Landing pages are one of the very best ways to offer items online and collect email leads. Instapage Logo Png

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To assist you create a page with a high conversion rate, without any coding experience, you can use Instapage. This awesome tool allows you to generate landing pages without the need to learn coding or web design.

 

Features Instapage Logo Png

 

Drag and Drop

Instapage offers true drag and drop functionality for editing. It is the main reason people sign up for the service because this indicates you can position text and other components exactly where you want them. You’re not locked to grids as compared to the other competitors.

This performance has earned praise for being basic to use. You can alter text and include images and videos quickly. If mastered, you will be able to create mobile-friendly landing pages in minutes.

Including widgets adds to the performance of your pages. Need a countdown timer? There’s a widget for that. Require an opt-in form? You can add them just as easily. You’ll be able to develop landing pages that meet your requirements thanks to the drag and drop function.

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Templates

There are over 200 landing page templates made available to you on Instapage. These templates, integrated with Instapage’s modification features, will help you produce landing pages specific to your product.

All Instapage design templates are mobile-responsive which is perfect for audiences who use their smartphones frequently.

 

Landing Page Monitoring

There is also a substantial requirement to track your landing pages. Instapage addresses those needs through their monitoring tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the website’s special functions. What it does is allow you to develop landing pages designed for mass deployment. Use this function to develop constant page designs throughout various brands. You could create an element just once and easily reuse it whenever it’s applicable. It’s an absolute time-saver.

 

Customization

Users have the ability to purchase royalty-free stock pictures straight from the builder tool. Instapage also has a library of 5,000 fonts offered. There’s no limit to what kinds of landing pages you can create!

When working with a group just remember: you need to coordinate modifications so everyone’s in the loop.

Fortunately, Instapage has real-time collaboration tools you can use. For instance, users can leave comments on landing pages throughout the design phase.

These are just some of the functions you can expect from Instapage. The website does have a totally free trial for 14-days if you ever want to check it out on your own.

 

Heatmaps

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If you have no clue how your users are engaging on your pages, heatmaps is the solution. Instapage has a function that can track user actions through your landing page. You can see the results from the heatmap menu located on your dashboard.

 

AdWords Integration

You can choose to include AdWords to your Instapage account because having Google AdWords incorporated into this platform is important. Doing so will let you introduce an AdWords campaign straight from Instapage.

Enabling this function will let you track your ROI without the need to log in elsewhere.

 

Google AMP

With more users on their phones, it’s even more vital to produce mobile-friendly pages. Google AMP lets pages load much faster on phones. However, AMP-powered pages are aesthetically unattractive the majority of the time.

Instapage deals with that by utilizing AMP to power their pages while maintaining the looks of their design templates. {Be keen though: some functions might not work with AMP. The counter, for example, can’t be added while utilizing AMP. This function is only readily available in the advanced, Enterprise plan.

 

Webinars

You’ll be happy to know that there are webinars offered in Instapage. The subjects generally center around lead generation pointers and methods. These webinars are carried out by Instapage employees of various levels. This makes you really feel like the business is totally invested in your success.

There are new webinars on the horizon. And even if you’re not able to participate, the webinars will be provided to you must you want them.

On top of webinars, you also gain access to their marketing guides, e-books, podcast, and blogs. If you’re only just starting, these might end up being valuable resources to your success.

 

The Basics

As with most cloud-based software, you are required to sign up for an account. If you have a Google account, you just log in and you’re pretty much ready to go. As soon as you’ve managed to finalize your account, you can start producing a landing page.

From the dashboard, you’ll have 2 alternatives. You can produce a brand-new page or create a group (an organized method of grouping pages).

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In this example, we’ll focus on building a single page. Click on Create New Page will show you 3 options. You can create a Basic Page, an AMP Page (designed for mobile) and Upload Instapage File. Let’s create a standard page for now.

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Clicking on Standard Page will redirect you to the Templates page. Here you’ll be shown several design templates along with an option to produce a style from scratch. The navigation bar can help you filter your options based upon what sort of landing page you require. Instapage has templates for webinars, lead generation, two-step verification and more.

The majority of the provided design templates look sleek and modern. Although, they are similar to other marketing e-mails youhave probably seen elsewhere. It’s extremely suggested that you make some modifications to make these landing pages your own.

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Hovering over the templates will enable you to preview each one. Once you have made your choice, simply click on the template to name your page! After that, you’ll be directed the Instapage Editor. Instapage Logo Png

 

The Instapage Editor

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The Instapage Editor is where the design editing will take place. For this example, we have chosen from among the complimentary design templates Instapage offers. The user interface is instinctive and easy to understand. Those who aren’t used to drag and drop builders would be able to maneuver through it in no time.

Right away you can modify the text and position them where you wish to. The template is divided into different sections or blocks. Just like images and text, you can move blocks around easily. You can add new blocks or remove ones you do not require.

Each block allows you to insert new content. You can include descriptions, testimonials, pricing information and other pertinent details.

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The navigation bar offers you quick access to their customization tools. From there you can add headlines, paragraphs, images, videos and call-to-action buttons. You can also include forms should you need them. Here you can discover social networking buttons that you can include anywhere on the landing page.

You will be able to create new pages in minutes when you get used to it. With a couple of small tweaks, we had the ability to make modifications to the template to make it match our requirements.

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Create A/B Tests

You will find the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can create different variations of your landing pages for testing. You’ll be able to experiment on call-to-actions or images and see which variations your visitors would like best.

It’s an essential function that users wouldn’t find on other landing page builders. You can check one page against a very different page on Instapage.

 

Create Forms

You start by including a form widget which is conveniently situated in the navigation bar.

You’ll be given 4 options once you have successfully produced a form. You have button style, form style, submission and multistep. Instapage Logo Png

– Button style: Let’s you make modifications to the CTA label, font, font size, effects and color.

– Form style: Change the color of labels and field colors. Define the position of the labels.

– Form Submissions: Define what takes place after the user sends the responses. You can activate downloads or page redirects upon submission. You can also put a thank you message.

– Multistep Form: Perfect for user submissions that require several steps.

These solutions make Instapage suitable for generating lead magnets.

 

Instablocks

As pointed out previously, developing a landing page through the Instapage Editor uses blocks. These are sections you add to a page to place additional material. While it’s simple to add blocks, it can end up being a problem if you’re dealing with several landing pages at a time.

Instablocks lets you set a custom block you can use across various pages. That way, your blocks are consistent and creating pages can be done faster. If you have Instablocks set up and all set to load, developing a page can be done in minutes.

You can create components like headers, pricing information or product benefits ahead of time. Then when you produce a new page, you simply include these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the same way as a regular block. What it does in a different way, however, is the ability to make modifications on a worldwide scale. Say you have 30 landing pages and you have to alter the same line of text throughout all of them. How do you do it?

With Global Blocks, any modification you make to one block will be applied to other emails that are linked to the same block.

This way, you won’t be required to make individual modifications. Footer information, for example, can be changed with new details in a second.

Global Blocks are just available if you’re signed up for the Enterprise plan.

 

Collaboration

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Instapage lets users work together through its integrated commenting system. Anybody currently on the page can leave comments for other collaborators. This way, staff members can have a dynamic discussion on what modifications are to be made.

 

Mobile View

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Users are shown the desktop version of the landing page by default. But you can toggle between desktop and mobile versions. Switching to the mobile version shows what your page would look like when viewed through a mobile phone.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to find a number of choices for integrating other tools to your page.

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Here you’ll discover alternatives to add SEO details, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

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Publishing a Landing Page

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Once you’re finished with your landing page, you can go on and publish. Publishing is simple. If you have actually forgotten to include some information, Instapage will remind you. If there are no mistakes found, you’ll be given a few ways to publish your page.

– Custom domain: Permits you to release a page to any domain you own.

– WordPress: Lets you release pages on WordPress. Publishing on WordPress requires you to install the Instapage WordPress plugin.

– Drupal: Lets you release pages on Drupal.

– Facebook: Publish your landing page as a tab in your Facebook page.

– Demo page: Select this option if you wish to publish the page as a subdomain under pagedemo.co

 

Support

Instapage offers you access to a help center with educational materials, e-mail, chat and phone support.

The Help Center provides you all the education you need to build your own landing pages. Learn about:

– Creating a landing page and working with the landing page builder

– Improving your mobile responsive functions

– Using the page areas, editing background, text and images

– Dealing with the image supervisor and BigStock

– Implementing parallax scrolling background

– Using the CSS editor module

– Executing Twitter Cards code on your landing page

– Developing and modifying forms

– Publishing your landing page on different domains and platforms

– Assigning a 404 page

– Incorporating 3rd party tracking solutions

– A/B testing

– Viewing and working with your data

– Integrating Instapage with other platforms

– Dealing with clients & users

– Managing your account, organizing landing pages and managing custom domains

Video tutorials are offered to get you started and there are lots of valuable articles you can read.

Instapage supplies you also with an onboarding webinar that can teach you the fundamentals of using the platform in 30 minutes.

There is also a community online forum where you can publish your questions and ask for assistance from other users.

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The Email and Chat Customer Support is readily available 24/7 and the response time for your tickets is great. The support team will be able to help you will all types of problems in record time. This consists of everything from having trouble establishing a new domain to adding HTML code and also landing page design and A/B testing pointers.

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For premium users, benefit from a template design review. In other words, the conversion professionals at Instapage will have a look at your page and will tell you precisely what you need to alter to enhance conversions.

The Phone Support is only offered for customers who sign up for the premium plan.

Instapage provides you with 3rd party integrations that make your job as a marketer so much simpler. Here’s a list of some of the apps that Instapage integrates with:

– Email marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your information with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Pros and Cons

Pros Instapage Logo Png

– Has an intuitive drag and drop builder. Perfect for beginners.

– Instablock saves you time, specifically when developing multiple pages with the same template.

– You can perform split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable templates readily available.

– Heatmap visualizer helps you see which sections draw attention.

Cons

– The product can be pricey. Strategies begin at $99 each month (billed annually).

– You can only set one font for all headings.

– Could use a few more widgets in the Editor.

– Advanced changes needs to be done through CSS which kind of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed annually)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed yearly)

– All Core functions, plus:

– Complete A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed every year)

– All Optimizer functions, plus:

– 15 private subaccounts

– Branded lead notices

– Audit log

Enterprise: By quote

– All Team & Agency features, plus:

– Customer Success Manager

– Professional services

– Migration services

– Advanced publishing

Instapage does have a free 14-day trial for you.

 

Click here to start your 14-day trial now!

 

Final Thoughts Instapage Logo Png

Instapage is an excellent service to invest your money on, in order to get yourself a powerful landing page platform.

Instapage gives you numerous integration options to keep you connected to your customers through all possible resources. More than 20 marketing tools can be incorporated which is way more than you might actually require.

Your designs will be very responsive on mobile phones. It is so crucial because most of us use tabs and mobile phones nowadays. Instapage Logo Png

Your conversion rate will increase substantially as your customers get a better online experience on your site.

Want a specific design template? You can import any design template from any landing page within minutes. Instapage will help you replicate the design. It will design it as a template so that you can further customize it the way you like.

If you come up with limited time offers from time to time, you can maximize the countdown timers offered. It’s a great marketing method as your consumers can see the clock ticking towards the end of a specific sale offer.

There is no limit to the number of special monthly visitors to your website. If your site is doing well, have as many visitors as you like. It’s an excellent advantage point because many other software set a limit to the number of unique visitors in a month.

If you get stuck at any point, the support team is there 24/7. Get your queries figured out so that your website does not suffer at any cost.

The process is kept extremely easy that even if you have not much knowledge of website creating.

Analytics and charts will assist you make much better business decisions for the future.

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If you’re convinced that Instapage is the landing page builder for you, just click here to start your 14-day free trial!