there 24/7. Get your inquiries figured out so that your webpage doesn’t suffer at any expense.

The whole process is kept very basic that even if you have not much knowledge of website designing.

Analytics and charts will help you make much better business decisions for the future.

Instapage Hotjar

If you are certain that Instapage is the landing page builder for you, just click here to begin your 14-day trial!