Landing pages are one of the best ways to offer products online and gather email leads. Instapage Morgan Stanley Capital

Instapage Morgan Stanley Capital

To assist you produce a page with a high conversion rate, without any coding experience, there is Instapage. This incredible tool lets you construct landing pages without the need to learn coding or web design.

 

Features Instapage Morgan Stanley Capital

 

Drag and Drop

Instapage offers true drag and drop performance for editing. It is the main factor people register for the service because this means you can position text and other components exactly where you want them. You aren’t locked to grids as compared to the other competitors.

This feature has been applauded for being easy to use. You can alter text and include images and videos instantly. Once mastered, you will be able to produce mobile-friendly landing pages in minutes.

Including widgets increases the functionality of your pages. Need a countdown timer? There’s a widget for that. Require an opt-in form? You can insert them just as easily. You’ll be able to produce landing pages that fulfill your requirements thanks to the drag and drop function.

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Templates

There are over 200 landing page design templates made available to you on Instapage. These design templates, integrated with Instapage’s modification features, will help you create landing pages unique to your product.

All Instapage design templates are mobile-responsive which is perfect for audiences who utilize their phones regularly.

 

Landing Page Monitoring

There is also a substantial need to track your landing pages. Instapage addresses those concerns through their monitoring tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the site’s special functions. What it does is enable you to develop landing pages created for mass deployment. Use this function to develop consistent page styles throughout different brands. You could produce an element once and just use it again whenever it’s applicable. It’s an absolute time-saver.

 

Customization

Users are able to purchase royalty-free stock pictures straight from the builder tool. Instapage also has a library of 5,000 font styles offered. There’s no limit to what kinds of landing pages you can develop!

When working with a group just remember: you need to collaborate changes so everyone’s in the loop.

Good thing, Instapage has real-time collaboration tools you can utilize. For example, users can leave comments on landing pages during the design stage.

These are just some of the functions you can expect from Instapage. The site does have a free trial for 14-days if you ever want to check it out for yourself.

 

Heatmaps

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If you have no idea how your users are connecting on your pages, heatmaps is the solution. Instapage has a function that can track user actions through your landing page. You can view the results from the heatmap menu located on your dashboard.

 

AdWords Integration

You can choose to add AdWords to your Instapage account because having Google AdWords integrated into this platform is an advantage. Doing so will let you launch an AdWords project straight from Instapage.

Enabling this feature will let you track your ROI without the need to log in elsewhere.

 

Google AMP

With more users on their phones, it’s much more important to produce mobile-friendly pages. Google AMP lets pages load much faster on phones. Nevertheless, AMP-powered pages are aesthetically unattractive most of the time.

Instapage fixes that by utilizing AMP to power their pages while staying consistent with the looks of their design templates. {Be keen though: some functions may not be compatible with AMP. The counter, for example, can’t be included while using AMP. This function is just available in the advanced, Enterprise plan.

 

Webinars

You’ll be happy to know that there are webinars offered on Instapage. The subjects usually focus around lead generation tactics and techniques. These webinars are conducted by Instapage employees of various levels. This makes you truly feel like the company is absolutely invested in your success.

There are new webinars on the horizon. And even if you’re not able to participate, the webinars will be made available for you if you want them.

On top of webinars, you also gain access to their marketing guides, e-books, podcast, and blogs. If you’re only just starting out, these might wind up being important resources to your success.

 

The Basics

Similar to a lot of cloud-based software, you will need to register for an account. If you have a Google account, you just log in and you’re basically all good to go. Once you’ve managed to finalize your account, you can begin creating a landing page.

From the dashboard, you’ll have 2 alternatives. You can produce a brand-new page or develop a group (an organized method of grouping pages).

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In this example, we’ll focus on developing a single page. Click Create New Page will give you 3 options. You can develop a Standard Page, an AMP Page (developed for mobile) and Upload Instapage File. Let’s develop a basic page for now.

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Clicking Standard Page will reroute you to the Templates page. Here you’ll be presented with several design templates and, in addition, an alternative to develop a style from scratch. The navigation bar can assist you filter your choices based on what kind of landing page you need. Instapage has templates for lead generation, webinars, two-step verification and more.

The majority of the offered templates look sleek and modern. Although, they are similar to other marketing emails you’ve probably seen before. It’s highly advised that you make some changes to make these landing pages your own.

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Hovering over the design templates will enable you to preview each one. Once you have made your selection, simply select your template to name your page! After that, you’ll be brought to the Instapage Editor. Instapage Morgan Stanley Capital

 

The Instapage Editor

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The Instapage Editor is where the designing will take place. For this example, we have selected one of the complimentary design templates Instapage offers. The user interface is intuitive and easy to comprehend. Those who aren’t used to drag and drop builders would be able to master it in no time.

Right away you can modify the text and move them where you want to. The template is divided into different sections or blocks. Just like images and text, you can reposition blocks around with ease. You can include brand-new blocks or get rid of ones you do not want.

Each block allows you to place brand-new material. You can add descriptions, testimonials, pricing details and other appropriate details.

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The navigation bar gives you quick access to their customization tools. From there you can include headlines, paragraphs, images, videos and call-to-action buttons. You can also add forms must you require them. Here you can find social media buttons that you can add anywhere on the landing page.

You should be able to create brand-new pages in minutes as soon as you get used to it. With a couple of small tweaks, we had the ability to make modifications to the design template to make it match our needs.

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Create A/B Tests

You will find the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can create different variations of your landing pages for testing. You’ll be able to experiment on call-to-actions or images and see which versions your visitors would like most.

It’s an essential function that users would not find on other landing page builders. You can check one page against a very different page on Instapage.

 

Create Forms

You start by including a form widget which is conveniently situated in the navigation bar.

You’ll be given 4 choices once you have successfully generated a form. You have button style, form style, submission and multistep. Instapage Morgan Stanley Capital

– Button style: Let’s you make changes to the CTA label, font style, font size, color and effects.

– Form style: Edit the color of field colors and labels. Define the position of the labels.

– Form Submissions: Define what happens after the user sends the answers. You can trigger downloads or page redirects upon submission. You can also place a thank you message.

– Multistep Form: Perfect for user submissions that require multiple actions.

These services make Instapage suitable for creating lead magnets.

 

Instablocks

As pointed out earlier, producing a landing page through the Instapage Editor utilizes blocks. These are areas you add to a page to place extra material. While it’s easy to add blocks, it can become a hassle if you’re working on several landing pages at a time.

Instablocks lets you set a custom block you can utilize throughout different pages. That way, your blocks are consistent and creating pages can be done quicker. If you have Instablocks set up and prepared to load, producing a page can be done in minutes.

You can develop elements like headers, product benefits or pricing information ahead of time. Then when you create a brand-new page, you simply include these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the exact same way as a regular block. What it does differently, however, is the ability to make modifications on a worldwide scale. Say you have 30 landing pages and you need to change the same line of text across all of them. How do you do it?

With Global Blocks, any modification you make to one block will be applied to other emails that are linked to the same block.

By doing this, you won’t be required to make individual modifications. Footer details, for example, can be edited with new details in a snap.

Global Blocks are only offered if you’re registered for the Enterprise plan.

 

Collaboration

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Instapage lets users collaborate through its built-in commenting system. Anyone currently on the page can leave a comment for other partners. By doing this, team members can have a dynamic discussion on what modifications are to be made.

 

Mobile View

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Users are given the desktop version of the landing page automatically. But you can switch between desktop and mobile versions. Switching to the mobile version shows what your page would look like when viewed through a phone screen.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a variety of alternatives for incorporating other tools to your page.

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Here you’ll find options to include SEO information, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

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Publishing a Landing Page

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As soon as you’re finished with your landing page, you can go ahead and publish. Publishing is easy. If you’ve forgotten to add some info, Instapage will remind you. If there are no errors discovered, you’ll be offered a couple of methods to publish your page.

– Custom domain: Allows you to publish a page to any domain you own.

– WordPress: Lets you publish pages on WordPress. Publishing on WordPress requires you to set up the Instapage WordPress plugin.

– Drupal: Lets you publish pages on Drupal.

– Facebook: Publish your landing page as a tab in your Facebook page.

– Demo page: Choose this choice if you wish to publish the page as a subdomain under pagedemo.co

 

Support

Instapage gives you access to a help center with educational materials, e-mail, chat and phone assistance.

The Help Center gives you all the education you require to construct your own landing pages. Learn about:

– Developing a landing page and dealing with the landing page builder

– Improving your mobile responsive features

– Using the page areas, editing background, text and images

– Working with the image manager and BigStock

– Implementing parallax scrolling background

– Utilizing the CSS editor module

– Implementing Twitter Cards code on your landing page

– Creating and modifying forms

– Publishing your landing page on various platforms and domains

– Assigning a 404 page

– Incorporating 3rd party tracking solutions

– A/B testing

– Viewing and working with your data

– Integrating Instapage with other platforms

– Working with customers & users

– Handling your account, grouping landing pages and managing custom domains

Video tutorials are available to get you started and there are lots of handy articles you can check out.

Instapage provides you likewise with an onboarding webinar that can teach you the basics of using the platform in thirty minutes.

There is also a community forum where you can ask your questions and request for help from other users.

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The Email and Chat Customer Support is readily available 24/7 and the response time for your tickets is great. The support team will be able to assist you will all kinds of issues in record time. This includes everything from having problems setting up a new domain to adding HTML code as well as landing page design and A/B testing ideas.

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For premium users, benefit from a template design review. In other words, the conversion experts at Instapage will have a look at your page and will tell you exactly what you require to alter to improve conversions.

The Phone Support is only offered to consumers who sign up for the premium plan.

Instapage supplies you with 3rd party integrations that make your task as a marketer a lot easier. Here’s a list of some of the apps that Instapage integrates with:

– E-mail marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your data with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Pros and Cons

Pros Instapage Morgan Stanley Capital

– Has an intuitive drag and drop builder. Perfect for newbies.

– Instablock saves you time, particularly when producing several pages with the same template.

– You can perform split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable templates offered.

– Heatmap visualizer helps you see which areas draw attention.

Cons

– The product can be expensive. Plans begin at $99 each month (billed each year).

– You can only set one font style for all headings.

– Could use a few more widgets in the Editor.

– Advanced modifications must be done through CSS which kind of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed each year)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed annually)

– All Core functions, plus:

– Unlimited A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed each year)

– All Optimizer features, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency functions, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does offer a complimentary 14-day trial for you.

 

Just click here to beging your 14-day trial now!

 

Final Thoughts Instapage Morgan Stanley Capital

Instapage is a great service to put your money on, in order to get yourself a powerful landing page platform.

Instapage provides you many integration options to keep you connected to your visitors through all possible resources. More than 20 marketing tools can be integrated which is way more than you might actually need.

Your designs will be highly responsive on mobile phones. It is so essential due to the fact that most of us use tabs and mobile phones these days. Instapage Morgan Stanley Capital

Your conversion rate will increase considerably as your visitors get a better online experience at your website.

Want a particular template? You can import any template from any landing page within minutes. Instapage will assist you reproduce the style. It will create it as a design template so that you can further personalize it the way you like.

If you have limited time offers from time to time, you can maximize the countdown timers offered. It’s a great marketing strategy as your clients can see the clock ticking towards the end of a particular sale deal.

There is no limit to the number of distinct monthly visitors on your site. If your website is succeeding, have as many visitors as you like. It’s a fantastic advantage point because numerous other software set a limitation to the number of unique visitors in a month.

If you get stuck at any point, the support staff is there all the time. Get your inquiries figured out so that your website doesn’t suffer at any expense.

The whole process is kept exceptionally easy that even if you have not much understanding of site designing.

Analytics and charts will help you make better business choices for the future.

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If you’re certain that Instapage is the landing page builder for you, just click here to begin your 14-day free trial!