Landing pages are among the best ways to sell products online and collect e-mail leads. Instapage Squarespace

Instapage Squarespace

To help you produce a page with a high conversion rate, without any coding experience, you need Instapage. This great tool lets you generate landing pages without the need to study coding or web design.

 

Features Instapage Squarespace

 

Drag and Drop

Instapage offers true drag and drop functionality for editing. It is the primary reason people register for the service because this means you can put text and other components exactly where you desire them. You’re not locked in grids as this is the case with the other competitors.

This performance has earned praise for being simple to utilize. You can edit text and add images and videos quickly. If mastered, you should have the ability to develop mobile-friendly landing pages in minutes.

Adding widgets increases the performance of your pages. Require a countdown timer? There’s a widget for that. Require an opt-in form? You can insert them just as quickly. You’ll be able to create landing pages that meet your needs thanks to the drag and drop feature.

Instapage Squarespace

Templates

There are over 200 landing page templates offered to you on Instapage. These templates, together with Instapage’s modification features, will help you produce landing pages unique to your business.

All Instapage design templates are mobile-responsive which is perfect for audiences who utilize their smartphones regularly.

 

Landing Page Monitoring

There is also a huge requirement to monitor your landing pages. Instapage addresses those issues through their tracking tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the website’s unique functions. What it does is enable you to build landing pages developed for mass launching. Use this feature to create consistent page designs across different brand names. You can develop an element once and easily use it again whenever it’s applicable. It’s quite the time-saver.

 

Customization

Users have the ability to purchase royalty-free stock pictures straight from the builder tool. Instapage also has a library of 5,000 fonts offered. There’s no limit to what types of landing pages you can develop!

When working with a group just remember: you need to collaborate changes so everybody’s on the same page.

Good thing, Instapage has real-time collaboration tools you can utilize. For example, users can leave comments on landing pages during the design phase.

These are only a few of the features you can expect from Instapage. The site does have a totally free trial for 14-days if you ever want to try it out for yourself.

 

Heatmaps

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If you have no clue how your users are connecting on your pages, heatmaps is the answer. Instapage has a feature that can track user movement through your landing page. You can get the results from the heatmap menu situated on your dashboard.

 

AdWords Integration

You can choose to add AdWords to your Instapage account because having Google AdWords incorporated into this platform really works. Doing so will let you introduce an AdWords project straight from Instapage.

Activating this function will let you track your ROI without the hassle to log in somewhere else.

 

Google AMP

With more users using their phones, it’s even more vital to create mobile-friendly pages. Google AMP lets pages load much faster on phones. However, AMP-powered pages are visually unattractive most of the time.

Instapage deals with that by using AMP to power their pages while maintaining the looks of their design templates. {Be keen though: some functions might not be compatible with AMP. The counter, for instance, can’t be added while utilizing AMP. This feature is only available in the advanced, Enterprise plan.

 

Webinars

You’ll be glad to know that there are webinars available in Instapage. The topics normally center around lead generation tactics and techniques. These webinars are conducted by Instapage employees of different levels. This makes you actually feel like the business is totally invested in your success.

There are brand-new webinars on the horizon. And even if you’re not able to attend, the webinars will be made available for you must you want them.

On top of webinars, you also gain access to their marketing guides, e-books, podcast, and blog sites. If you’re only just starting out, these might end up being valuable resources to your success.

 

The Basics

As with most cloud-based software, you are required to sign up for an account. If you have a Google account, you just log in and you’re practically all set to go. As soon as you’ve managed to finalize your account, you can start creating a landing page.

From the dashboard, you’ll have 2 options. You can create a new page or create a group (a systematic method of grouping pages).

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In this example, we’ll focus on building a single page. Click Create New Page will bring up 3 options. You can develop a Standard Page, an AMP Page (developed for mobile) and Upload Instapage File. Let’s develop a basic page for now.

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Clicking Standard Page will reroute you to the Templates page. Here you’ll be presented with several design templates along with an option to create a design from scratch. The navigation bar can help you filter your options based upon what kind of landing page you need. Instapage has templates for webinars, lead generation, two-step verification and more.

Most of the provided design templates look sleek and modern. Although, they are reminiscent of other marketing e-mails youhave probably seen before. It’s highly recommended that you make some changes and make these landing pages your own.

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Hovering over the design templates will enable you to preview each one. As soon as you’ve made your selection, simply click on the template and name your page! After that, you’ll be brought to the Instapage Editor. Instapage Squarespace

 

The Instapage Editor

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The Instapage Editor is where the design editing will occur. For this example, we’ve selected from among the free design templates Instapage offers. The interface is intuitive and easy to comprehend. Those who aren’t used to drag and drop builders would have the ability to maneuver through it in no time.

Right away you can modify the text and position them where you want to. The design template is divided into various sections or blocks. Similar to images and text, you can move blocks around with ease. You can include brand-new blocks or remove ones you do not require.

Each block allows you to place brand-new material. You can add testimonials, descriptions, pricing information and other pertinent details.

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The navigation bar offers you quick access to their modification tools. From there you can add headings, paragraphs, vidoes, images and call-to-action buttons. You can also include forms must you require them. Here you can find social networking buttons that you can add anywhere on the landing page.

You ought to be able to create new pages in minutes when you get used to it. With a couple of minor tweaks, we had the ability to make changes to the design template to make it fit our needs.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can produce various versions of your landing pages for testing. You’ll have the ability to experiment on call-to-actions or images and see which variations your audience would like best.

It’s a crucial function that people would not find on other landing page builders. You can check one page versus a very different page on Instapage.

 

Create Forms

You start by including a form widget which is conveniently situated at the navigation bar.

You’ll be presented with four options when you’ve successfully created a form. You have button style, form style, submission and multistep. Instapage Squarespace

– Button style: Allows you to make changes to the CTA label, font, font size, color and effects.

– Form style: Change the color of field colors and labels. Define the position of the labels.

– Form Submissions: Define what happens after the user submits the answers. You can set off downloads or page redirects upon submission. You can also place a thank you message.

– Multistep Form: Perfect for user submissions that need multiple actions.

These options make Instapage ideal for generating lead magnets.

 

Instablocks

As pointed out previously, producing a landing page through the Instapage Editor uses blocks. These are areas you add to a page to put extra content. While it’s easy to add blocks, it can end up being a concern if you’re dealing with several landing pages at a time.

Instablocks lets you set a custom block you can use throughout various pages. That way, your blocks are consistent and producing pages can be done quicker. If you have Instablocks set up and all set to load, creating a page can be performed in minutes.

You can create elements like headers, pricing details or product benefits ahead of time. Then when you produce a brand-new page, you just include these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the exact same way as a regular block. What it does in a different way, however, is the ability to make modifications on a worldwide scale. Say you have 30 landing pages and you need to alter the same line of text throughout all of them. How do you do it?

With Global Blocks, any modification you make to one block will be applied to other emails that are linked to the same block.

By doing this, you won’t be required to make individual modifications. Footer details, for example, can be changed with new information in a second.

Global Blocks are just offered if you’re signed up for the Enterprise plan.

 

Collaboration

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Instapage lets users collaborate through its integrated commenting system. Anyone currently on the page can leave comments for other collaborators. This way, team members can have a dynamic conversation on what changes are to be made.

 

Mobile View

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Users are shown the desktop iteration of the landing page automatically. But you can switch between desktop and mobile versions. Switching to the mobile version shows what your page would appear like when seen through a mobile phone.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to find a number of options for incorporating other tools to your page.

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Here you’ll discover alternatives to add SEO information, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Instapage Squarespace

Publishing a Landing Page

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Once you’re done with your landing page, you can proceed and publish. Publishing is easy. If you have actually forgotten to add some information, Instapage will remind you. If there are no mistakes discovered, you’ll be provided a few methods to release your page.

– Custom domain: Allows you to publish a page to any domain you own.

– WordPress: Lets you publish pages on WordPress. Publishing on WordPress requires you to install the Instapage WordPress plugin.

– Drupal: Lets you publish pages on Drupal.

– Facebook: Publish your landing page as a tab on your Facebook page.

– Demo page: Select this alternative if you wish to release the page as a subdomain under pagedemo.co

 

Support

Instapage provides you access to a help center with informative materials, e-mail, chat and phone assistance.

The Help Center supplies you all the education you need to develop your own landing pages. Learn about:

– Producing a landing page and dealing with the landing page builder

– Improving your mobile responsive features

– Using the page sections, editing background, text and images

– Dealing with the image manager and BigStock

– Executing parallax scrolling background

– Using the CSS editor module

– Executing Twitter Cards code on your landing page

– Developing and modifying forms

– Publishing your landing page on various domains and platforms

– Assigning a 404 page

– Integrating 3rd party tracking services

– A/B testing

– Viewing and dealing with your data

– Incorporating Instapage with other platforms

– Dealing with clients & users

– Handling your account, grouping landing pages and handling custom domains

Video tutorials are offered to get you started and there are tons of handy articles you can check out.

Instapage provides you likewise with an onboarding webinar that can teach you the basics of using the platform in thirty minutes.

There is also a community forum where you can ask your concerns and request for assistance from other users.

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The Email and Chat Customer Support is available 24/7 and the response time for your tickets is great. The support team will be able to assist you will all kinds of problems in record time. This consists of everything from having problems setting up a new domain to adding HTML code as well as landing page design and A/B testing suggestions.

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For premium users, take advantage of a design template design review. In other words, the conversion experts at Instapage will have a look at your page and will inform you precisely what you need to alter to enhance conversions.

The Phone Support is only available for customers who register for the premium plan.

Instapage provides you with 3rd party integrations that make your task as an online marketer a lot easier. Here’s a list of a few of the apps that Instapage integrates with:

– Email marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your information with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Advantages and Disadvantages

Pros Instapage Squarespace

– Has an intuitive drag and drop builder. Perfect for newbies.

– Instablock saves you time, particularly when creating numerous pages with the same template.

– You can carry out split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable templates offered.

– Heatmap visualizer lets you see which areas draw attention.

Cons

– The product can be pricey. Strategies begin at $99 per month (billed yearly).

– You can only set one font style for all headings.

– Could use a few more widgets in the Editor.

– Advanced changes should be done through CSS which kind of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed yearly)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed yearly)

– All Core functions, plus:

– Unrestricted A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed yearly)

– All Optimizer functions, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency functions, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does provide a free 14-day trial for you.

 

Click here to start your 14-day trial now!

 

Final Thoughts Instapage Squarespace

Instapage is a fantastic service to invest your money on, in order to get yourself a powerful landing page platform.

Instapage provides you many integration choices to keep you connected to your clients through all possible resources. More than 20 marketing tools can be incorporated which is way more than you may really require.

Your designs will be highly responsive on mobile phones. It is so important since the majority of us use tabs and mobile phones nowadays. Instapage Squarespace

Your conversion rate will increase considerably as your customers get a much better online experience at your website.

Want a particular design template? You can import any design template from any landing page within minutes. Instapage will assist you duplicate the style. It will design it as a template so that you can further customize it the way you like.

If you have limited time offers every once in a while, you can maximize the countdown timers offered. It’s an excellent marketing method as your visitors can see the clock ticking towards the end of a specific sale deal.

There is no limit to the variety of special monthly visitors to your site. If your site is succeeding, have as many visitors as you like. It’s an excellent advantage because many other software set a limit to the number of unique visitors in a month.

If you get stuck at any point, the support team is there 24/7. Get your inquiries sorted out so that your web page doesn’t suffer at any expense.

The whole process is kept exceptionally easy that even if you have not much understanding of website developing.

Analytics and graphs will assist you make much better business decisions for the future.

Instapage Squarespace

If you are certain that Instapage is the landing page builder for you, just click here to start your 14-day trial!