Landing pages are among the very best methods to sell products online and gather e-mail leads. Instapage Product Manager

Instapage Product Manager

To help you produce a page with a high conversion rate, with no coding experience, you have Instapage. This awesome tool lets you develop landing pages without the need to know coding or web design.

 

Features Instapage Product Manager

 

Drag and Drop

Instapage offers true drag and drop function for editing. It is the main reason people sign up for the service because this indicates you can put text and other components exactly where you want them. You aren’t locked in grids as compared to the other competitors.

This performance has garnered praise for being basic to utilize. You can edit text and include images and videos quickly. Once mastered, you will have the ability to produce mobile-friendly landing pages in minutes.

Including widgets increases the functionality of your pages. Require a countdown timer? There’s a widget for that. Require an opt-in form? You can add them just as easily. You’ll be able to produce landing pages that meet your requirements thanks to the drag and drop feature.

Instapage Product Manager

Templates

There are over 200 landing page design templates offered to you on Instapage. These templates, together with Instapage’s personalization functions, will assist you generate landing pages distinct to your business.

All Instapage design templates are mobile-responsive which is perfect for audiences who utilize their mobile phones routinely.

 

Landing Page Monitoring

There is also a substantial requirement to monitor your landing pages. Instapage addresses those concerns through their tracking tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is among the site’s distinct features. What it does is permit you to construct landing pages created for mass deployment. Make use of this function to create constant page designs across various brand names. You could produce a component just once and simply reuse it whenever it’s needed. It’s quite the time-saver.

 

Customization

Users are able to get royalty-free stock images directly from the builder tool. Instapage also has a library of 5,000 font styles available. There’s no limit to what kinds of landing pages you can create!

When working with a team just remember: you need to coordinate modifications so everyone’s in the loop.

Good thing, Instapage has real-time collaboration tools you can utilize. For instance, users can leave comments on landing pages during the designing phase.

These are just some of the features you can get out of Instapage. The website does have a totally free trial for 14-days if you ever wish to check it out on your own.

 

Heatmaps

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If you have no clue how your users are using your pages, heatmaps is the solution. Instapage has a function that can track user movement through your landing page. You can see the results from the heatmap menu situated on your dashboard.

 

AdWords Integration

You can choose to include AdWords to your Instapage account because having Google AdWords integrated into this platform is an advantage. Doing so will let you launch an AdWords project straight from Instapage.

Enabling this function will let you track your ROI without the hassle to log in somewhere else.

 

Google AMP

With more users on their phones, it’s a lot more vital to create mobile-friendly pages. Google AMP lets pages load much faster on phones. However, AMP-powered pages are visually unattractive most of the time.

Instapage solves that by utilizing AMP to power their pages while staying consistent with the looks of their templates. {Be warned though: some functions might not be compatible with AMP. The counter, for example, can’t be added while utilizing AMP. This function is only readily available in the advanced, Enterprise plan.

 

Webinars

You’ll be glad to know that there are webinars offered on Instapage. The topics normally center around lead generation pointers and strategies. These webinars are carried out by Instapage employees of different levels. This makes you truly feel like the business is totally invested in your success.

There are new webinars on the horizon. And even if you’re not able to participate, the webinars will be made available to you should you want them.

On top of webinars, you also gain access to their marketing guides, e-books, podcast, and blog sites. If you’re only just starting, these may end up being important resources to your success.

 

The Basics

Similar to a lot of cloud-based software, you will need to sign up for an account. If you have a Google account, you simply log in and you’re practically ready to go. As soon as you’ve managed to set up your account, you can begin producing a landing page.

From the dashboard, you’ll have 2 options. You can develop a brand-new page or create a group (a systematic method of grouping pages).

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In this example, we’ll concentrate on constructing a single page. Click Create New Page will bring up 3 options. You can produce a Standard Page, an AMP Page (developed for mobile) and Upload Instapage File. Let’s produce a standard page for now.

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Clicking Standard Page will reroute you to the Templates page. Here you’ll be presented with a few design templates and an option to develop a design from scratch. The navigation bar can assist you filter your choices based on what type of landing page you need. Instapage has templates for two-step verification, lead generation, webinars and more.

Most of the offered design templates look modern and sleek. Although, they are reminiscent of other marketing emails youhave probably seen elsewhere. It’s highly advised that you make some modifications to make these landing pages your own.

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Hovering over the templates will enable you to see each one. As soon as you’ve made your choice, just click on the template to name your page! After that, you’ll be brought to the Instapage Editor. Instapage Product Manager

 

The Instapage Editor

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The Instapage Editor is where the design editing will take place. For this example, we’ve selected one of the free design templates Instapage gives. The interface is intuitive and simple to understand. Those who aren’t used to drag and drop builders would be able to master it in no time.

Immediately you can modify the text and move them where you want to. The template is divided into various blocks or sections. Similar to images and text, you can move blocks around with ease. You can add new blocks or remove ones you don’t need.

Each block allows you to place new content. You can add descriptions, testimonials, pricing information and other appropriate details.

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The navigation bar gives you fast access to their modification tools. From there you can include headlines, paragraphs, images, videos and call-to-action buttons. You can likewise add forms must you require them. Here you can discover social networking buttons that you can add anywhere on the landing page.

You will be able to develop new pages in minutes when you get used to it. With a few small tweaks, we were able to make changes to the design template and make it suit our requirements.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can produce different versions of your landing pages for a sort of simulation. You’ll be able to experiment on call-to-actions or images and see which versions your audience would like most.

It’s a crucial function that users would not find on other landing page builders. You can test one page versus a totally different page on Instapage.

 

Create Forms

You start by adding a form widget which is conveniently situated in the navigation bar.

You’ll be presented with four options as soon as you’ve successfully produced a form. You have button style, form style, submission and multistep. Instapage Product Manager

– Button style: Let’s you make modifications to the CTA label, font, font size, effects and color.

– Form style: Edit the color of labels and field colors. Define the position of the labels.

– Form Submissions: Define what occurs after the user submits the responses. You can trigger downloads or page redirects upon submission. You can also put a thank you message.

– Multistep Form: Perfect for user submissions that need multiple actions.

These solutions make Instapage ideal for producing lead magnets.

 

Instablocks

As pointed out previously, creating a landing page through the Instapage Editor uses blocks. These are areas you add to a page to put additional content. While it’s simple to add blocks, it can become a concern if you’re dealing with several landing pages at a time.

Instablocks lets you set a custom block you can use throughout various pages. That way, your blocks are consistent and producing pages can be done faster. If you have Instablocks set up and ready to load, producing a page can be done in minutes.

You can create elements like headers, pricing information or product benefits ahead of time. Then when you produce a new page, you simply add these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the exact same way as a regular block. What it does in a different way, however, is the capability to make modifications on a worldwide scale. Say you have 30 landing pages and you need to alter the same line of text across all of them. How do you do it?

With Global Blocks, any change you make to one block will be applied to other e-mails that are linked to the same block.

This way, you won’t be forced to make individual changes. Footer details, for instance, can be updated with new details in a snap.

Global Blocks are just available if you’re registered for the Enterprise plan.

 

Collaboration

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Instapage lets users collaborate through its built-in commenting system. Anyone looking at the page can leave a comment for other partners. In this manner, members can have a dynamic discussion about what changes need to be made.

 

Mobile View

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Users are given the desktop version of the landing page automatically. However you can toggle between desktop and mobile versions. Changing to the mobile version shows what your page would look like when viewed through a phone screen.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a number of choices for incorporating other tools to your page.

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Here you’ll find choices to include SEO details, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Instapage Product Manager

Publishing a Landing Page

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As soon as you’re finished with your landing page, you can go ahead and publish. Publishing is easy. If you have actually forgotten to add some info, Instapage will remind you. If there are no mistakes found, you’ll be given a couple of methods to publish your page.

– Custom domain: Allows you to publish a page to any domain you own.

– WordPress: Lets you publish pages on WordPress. Publishing on WordPress requires you to set up the Instapage WordPress plugin.

– Drupal: Lets you release pages on Drupal.

– Facebook: Publish your landing page as a tab in your Facebook page.

– Demo page: Pick this alternative if you want to publish the page as a subdomain under pagedemo.co

 

Support

Instapage gives you access to a help center with informative materials, e-mail, chat and phone assistance.

The Help Center provides you all the education you require to construct your own landing pages. Learn about:

– Producing a landing page and working with the landing page builder

– Improving your mobile responsive features

– Using the page areas, editing background, text and images

– Dealing with the image supervisor and BigStock

– Implementing parallax scrolling background

– Using the CSS editor module

– Carrying out Twitter Cards code on your landing page

– Producing and modifying forms

– Publishing your landing page on different platforms and domains

– Assigning a 404 page

– Incorporating 3rd party tracking solutions

– A/B testing

– Viewing and working with your data

– Integrating Instapage with other platforms

– Dealing with customers & users

– Handling your account, grouping landing pages and managing custom domains

Video tutorials are offered to get you started and there are tons of valuable articles you can check out.

Instapage supplies you also with an onboarding webinar that can teach you the basics of using the platform in 30 minutes.

There is also a community online forum where you can publish your concerns and request for help from other users.

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The Email and Chat Customer Support is readily available 24/7 and the response time for your tickets is remarkable. The support team will be able to help you will all types of issues in record time. This includes everything from having difficulties setting up a new domain to adding HTML code and also landing page design and A/B testing pointers.

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For premium users, take advantage of a template design review. In other words, the conversion specialists at Instapage will have a look at your page and will inform you precisely what you need to change to improve conversions.

The Phone Support is only offered for customers who sign up for the premium plan.

Instapage offers you with 3rd party integrations that make your job as a marketer so much easier. Here’s a list of some of the apps that Instapage integrates with:

– Email marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your information with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Advantages and Disadvantages

Pros Instapage Product Manager

– Has an intuitive drag and drop function. Great for newbies.

– Instablock saves you time, particularly when producing multiple pages with the same template.

– You can perform split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable templates available.

– Heatmap visualizer helps you see which sections draw attention.

Cons

– The product can be pricey. Strategies start at $99 per month (billed annually).

– You can only set one font for all headings.

– Could use a few more widgets in the Editor.

– Advanced modifications must be done through CSS which kind of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed each year)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed yearly)

– All Core functions, plus:

– Unrestricted A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed every year)

– All Optimizer functions, plus:

– 15 private subaccounts

– Branded lead notices

– Audit log

Enterprise: By quote

– All Team & Agency features, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does provide a free 14-day trial for you.

 

Just click here to beging your 14-day trial now!

 

Final Thoughts Instapage Product Manager

Instapage is an excellent service to put your money on, in order to get yourself an effective landing page platform.

Instapage gives you numerous integration alternatives to keep you connected to your visitors through all possible resources. More than 20 marketing tools can be integrated which is way more than you may actually require.

Your designs will be very responsive on mobile phones. It is so vital due to the fact that the majority of us use tabs and mobile phones these days. Instapage Product Manager

Your conversion rate will rise substantially as your visitors get a better online experience on your website.

Want a particular template? You can import any design template from any landing page within minutes. Instapage will assist you replicate the style. It will create it as a template so that you can further tailor it the way you like.

If you come up with limited time offers every so often, you can take advantage of the countdown timers offered. It’s a fantastic marketing method as your clients can see the clock ticking towards the end of a specific sale deal.

There is no limit to the variety of unique monthly visitors to your website. If your site is doing well, have as much visitors as you like. It’s an excellent plus point due to the fact that lots of other software set a limit to the number of unique visitors in a month.

If you get stuck at any point, the support personnel is there 24/7. Get your questions figured out so that your website doesn’t suffer at any expense.

The process is kept very basic that even if you have not much understanding of website developing.

Analytics and charts will assist you make better business decisions for the future.

Instapage Product Manager

If you’re certain that Instapage is the landing page builder for you, just click here to start your 14-day trial!