Landing pages are one of the best methods to offer items online and gather email leads. Instapage Logo

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To assist you produce a page with a high conversion rate, with no coding experience, there is Instapage. This incredible tool allows you to build landing pages without the need to study coding or web design.

 

Features Instapage Logo

 

Drag and Drop

Instapage offers true drag and drop functionality for editing. It is the main factor people register for the service because this indicates you can position text and other elements exactly where you desire them. You’re not locked to grids as this is the case with the other competitors.

This feature has been complimented for being easy to use. You can change text and add images and videos instantly. Once mastered, you will have the ability to produce mobile-friendly landing pages in minutes.

Including widgets adds to the performance of your pages. Require a countdown timer? There’s a widget for that. Require an opt-in form? You can insert them just as easily. You’ll have the ability to develop landing pages that fulfill your requirements thanks to the drag and drop feature.

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Templates

There are over 200 landing page design templates provided to you on Instapage. These design templates, combined with Instapage’s customization functions, will help you create landing pages unique to your business.

All Instapage templates are mobile-responsive which is usable for audiences who use their mobile phones regularly.

 

Landing Page Monitoring

There is also a huge requirement to track your landing pages. Instapage addresses those concerns through their monitoring tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is among the website’s special features. What it does is allow you to develop landing pages created for mass releasing. Make use of this function to develop constant page styles throughout various brands. You can develop an element once and simply use it again whenever it’s needed. It’s an absolute time-saver.

 

Customization

Users can buy royalty-free stock images straight from the builder tool. Instapage also has a library of 5,000 typefaces available. There’s no limit to what kinds of landing pages you can develop!

When dealing with a team just remember: you need to coordinate changes so everybody’s on the same page.

Fortunately, Instapage has real-time collaboration tools you can use. For example, users can leave comments on landing pages during the design stage.

These are just some of the features you can get out of Instapage. The site does have a totally free trial for 14-days if you ever wish to check it out on your own.

 

Heatmaps

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If you have no clue how your users are engaging on your pages, heatmaps is the answer. Instapage has a function that can track user actions through your landing page. You can get the results from the heatmap menu situated on your dashboard.

 

AdWords Integration

You can choose to add AdWords to your Instapage account because having Google AdWords integrated into this platform is important. Doing so will let you introduce an AdWords project straight from Instapage.

Enabling this function will let you see your ROI without the need to log in elsewhere.

 

Google AMP

With more users using their phones, it’s even more vital to create mobile-friendly pages. Google AMP lets pages load much faster on phones. However, AMP-powered pages are aesthetically unattractive most of the time.

Instapage deals with that by using AMP to power their pages while maintaining the looks of their design templates. {Be keen though: some functions may not work with AMP. The counter, for instance, can’t be added while utilizing AMP. This function is just offered in the advanced, Enterprise plan.

 

Webinars

You’ll be glad to know that there are webinars offered on Instapage. The subjects generally center around lead generation pointers and strategies. These webinars are carried out by Instapage employees of various levels. This makes you actually feel like the company is totally invested in your success.

There are brand-new webinars on the horizon. And even if you’re unable to attend, the webinars will be provided to you must you want them.

On top of webinars, you can also access their marketing guides, e-books, podcast, and blogs. If you’re only just starting out, these might end up being important resources to your success.

 

The Basics

As with a lot of cloud-based software, you will need to register for an account. If you have a Google account, you just log in and you’re basically all set to go. As soon as you have actually managed to set up your account, you can begin creating a landing page.

From the dashboard, you’ll have 2 choices. You can develop a brand-new page or develop a group (a systematic way of grouping pages).

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In this example, we’ll concentrate on developing a single page. Click Create New Page will show you 3 options. You can produce a Basic Page, an AMP Page (designed for mobile) and Upload Instapage File. Let’s produce a standard page for now.

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Clicking on Standard Page will redirect you to the Templates page. Here you’ll be presented with a few templates as well as an option to create a design from scratch. The navigation bar can assist you filter your options based on what sort of landing page you require. Instapage has design templates for lead generation, two-step verification, webinars and more.

Most of the offered templates look sleek and modern. Although, they are similar to other marketing e-mails you’ve most likely seen elsewhere. It’s highly suggested that you make some changes and make these landing pages your own.

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Hovering over the design templates will allow you to see each one. And when you’ve made your choice, simply click on the template and name your page! After that, you’ll be brought to the Instapage Editor. Instapage Logo

 

The Instapage Editor

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The Instapage Editor is where the design editing will occur. For this example, we have chosen from among the free templates Instapage gives. The interface is instinctive and easy to comprehend. Those who aren’t used to drag and drop builders would have the ability to navigate through it in no time.

Instantly you can revise the text and move them where you want to. The design template is divided into various blocks or sections. Just like text and images, you can reposition blocks around easily. You can include new blocks or get rid of ones you don’t need.

Each block permits you to insert new material. You can include testimonials, descriptions, pricing information and other pertinent information.

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The navigation bar provides you quick access to their modification tools. From there you can include headlines, paragraphs, images, videos and call-to-action buttons. You can also include forms must you require them. Here you can discover social media buttons that you can include anywhere on the landing page.

You should be able to produce brand-new pages in minutes once you get used to it. With a few small tweaks, we had the ability to make modifications to the design template to make it match our requirements.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can develop different variations of your landing pages for testing. You’ll have the ability to experiment on call-to-actions or images and see which variations your audience would like best.

It’s an essential feature that people wouldn’t find on other landing page builders. You can test one page versus a totally different page on Instapage.

 

Create Forms

You begin by including a form widget which is conveniently situated at the navigation bar.

You’ll be presented with 4 alternatives as soon as you have effectively created a form. You have button style, form style, submission and multistep. Instapage Logo

– Button style: Allows you to make changes to the CTA label, font style, font size, color and effects.

– Form style: Edit the color of labels and field colors. Define the position of the labels.

– Form Submissions: Define what happens after the user submits the answers. You can trigger downloads or page redirects upon submission. You can also place a thank you message.

– Multistep Form: Perfect for user submissions that require several steps.

These options make Instapage perfect for generating lead magnets.

 

Instablocks

As mentioned earlier, creating a landing page through the Instapage Editor utilizes blocks. These are sections you add to a page to put extra content. While it’s simple to add blocks, it can become a burden if you’re dealing with several landing pages at a time.

Instablocks lets you set a custom-made block you can utilize across different pages. That way, your blocks are consistent and developing pages can be done faster. If you have Instablocks set up and prepared to load, producing a page can be done in minutes.

You can produce different parts like headers, product benefits or pricing information ahead of time. Then when you develop a brand-new page, you simply include these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the same way as a regular block. What it does differently, however, is the ability to make modifications on a worldwide scale. Say you have 30 landing pages and you need to alter the same line of text throughout all of them. How do you do it?

With Global Blocks, any change you make to one block will be applied to other emails that are connected to the same block.

This way, you will not be required to make individual modifications. Footer details, for instance, can be edited with new details in a second.

Global Blocks are only available if you’re registered for the Enterprise plan.

 

Collaboration

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Instapage lets users collaborate through its integrated commenting system. Anyone currently on the page can leave comments for other partners. By doing this, team members can have a dynamic conversation on what changes need to be made.

 

Mobile View

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Users are given the desktop iteration of the landing page automatically. However you can toggle between desktop and mobile versions. Switching to the mobile version reveals what your page would appear like when viewed through a phone screen.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a number of alternatives for incorporating other tools to your page.

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Here you’ll discover options to add SEO details, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

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Publishing a Landing Page

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As soon as you’re finished with your landing page, you can go on and publish. Publishing is easy. If you have actually forgotten to add some information, Instapage will remind you. If there are no errors found, you’ll be given a few methods to publish your page.

– Custom domain: Permits you to publish a page to any domain you own.

– WordPress: Lets you publish pages on WordPress. Publishing on WordPress requires you to install the Instapage WordPress plugin.

– Drupal: Lets you publish pages on Drupal.

– Facebook: Publish your landing page as a tab on your Facebook page.

– Demo page: Select this alternative if you wish to release the page as a subdomain under pagedemo.co

 

Support

Instapage provides you access to a help center with educational materials, email, chat and phone support.

The Help Center gives you all the education you require to develop your own landing pages. Learn about:

– Producing a landing page and dealing with the landing page builder

– Improving your mobile responsive features

– Using the page sections, editing background, text and images

– Dealing with the image manager and BigStock

– Implementing parallax scrolling background

– Utilizing the CSS editor module

– Executing Twitter Cards code on your landing page

– Creating and modifying forms

– Publishing your landing page on different platforms and domains

– Assigning a 404 page

– Incorporating 3rd party tracking options

– A/B testing

– Viewing and working with your data

– Integrating Instapage with other platforms

– Dealing with clients & users

– Managing your account, organizing landing pages and managing custom domains

Video tutorials are offered to get you started and there are tons of valuable articles you can read.

Instapage offers you also with an onboarding webinar that can teach you the basics of using the platform in thirty minutes.

There is also a community online forum where you can post your questions and request for help from other users.

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The Email and Chat Customer Support is readily available 24/7 and the response time for your tickets is great. The support team will be able to assist you will all sorts of problems in record time. This includes everything from having difficulties establishing a new domain to adding HTML code as well as landing page design and A/B testing suggestions.

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For premium users, benefit from a design template design review. In other words, the conversion professionals at Instapage will have a look at your page and will inform you precisely what you require to alter to improve conversions.

The Phone Support is only offered for clients who sign up for the premium plan.

Instapage supplies you with 3rd party integrations that make your job as an online marketer a lot simpler. Here’s a list of a few of the apps that Instapage integrates with:

– E-mail marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your information with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Pros and Cons

Pros Instapage Logo

– Has an intuitive drag and drop builder. Great for newbies.

– Instablock saves you time, specifically when creating numerous pages with the same template.

– You can perform split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable templates offered.

– Heatmap visualizer helps you see which areas draw attention.

Cons

– The product can be expensive. Plans begin at $99 monthly (billed every year).

– You can only set one font style for all headings.

– Could use a few more widgets in the Editor.

– Advanced modifications should be done through CSS which kind of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed each year)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed yearly)

– All Core features, plus:

– Unrestricted A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed every year)

– All Optimizer functions, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency functions, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does offer a free 14-day trial for you.

 

Click here to start your 14-day trial now!

 

Final Thoughts Instapage Logo

Instapage is a fantastic service to put your money on, in order to get yourself an effective landing page platform.

Instapage provides you numerous integration choices to keep you linked to your clients through all possible resources. More than 20 marketing tools can be incorporated which is way more than you may actually require.

Your designs will be quite responsive on mobile devices. It is so essential due to the fact that the majority of us use tabs and mobile phones nowadays. Instapage Logo

Your conversion rate will rise significantly as your clients get a much better online experience at your site.

Want a specific template? You can import any design template from any landing page within minutes. Instapage will assist you reproduce the style. It will create it as a design template so that you can further personalize it the way you like.

If you come up with limited time offers every once in a while, you can make the most of the countdown timers readily available. It’s a great marketing strategy as your visitors can see the clock ticking towards the end of a specific sale deal.

There is no limit to the number of distinct monthly visitors to your website. If your site is doing well, have as many visitors as you like. It’s a fantastic advantage because numerous other software set a limitation to the number of unique visitors in a month.

If you get stuck at any point, the support staff is there all the time. Get your queries sorted out so that your webpage doesn’t suffer at any cost.

The process is kept exceptionally basic that even if you have not much understanding of site creating.

Analytics and charts will help you make much better business choices for the future.

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If you are convinced that Instapage is the landing page builder for you, just click here to start your 14-day free trial!