Landing pages are among the very best methods to offer products online and gather email leads. Instapage Marketo Integration

Instapage Marketo Integration

To help you create a page with a high conversion rate, without any coding experience, you have Instapage. This great tool allows you to construct landing pages without the need to study coding or web design.

 

Features Instapage Marketo Integration

 

Drag and Drop

Instapage offers true drag and drop performance for editing. It is the main factor people sign up for the service because this means you can place text and other elements exactly where you desire them. You aren’t locked to grids as compared to the other competitors.

This performance has been applauded for being easy to utilize. You can change text and add images and videos quickly. Once mastered, you can definitely have the ability to create mobile-friendly landing pages in minutes.

Adding widgets adds to the functionality of your pages. Need a countdown timer? There’s a widget for that. Need an opt-in form? You can add them just as easily. You’ll be able to create landing pages that fulfill your requirements thanks to the drag and drop feature.

Instapage Marketo Integration

Templates

There are over 200 landing page templates offered to you on Instapage. These templates, integrated with Instapage’s customization functions, will help you create landing pages distinct to your product.

All Instapage design templates are mobile-responsive which is perfect for audiences who view on thier mobile phones.

 

Landing Page Monitoring

There is also a substantial need to monitor your landing pages. Instapage addresses those concerns through their monitoring tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the website’s unique features. What it does is allow you to develop landing pages developed for mass releasing. Use this function to develop constant page designs across different brands. You could produce a component once and easily reuse it whenever it’s applicable. It’s quite the time-saver.

 

Customization

Users are able to purchase royalty-free stock images directly from the builder tool. Instapage also has a library of 5,000 fonts available. There’s no limit to what types of landing pages you can make!

When dealing with a group just remember: you must collaborate changes so everybody’s in the loop.

Good thing, Instapage has real-time collaboration tools you can utilize. For instance, users can leave comments on landing pages throughout the design stage.

These are only a few of the features you can expect from Instapage. The website does have a totally free trial for 14-days if you ever want to try it out for yourself.

 

Heatmaps

instapage-heatmaps

If you have no clue how your visitors are interacting on your pages, heatmaps is the answer. Instapage has a feature that can track user movement through your landing page. You can get the results from the heatmap menu located on your dashboard.

 

AdWords Integration

You can choose to add AdWords to your Instapage account because having Google AdWords integrated into this platform is an advantage. Doing so will let you introduce an AdWords campaign directly from Instapage.

Activating this function will let you track your ROI without the hassle to log in elsewhere.

 

Google AMP

With more users on their phones, it’s even more vital to produce mobile-friendly pages. Google AMP lets pages load faster on phones. Nevertheless, AMP-powered pages are aesthetically unpleasant the majority of the time.

Instapage solves that by using AMP to power their pages while maintaining the appearances of their design templates. {Be warned though: some features might not work with AMP. The counter, for example, can’t be added while using AMP. This function is only offered in the advanced, Enterprise plan.

 

Webinars

You’ll be glad to know that there are webinars offered on Instapage. The topics usually focus around lead generation pointers and strategies. These webinars are carried out by Instapage employees of different levels. This makes you truly feel like the company is absolutely invested in your success.

There are brand-new webinars on the horizon. And even if you’re not able to participate, the webinars will be provided to you if you want them.

On top of webinars, you can also access their marketing guides, e-books, podcast, and blogs. If you’re just starting, these may end up being important resources to your success.

 

The Basics

Similar to many cloud-based software, you are required to sign up for an account. If you have a Google account, you just log in and you’re practically all set to go. Once you’ve managed to set up your account, you can begin creating a landing page.

From the dashboard, you’ll have 2 choices. You can develop a brand-new page or create a group (an organized way of grouping pages).

instapage-create-1

In this example, we’ll focus on developing a single page. Click on Create New Page will bring up 3 options. You can produce a Standard Page, an AMP Page (created for mobile) and Upload Instapage File. Let’s create a basic page for now.

instapage-create-2

Clicking Standard Page will reroute you to the Templates page. Here you’ll be presented with several design templates and, in addition, a choice to develop a style from scratch. The navigation bar can assist you filter your options based upon what kind of landing page you need. Instapage has design templates for lead generation, webinars, two-step verification and more.

Most of the provided templates look sleek and modern. Although, they are reminiscent of other marketing e-mails youhave most likely seen before. It’s extremely suggested that you make some modifications and make these landing pages your own.

instapage-create-3

Hovering over the design templates will enable you to preview each one. Once you have made your selection, just select your template and name your page! After that, you’ll be brought to the Instapage Editor. Instapage Marketo Integration

 

The Instapage Editor

instapage-editor-1

The Instapage Editor is where the design editing will occur. For this example, we have picked from among the free design templates Instapage offers. The interface is intuitive and easy to understand. Those who aren’t used to drag and drop builders would be able to maneuver through it in no time.

Immediately you can revise the text and move them where you wish to. The design template is divided into various blocks or sections. Similar to text and images, you can move blocks around with ease. You can add new blocks or get rid of ones you do not want.

Each block enables you to place new content. You can include descriptions, testimonials, pricing details and other pertinent information.

instapage-editor-2

The navigation bar gives you quick access to their modification tools. From there you can add headlines, paragraphs, vidoes, images and call-to-action buttons. You can also add forms must you require them. Here you can discover social media buttons that you can add anywhere on the landing page.

You should be able to develop new pages in minutes once you get used to it. With a couple of small tweaks, we had the ability to make modifications to the template to make it match our needs.

instapage-editor-3

 

Create A/B Tests

You will find the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can create different versions of your landing pages for a sort of simulation. You’ll be able to experiment on call-to-actions or images and see which variations your visitors would like most.

It’s a crucial feature that users would not see on other landing page builders. You can evaluate one page against a very different page on Instapage.

 

Create Forms

You begin by adding a form widget which is conveniently located in the navigation bar.

You’ll be presented with 4 choices when you have effectively produced a form. You have button style, form style, submission and multistep. Instapage Marketo Integration

– Button style: Let’s you make modifications to the CTA label, font style, font size, color and effects.

– Form style: Modify the color of field colors and labels. Define the position of the labels.

– Form Submissions: Define what takes place after the user submits the responses. You can set off downloads or page redirects upon submission. You can also place a thank you message.

– Multistep Form: Perfect for user submissions that need several actions.

These solutions make Instapage ideal for generating lead magnets.

 

Instablocks

As pointed out previously, developing a landing page through the Instapage Editor utilizes blocks. These are sections you add to a page to insert additional content. While it’s simple to add blocks, it can become a concern if you’re working on multiple landing pages at a time.

Instablocks lets you set a custom block you can utilize across different pages. That way, your blocks are consistent and creating pages can be done quicker. If you have Instablocks set up and prepared to load, producing a page can be performed in minutes.

You can develop elements like headers, product benefits or pricing details ahead of time. Then when you create a brand-new page, you just include these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the very same way as a regular block. What it does differently, however, is the capability to make changes on a worldwide scale. Say you have 30 landing pages and you need to change the same line of text throughout all of them. How do you do it?

With Global Blocks, any modification you make to one block will be applied to other e-mails that are connected to the same block.

This way, you won’t be forced to make individual modifications. Footer information, for instance, can be updated with new information in a snap.

Global Blocks are just offered if you’re subscribed to the Enterprise plan.

 

Collaboration

instapage-collaboration

Instapage lets users collaborate through its built-in commenting system. Anybody looking at the page can leave comments for other collaborators. This way, staff members can have a dynamic conversation about what modifications are to be made.

 

Mobile View

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Users are shown the desktop version of the landing page by default. But you can switch between desktop and mobile versions. Switching to the mobile version shows what your page would appear like when seen through a smartphone.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to find a variety of options for integrating other tools to your page.

instapage-analytics

Here you’ll discover options to add SEO information, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Instapage Marketo Integration

Publishing a Landing Page

instapage-publishing

As soon as you’re finished with your landing page, you can proceed and publish. Publishing is simple. If you’ve forgotten to add some information, Instapage will remind you. If there are no errors discovered, you’ll be offered a few methods to publish your page.

– Custom domain: Enables you to publish a page to any domain you own.

– WordPress: Lets you publish pages on WordPress. Publishing on WordPress requires you to set up the Instapage WordPress plugin.

– Drupal: Lets you publish pages on Drupal.

– Facebook: Publish your landing page as a tab on your Facebook page.

– Demo page: Choose this option if you want to release the page as a subdomain under pagedemo.co

 

Support

Instapage offers you access to a help center with informative materials, e-mail, chat and phone support.

The Help Center supplies you all the education you need to build your own landing pages. Learn about:

– Developing a landing page and dealing with the landing page builder

– Improving your mobile responsive features

– Using the page sections, modifying background, text and images

– Dealing with the image supervisor and BigStock

– Executing parallax scrolling background

– Utilizing the CSS editor module

– Implementing Twitter Cards code on your landing page

– Creating and editing forms

– Publishing your landing page on various domains and platforms

– Assigning a 404 page

– Incorporating 3rd party tracking services

– A/B testing

– Viewing and working with your data

– Integrating Instapage with other platforms

– Dealing with customers & users

– Handling your account, grouping landing pages and handling custom domains

Video tutorials are readily available to get you started and there are lots of helpful articles you can read.

Instapage provides you likewise with an onboarding webinar that can teach you the fundamentals of using the platform in thirty minutes.

There is also a community online forum where you can publish your concerns and request assistance from other users.

instapage-support-1

The Email and Chat Customer Support is available 24/7 and the response time for your tickets is amazing. The support team will be able to assist you will all kinds of issues in record time. This consists of everything from having difficulties establishing a new domain to adding HTML code as well as landing page design and A/B testing pointers.

instapage-support-2

For premium users, benefit from a template design review. In other words, the conversion experts at Instapage will take a look at your page and will inform you exactly what you need to alter to enhance conversions.

The Phone Support is only available for consumers who sign up for the premium plan.

Instapage offers you with 3rd party integrations that make your task as a marketer a lot simpler. Here’s a list of a few of the apps that Instapage integrates with:

– Email marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your data with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Advantages and Disadvantages

Pros Instapage Marketo Integration

– Has an intuitive drag and drop function. Great for newbies.

– Instablock saves you time, specifically when producing numerous pages with the same template.

– You can carry out split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable design templates available.

– Heatmap visualizer lets you see which sections draw attention.

Cons

– The product can be expensive. Plans start at $99 per month (billed every year).

– You can only set one font for all headings.

– Could use a few more widgets in the Editor.

– Advanced changes must be done through CSS which sort of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed each year)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed each year)

– All Core functions, plus:

– Unlimited A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed every year)

– All Optimizer functions, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency features, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does have a complimentary 14-day trial for you.

 

Click here to beging your 14-day trial now!

 

Final Thoughts Instapage Marketo Integration

Instapage is an excellent service to invest your money on, in order to get yourself an effective landing page platform.

Instapage gives you many integration options to keep you connected to your clients through all possible resources. More than 20 marketing tools can be incorporated which is way more than you may actually require.

Your designs will be highly responsive on mobile phones. It is so crucial due to the fact that most of us use tabs and smartphones nowadays. Instapage Marketo Integration

Your conversion rate will rise substantially as your consumers get a much better online experience on your website.

Want a specific design template? You can import any template from any landing page within minutes. Instapage will help you duplicate the style. It will design it as a design template so that you can further personalize it the way you like.

If you have limited time offers from time to time, you can maximize the countdown timers available. It’s a great marketing strategy as your clients can see the clock ticking towards the end of a particular sale offer.

There is no limit to the number of distinct monthly visitors on your website. If your site is succeeding, have as much visitors as you like. It’s a fantastic advantage point because lots of other software set a limitation to the number of unique visitors in a month.

If you get stuck at any point, the support staff is there all the time. Get your queries figured out so that your web page does not suffer at any cost.

The process is kept extremely easy that even if you have not much understanding of website creating.

Analytics and charts will assist you make much better business decisions for the future.

Instapage Marketo Integration

If you’re certain that Instapage is the landing page builder for you, just click here to begin your 14-day trial!