Landing pages are among the best methods to offer products online and gather e-mail leads. Instapage How To Use

Instapage How To Use

To help you develop a page with a high conversion rate, without any coding experience, there is Instapage. This awesome tool allows you to develop landing pages without the need to learn coding or web design.

 

Features Instapage How To Use

 

Drag and Drop

Instapage offers true drag and drop performance for editing. It is the primary factor people register for the service because this means you can place text and other components exactly where you desire them. You’re not locked in grids as this is the case with the other competitors.

This functionality has garnered admiration for being easy to use. You can edit text and add images and videos instantly. Once mastered, you can definitely be able to produce mobile-friendly landing pages in minutes.

Adding widgets adds to the functionality of your pages. Require a countdown timer? There’s a widget for that. Require an opt-in form? You can insert them just as quickly. You’ll have the ability to create landing pages that meet your needs thanks to the drag and drop feature.

Instapage How To Use

Templates

There are over 200 landing page templates offered to you on Instapage. These templates, combined with Instapage’s modification functions, will assist you create landing pages distinct to your product.

All Instapage templates are mobile-responsive which is perfect for audiences who check on thier smartphones.

 

Landing Page Monitoring

There is also a huge need to monitor your landing pages. Instapage addresses those issues through their tracking tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the website’s unique features. What it does is enable you to build landing pages created for mass deployment. Make use of this feature to develop consistent page designs throughout various brand names. You could develop a component just once and simply reuse it whenever it’s needed. It’s an absolute time-saver.

 

Customization

Users are able to buy royalty-free stock images straight from the builder tool. Instapage also has a library of 5,000 font styles available. There’s no limit to what kinds of landing pages you can develop!

When working with a group just remember: you need to collaborate changes so everyone’s on the same page.

Fortunately, Instapage has real-time collaboration tools you can utilize. For instance, users can leave comments on landing pages throughout the design stage.

These are just some of the functions you can get out of Instapage. The site does have a totally free trial for 14-days if you ever want to check it out for yourself.

 

Heatmaps

instapage-heatmaps

If you have no clue how your users are interacting on your pages, heatmaps is the answer. Instapage has a feature that can track user actions through your landing page. You can view the results from the heatmap menu situated on your dashboard.

 

AdWords Integration

You can choose to include AdWords to your Instapage account because having Google AdWords incorporated into this platform is important. Doing so will let you launch an AdWords project straight from Instapage.

Activating this function will let you see your ROI without the need to log in somewhere else.

 

Google AMP

With more users viewing pages through their phones, it’s much more important to produce mobile-friendly pages. Google AMP lets pages load faster on phones. Nevertheless, AMP-powered pages are aesthetically unpleasant the majority of the time.

Instapage resolves that by using AMP to power their pages while staying consistent with the appearances of their design templates. {Be warned though: some functions might not work with AMP. The counter, for instance, can’t be added while utilizing AMP. This function is just available in the advanced, Enterprise plan.

 

Webinars

You’ll be happy to know that there are webinars available in Instapage. The topics generally center around lead generation tactics and techniques. These webinars are carried out by Instapage staff of various levels. This makes you actually feel like the company is totally invested in your success.

There are brand-new webinars on the horizon. And even if you’re not able to participate, the webinars will be provided for you should you want them.

On top of webinars, you also gain access to their marketing guides, e-books, podcast, and blog sites. If you’re just starting, these may end up being valuable resources to your success.

 

The Basics

Similar to most cloud-based software, you are required to register for an account. If you have a Google account, you simply log in and you’re basically all good to go. As soon as youhave managed to finalize your account, you can start creating a landing page.

From the dashboard, you’ll have 2 alternatives. You can develop a new page or develop a group (an organized method of grouping pages).

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In this example, we’ll focus on developing a single page. Click Create New Page will bring up 3 options. You can produce a Basic Page, an AMP Page (designed for mobile) and Upload Instapage File. Let’s create a basic page for now.

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Clicking Standard Page will redirect you to the Templates page. Here you’ll be shown a few design templates and a choice to create a style from scratch. The navigation bar can help you filter your options based on what kind of landing page you require. Instapage has design templates for webinars, lead generation, two-step verification and more.

The majority of the available design templates look sleek and modern. Although, they are reminiscent of other marketing e-mails youhave most likely seen somewhere. It’s extremely suggested that you make some changes to make these landing pages your own.

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Hovering over the templates will enable you to preview each one. And when you’ve made your selection, just select your template to name your page! After that, you’ll be brought to the Instapage Editor. Instapage How To Use

 

The Instapage Editor

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The Instapage Editor is where the designing will take place. For this example, we have chosen from among the free design templates Instapage offers. The user interface is intuitive and easy to understand. Those who aren’t used to drag and drop builders would have the ability to maneuver through it in no time.

Right away you can revise the text and position them where you wish to. The template is divided into different sections or blocks. Just like images and text, you can reposition blocks around with ease. You can include brand-new blocks or remove ones you don’t require.

Each block permits you to place new material. You can add descriptions, testimonials, pricing information and other appropriate details.

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The navigation bar provides you quick access to their modification tools. From there you can add headlines, paragraphs, vidoes, images and call-to-action buttons. You can also add forms should you require them. Here you can find social media buttons that you can include anywhere on the landing page.

You ought to be able to produce new pages in minutes when you get used to it. With a few small tweaks, we had the ability to make modifications to the design template and make it suit our needs.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can create different variations of your landing pages for testing. You’ll have the ability to experiment on call-to-actions or images and see which versions your visitors would like most.

It’s an important function that users would not see on other landing page builders. You can check one page against a very different page on Instapage.

 

Create Forms

You begin by including a form widget which is conveniently situated in the navigation bar.

You’ll be presented with four choices as soon as you’ve effectively created a form. You have button style, form style, submission and multistep. Instapage How To Use

– Button style: Let’s you make modifications to the CTA label, font, font size, color and effects.

– Form style: Change the color of field colors and labels. Define the position of the labels.

– Form Submissions: Define what occurs after the user submits the answers. You can set off downloads or page redirects upon submission. You can also put a thank you message.

– Multistep Form: Perfect for user submissions that need several steps.

These solutions make Instapage suitable for producing lead magnets.

 

Instablocks

As discussed earlier, producing a landing page through the Instapage Editor uses blocks. These are sections you add to a page to place additional content. While it’s easy to include blocks, it can end up being a problem if you’re dealing with several landing pages at a time.

Instablocks lets you set a custom block you can use throughout different pages. That way, your blocks are consistent and creating pages can be done faster. If you have Instablocks set up and ready to load, producing a page can be done in minutes.

You can produce components like headers, product benefits or pricing information ahead of time. Then when you create a new page, you just include these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the very same way as a regular block. What it does differently, however, is the ability to make changes on a worldwide scale. Say you have 30 landing pages and you need to change the same line of text throughout all of them. How do you do it?

With Global Blocks, any change you make to one block will be applied to other e-mails that are linked to the same block.

By doing this, you won’t be required to make individual changes. Footer details, for example, can be updated with new information in a snap.

Global Blocks are only offered if you’re registered for the Enterprise plan.

 

Collaboration

instapage-collaboration

Instapage lets users collaborate through its integrated commenting system. Anyone looking at the page can leave comments for other collaborators. By doing this, staff members can have a dynamic conversation on what changes are to be made.

 

Mobile View

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Users are shown the desktop iteration of the landing page automatically. But you can switch between desktop and mobile versions. Switching to the mobile version shows what your page would look like when viewed through a mobile phone.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a number of alternatives for incorporating other tools to your page.

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Here you’ll find options to add SEO information, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Instapage How To Use

Publishing a Landing Page

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As soon as you’re done with your landing page, you can go ahead and publish. Publishing is simple. If you have actually forgotten to add some info, Instapage will remind you. If there are no mistakes discovered, you’ll be given a couple of methods to publish your page.

– Custom domain: Enables you to release a page to any domain you own.

– WordPress: Lets you publish pages on WordPress. Publishing on WordPress requires you to install the Instapage WordPress plugin.

– Drupal: Lets you publish pages on Drupal.

– Facebook: Release your landing page as a tab on your Facebook page.

– Demo page: Pick this choice if you want to publish the page as a subdomain under pagedemo.co

 

Support

Instapage offers you access to a help center with educational materials, email, chat and phone assistance.

The Help Center gives you all the education you require to build your own landing pages. Learn about:

– Developing a landing page and working with the landing page builder

– Improving your mobile responsive functions

– Using the page sections, editing background, text and images

– Dealing with the image manager and BigStock

– Carrying out parallax scrolling background

– Using the CSS editor module

– Implementing Twitter Cards code on your landing page

– Developing and editing forms

– Publishing your landing page on various domains and platforms

– Assigning a 404 page

– Integrating 3rd party tracking solutions

– A/B testing

– Viewing and dealing with your data

– Incorporating Instapage with other platforms

– Working with customers & users

– Handling your account, grouping landing pages and handling custom domains

Video tutorials are available to get you started and there are tons of helpful articles you can read.

Instapage offers you likewise with an onboarding webinar that can teach you the basics of using the platform in 30 minutes.

There is also a community online forum where you can publish your concerns and request for help from other users.

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The Email and Chat Customer Support is available 24/7 and the response time for your tickets is remarkable. The support team will be able to help you will all sorts of problems in record time. This includes everything from having trouble establishing a new domain to adding HTML code as well as landing page design and A/B testing suggestions.

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For premium users, take advantage of a design template design review. In other words, the conversion specialists at Instapage will have a look at your page and will tell you exactly what you need to alter to enhance conversions.

The Phone Support is only offered for clients who register for the premium plan.

Instapage supplies you with 3rd party integrations that make your job as an online marketer a lot easier. Here’s a list of some of the apps that Instapage integrates with:

– Email marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your information with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Advantages and Disadvantages

Pros Instapage How To Use

– Has an intuitive drag and drop function. Great for newbies.

– Instablock saves you time, especially when producing several pages with the same template.

– You can carry out split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable templates offered.

– Heatmap visualizer helps you see which areas draw attention.

Cons

– The product can be expensive. Strategies begin at $99 monthly (billed annually).

– You can only set one font for all headings.

– Could use a few more widgets in the Editor.

– Advanced modifications must be done through CSS which kind of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed each year)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed annually)

– All Core features, plus:

– Unrestricted A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed annually)

– All Optimizer features, plus:

– 15 private subaccounts

– Branded lead notices

– Audit log

Enterprise: By quote

– All Team & Agency features, plus:

– Customer Success Manager

– Professional services

– Migration services

– Advanced publishing

Instapage does offer a complimentary 14-day trial for you.

 

Click here to beging your 14-day trial now!

 

Final Thoughts Instapage How To Use

Instapage is a terrific service to invest your money on, in order to get yourself an effective landing page platform.

Instapage provides you various integration options to keep you linked to your customers through all possible resources. More than 20 marketing tools can be integrated which is way more than you might really need.

Your designs will be quite responsive on mobile phones. It is so important since the majority of us use tabs and smartphones nowadays. Instapage How To Use

Your conversion rate will increase considerably as your consumers get a much better online experience at your site.

Want a particular template? You can import any template from any landing page within minutes. Instapage will assist you reproduce the style. It will develop it as a template so that you can further tailor it the way you like.

If you have limited time offers from time to time, you can make the most of the countdown timers available. It’s a terrific marketing technique as your consumers can see the clock ticking towards the end of a particular sale offer.

There is no limit to the number of special monthly visitors to your website. If your website is doing well, have as many visitors as you like. It’s an excellent advantage since lots of other software set a limit to the number of unique visitors in a month.

If you get stuck at any point, the support staff is there 24/7. Get your questions figured out so that your webpage does not suffer at any expense.

The process is kept very simple that even if you have not much knowledge of website creating.

Analytics and graphs will assist you make better business decisions for the future.

Instapage How To Use

If you’re convinced that Instapage is the landing page builder for you, just click here to start your 14-day trial!