Landing pages are among the best ways to sell items online and gather e-mail leads. Instapage Vs Hubspot

Instapage Vs Hubspot

To help you create a page with a high conversion rate, without any coding experience, you have Instapage. This awesome tool allows you to develop landing pages without the need to learn coding or web design.

 

Features Instapage Vs Hubspot

 

Drag and Drop

Instapage offers true drag and drop function for editing. It is the main factor people register for the service because this indicates you can place text and other components exactly where you desire them. You aren’t locked to grids as this is the case with the other competitors.

This functionality has garnered admiration for being easy to use. You can change text and add images and videos instantly. If mastered, you can definitely have the ability to produce mobile-friendly landing pages in minutes.

Adding widgets adds to the performance of your pages. Require a countdown timer? There’s a widget for that. Need an opt-in form? You can insert them just as easily. You’ll be able to produce landing pages that meet your requirements thanks to the drag and drop feature.

Instapage Vs Hubspot

Templates

There are over 200 landing page templates made available to you on Instapage. These templates, combined with Instapage’s customization features, will assist you produce landing pages distinct to your product.

All Instapage design templates are mobile-responsive which is ideal for audiences who check on thier phones.

 

Landing Page Monitoring

There is also a huge need to monitor your landing pages. Instapage addresses those needs through their tracking tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the website’s unique functions. What it does is permit you to build landing pages developed for mass deployment. Make use of this function to develop consistent page styles across various brands. You could create an element just once and easily reuse it whenever it’s needed. It’s an absolute time-saver.

 

Customization

Users can buy royalty-free stock pictures straight from the builder tool. Instapage also has a library of 5,000 typefaces available. There’s no limit to what kinds of landing pages you can create!

When dealing with a team just remember: you must collaborate changes so everyone’s on the same page.

Luckily, Instapage has real-time collaboration tools you can use. For example, users can leave comments on landing pages throughout the designing stage.

These are only a few of the functions you can expect from Instapage. The website does have a totally free trial for 14-days if you ever want to try it out for yourself.

 

Heatmaps

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If you have no idea how your visitors are engaging on your pages, heatmaps is the answer. Instapage has a function that can track user actions through your landing page. You can see the results from the heatmap menu situated on your dashboard.

 

AdWords Integration

You can choose to add AdWords to your Instapage account because having Google AdWords integrated into this platform is important. Doing so will let you introduce an AdWords project straight from Instapage.

Enabling this function will let you track your ROI without the need to log in elsewhere.

 

Google AMP

With more users using their phones, it’s even more crucial to produce mobile-friendly pages. Google AMP lets pages load faster on phones. Nevertheless, AMP-powered pages are aesthetically unattractive most of the time.

Instapage deals with that by utilizing AMP to power their pages while keeping the looks of their templates. {Be keen though: some features might not work with AMP. The counter, for example, can’t be added while using AMP. This feature is only readily available in the advanced, Enterprise plan.

 

Webinars

You’ll be happy to know that there are webinars readily available in Instapage. The subjects generally center around lead generation pointers and techniques. These webinars are conducted by Instapage employees of various levels. This makes you truly feel like the business is totally invested in your success.

There are brand-new webinars on the horizon. And even if you’re not able to attend, the webinars will be made available for you if you want them.

On top of webinars, you also get access to their marketing guides, e-books, podcast, and blogs. If you’re just starting, these may end up being important resources to your success.

 

The Basics

Similar to many cloud-based software, you will need to sign up for an account. If you have a Google account, you simply log in and you’re pretty much all set to go. As soon as youhave managed to set up your account, you can start producing a landing page.

From the dashboard, you’ll have 2 alternatives. You can create a brand-new page or create a group (an organized method of grouping pages).

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In this example, we’ll concentrate on constructing a single page. Click Create New Page will show you 3 choices. You can develop a Standard Page, an AMP Page (created for mobile) and Upload Instapage File. Let’s develop a basic page for now.

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Clicking Standard Page will redirect you to the Templates page. Here you’ll be presented with a few design templates and, in addition, a choice to develop a style from scratch. The navigation bar can assist you filter your options based upon what sort of landing page you require. Instapage has templates for two-step verification, lead generation, webinars and more.

The majority of the provided design templates look modern and sleek. Although, they are reminiscent of other marketing e-mails youhave probably seen before. It’s highly advised that you make some changes to make these landing pages your own.

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Hovering over the templates will enable you to see each one. As soon as you’ve made your choice, just click on the template to name your page! After that, you’ll be brought to the Instapage Editor. Instapage Vs Hubspot

 

The Instapage Editor

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The Instapage Editor is where the design editing will take place. For this example, we’ve selected from among the complimentary design templates Instapage provides. The user interface is instinctive and easy to comprehend. Those who aren’t used to drag and drop builders would be able to get the hang of it in no time.

Right away you can revise the text and move them where you wish to. The design template is divided into various sections or blocks. As with images and text, you can move blocks around easily. You can include brand-new blocks or remove ones you don’t want.

Each block permits you to place new material. You can add descriptions, testimonials, pricing information and other pertinent information.

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The navigation bar provides you quick access to their modification tools. From there you can include headings, paragraphs, images, videos and call-to-action buttons. You can also add forms must you need them. Here you can discover social networking buttons that you can add anywhere on the landing page.

You will be able to produce brand-new pages in minutes when you get used to it. With a couple of small tweaks, we were able to make changes to the design template and make it match our requirements.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can create various variations of your landing pages for a sort of simulation. You’ll be able to experiment on call-to-actions or images and see which variations your visitors would like most.

It’s an important function that users wouldn’t see on other landing page builders. You can evaluate one page against a completely different page on Instapage.

 

Create Forms

You begin by including a form widget which is conveniently located at the navigation bar.

You’ll be shown 4 options when you have effectively generated a form. You have button style, form style, submission and multistep. Instapage Vs Hubspot

– Button style: Let’s you make changes to the CTA label, font style, font size, color and effects.

– Form style: Change the color of labels and field colors. Define the position of the labels.

– Form Submissions: Define what happens after the user sends the responses. You can activate downloads or page redirects upon submission. You can also put a thank you message.

– Multistep Form: Perfect for user submissions that require multiple steps.

These solutions make Instapage suitable for creating lead magnets.

 

Instablocks

As discussed earlier, developing a landing page through the Instapage Editor uses blocks. These are areas you add to a page to insert more content. While it’s simple to add blocks, it can become a burden if you’re working on numerous landing pages at a time.

Instablocks lets you set a customized block you can utilize throughout various pages. That way, your blocks are consistent and producing pages can be done quicker. If you have Instablocks set up and all set to load, creating a page can be performed in minutes.

You can develop different parts like headers, pricing details or product benefits ahead of time. Then when you create a new page, you just include these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the very same way as a regular block. What it does in a different way, however, is the capability to make modifications on a worldwide scale. Say you have 30 landing pages and you need to change the same line of text across all of them. How do you do it?

With Global Blocks, any change you make to one block will be applied to other e-mails that are connected to the same block.

This way, you will not be required to make individual modifications. Footer details, for instance, can be updated with new details in a snap.

Global Blocks are only offered if you’re signed up for the Enterprise plan.

 

Collaboration

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Instapage lets users collaborate through its built-in commenting system. Anybody currently on the page can leave a comment for other collaborators. In this manner, staff members can have a dynamic conversation on what changes are to be made.

 

Mobile View

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Users are given the desktop iteration of the landing page automatically. But you can switch between desktop and mobile versions. Changing to the mobile version reveals what your page would look like when seen through a smartphone.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a number of alternatives for integrating other tools to your page.

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Here you’ll find choices to include SEO details, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Instapage Vs Hubspot

Publishing a Landing Page

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When you’re done with your landing page, you can go on and publish. Publishing is simple. If you have actually forgotten to include some details, Instapage will remind you. If there are no errors discovered, you’ll be given a few methods to publish your page.

– Custom domain: Allows you to release a page to any domain you own.

– WordPress: Lets you publish pages on WordPress. Publishing on WordPress requires you to install the Instapage WordPress plugin.

– Drupal: Lets you release pages on Drupal.

– Facebook: Release your landing page as a tab on your Facebook page.

– Demo page: Choose this option if you want to publish the page as a subdomain under pagedemo.co

 

Support

Instapage offers you access to a help center with educational materials, e-mail, chat and phone assistance.

The Help Center provides you all the education you need to build your own landing pages. Learn about:

– Developing a landing page and dealing with the landing page builder

– Improving your mobile responsive features

– Using the page areas, editing background, text and images

– Dealing with the image supervisor and BigStock

– Executing parallax scrolling background

– Utilizing the CSS editor module

– Implementing Twitter Cards code on your landing page

– Creating and editing forms

– Publishing your landing page on different platforms and domains

– Assigning a 404 page

– Integrating 3rd party tracking solutions

– A/B testing

– Viewing and dealing with your data

– Incorporating Instapage with other platforms

– Working with customers & users

– Managing your account, grouping landing pages and managing custom domains

Video tutorials are offered to get you started and there are lots of handy articles you can check out.

Instapage provides you also with an onboarding webinar that can teach you the fundamentals of using the platform in 30 minutes.

There is also a community online forum where you can ask your concerns and request assistance from other users.

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The Email and Chat Customer Support is available 24/7 and the response time for your tickets is amazing. The support team will be able to help you will all kinds of issues in record time. This includes everything from having trouble establishing a new domain to adding HTML code as well as landing page design and A/B testing tips.

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For premium users, take advantage of a template design review. In other words, the conversion specialists at Instapage will take a look at your page and will tell you precisely what you need to alter to enhance conversions.

The Phone Support is only available for customers who sign up for the premium plan.

Instapage offers you with 3rd party integrations that make your task as an online marketer so much easier. Here’s a list of some of the apps that Instapage integrates with:

– E-mail marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your data with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Pros and Cons

Pros Instapage Vs Hubspot

– Has an intuitive drag and drop builder. Perfect for newbies.

– Instablock saves you time, specifically when developing several pages with the same template.

– You can carry out split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable design templates readily available.

– Heatmap visualizer helps you see which areas draw attention.

Cons

– The product can be pricey. Plans begin at $99 monthly (billed yearly).

– You can only set one font for all headings.

– Could use a few more widgets in the Editor.

– Advanced changes needs to be done through CSS which sort of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed every year)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed yearly)

– All Core functions, plus:

– Unlimited A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed yearly)

– All Optimizer functions, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency features, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does offer a free 14-day trial for you.

 

Click here to start your 14-day trial now!

 

Final Thoughts Instapage Vs Hubspot

Instapage is a fantastic service to put your money on, in order to get yourself a powerful landing page platform.

Instapage provides you numerous integration choices to keep you linked to your customers through all possible resources. More than 20 marketing tools can be integrated which is way more than you might actually need.

Your designs will be quite responsive on mobile phones. It is so crucial due to the fact that the majority of us use tabs and smartphones these days. Instapage Vs Hubspot

Your conversion rate will increase considerably as your consumers get a much better online experience at your website.

Want a specific design template? You can import any template from any landing page within minutes. Instapage will help you duplicate the design. It will create it as a template so that you can further customize it the way you like.

If you have limited time offers from time to time, you can make the most of the countdown timers available. It’s an excellent marketing strategy as your consumers can see the clock ticking towards the end of a particular sale deal.

There is no limit to the variety of unique monthly visitors on your site. If your website is doing well, have as many visitors as you like. It’s a terrific advantage due to the fact that numerous other software set a limit to the number of unique visitors in a month.

If you get stuck at any point, the support team is there 24/7. Get your questions figured out so that your webpage does not suffer at any cost.

The process is kept incredibly easy that even if you have not much understanding of site developing.

Analytics and graphs will assist you make much better business decisions for the future.

Instapage Vs Hubspot

If you’re certain that Instapage is the landing page builder for you, just click here to start your 14-day free trial!