Landing pages are one of the very best ways to sell products online and collect email leads. Instapage Vs Thrive

Instapage Vs Thrive

To help you develop a page with a high conversion rate, without any coding experience, there is Instapage. This amazing tool lets you develop landing pages without the need to study coding or web design.

 

Features Instapage Vs Thrive

 

Drag and Drop

Instapage offers true drag and drop functionality for editing. It is the primary factor people sign up for the service because this means you can position text and other elements exactly where you desire them. You’re not locked to grids as compared to the other competitors.

This function has earned praise for being easy to use. You can change text and include images and videos quickly. Once mastered, you should have the ability to develop mobile-friendly landing pages in minutes.

Including widgets increases the functionality of your pages. Require a countdown timer? There’s a widget for that. Require an opt-in form? You can insert them just as easily. You’ll be able to produce landing pages that fulfill your requirements thanks to the drag and drop feature.

Instapage Vs Thrive

Templates

There are over 200 landing page design templates provided to you on Instapage. These design templates, together with Instapage’s customization functions, will assist you produce landing pages specific to your product.

All Instapage design templates are mobile-responsive which is perfect for audiences who utilize their phones routinely.

 

Landing Page Monitoring

There is also a huge need to track your landing pages. Instapage addresses those needs through their tracking tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is among the website’s unique functions. What it does is permit you to develop landing pages designed for mass deployment. Use this feature to develop constant page styles throughout different brand names. You can produce a component once and just reuse it whenever it’s applicable. It’s quite the time-saver.

 

Customization

Users can get royalty-free stock images directly from the builder tool. Instapage also has a library of 5,000 fonts readily available. There’s no limit to what kinds of landing pages you can develop!

When working with a team just remember: you need to collaborate changes so everyone’s in the loop.

Fortunately, Instapage has real-time collaboration tools you can use. For example, users can leave comments on landing pages during the designing stage.

These are only a few of the features you can get out of Instapage. The website does have a free trial for 14-days if you ever want to check it out on your own.

 

Heatmaps

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If you have no clue how your users are using your pages, heatmaps is the answer. Instapage has a function that can track user movement through your landing page. You can get the results from the heatmap menu situated on your dashboard.

 

AdWords Integration

You can choose to add AdWords to your Instapage account because having Google AdWords integrated into this platform is important. Doing so will let you introduce an AdWords project directly from Instapage.

Enabling this function will let you see your ROI without the hassle to log in elsewhere.

 

Google AMP

With more users using their phones, it’s much more vital to develop mobile-friendly pages. Google AMP lets pages load faster on phones. Nevertheless, AMP-powered pages are visually unattractive most of the time.

Instapage deals with that by using AMP to power their pages while preserving the looks of their design templates. {Be warned though: some features might not be compatible with AMP. The counter, for example, can’t be added while using AMP. This feature is only readily available in the advanced, Enterprise plan.

 

Webinars

You’ll be glad to know that there are webinars available on Instapage. The topics normally focus around lead generation tips and strategies. These webinars are conducted by Instapage employees of different levels. This makes you actually feel like the company is totally invested in your success.

There are new webinars on the horizon. And even if you’re unable to participate, the webinars will be provided for you must you want them.

On top of webinars, you also gain access to their marketing guides, e-books, podcast, and blog sites. If you’re only just starting, these may wind up being valuable resources to your success.

 

The Basics

Just like many cloud-based software, you will need to sign up for an account. If you have a Google account, you just log in and you’re basically all set to go. As soon as you have actually managed to set up your account, you can begin creating a landing page.

From the dashboard, you’ll have 2 alternatives. You can develop a new page or create a group (a systematic way of grouping pages).

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In this example, we’ll concentrate on constructing a single page. Click Create New Page will give you 3 choices. You can create a Basic Page, an AMP Page (created for mobile) and Upload Instapage File. Let’s develop a basic page for now.

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Clicking Standard Page will redirect you to the Templates page. Here you’ll be presented with several design templates as well as a choice to develop a style from scratch. The navigation bar can help you filter your options based upon what type of landing page you require. Instapage has templates for two-step verification, lead generation, webinars and more.

The majority of the provided design templates look sleek and modern. Although, they are similar to other marketing emails you’ve most likely seen elsewhere. It’s extremely advised that you make some modifications to make these landing pages your own.

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Hovering over the design templates will allow you to see each one. As soon as you have made your selection, just select your template to name your page! After that, you’ll be brought to the Instapage Editor. Instapage Vs Thrive

 

The Instapage Editor

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The Instapage Editor is where the designing will occur. For this example, we’ve selected from among the free templates Instapage provides. The interface is intuitive and simple to comprehend. Those who aren’t used to drag and drop builders would have the ability to master it in no time.

Right away you can modify the text and position them where you wish to. The template is divided into various blocks or sections. Just like images and text, you can reposition blocks around easily. You can add new blocks or eliminate ones you do not want.

Each block permits you to place brand-new material. You can include testimonials, descriptions, pricing information and other appropriate details.

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The navigation bar offers you fast access to their modification tools. From there you can include headings, paragraphs, vidoes, images and call-to-action buttons. You can also include forms must you need them. Here you can discover social media buttons that you can include anywhere on the landing page.

You should be able to develop new pages in minutes as soon as you get used to it. With a few small tweaks, we had the ability to make modifications to the design template to make it fit our requirements.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can produce different versions of your landing pages for a sort of simulation. You’ll be able to experiment on call-to-actions or images and see which versions your visitors would like best.

It’s a crucial feature that users would not see on other landing page builders. You can test one page versus a completely different page on Instapage.

 

Create Forms

You start by adding a form widget which is conveniently located in the navigation bar.

You’ll be presented with four options as soon as you’ve successfully created a form. You have button style, form style, submission and multistep. Instapage Vs Thrive

– Button style: Allows you to make changes to the CTA label, font, font size, effects and color.

– Form style: Change the color of labels and field colors. Define the position of the labels.

– Form Submissions: Define what happens after the user submits the answers. You can set off downloads or page redirects upon submission. You can also insert a thank you message.

– Multistep Form: Perfect for user submissions that require several actions.

These services make Instapage suitable for creating lead magnets.

 

Instablocks

As discussed previously, developing a landing page through the Instapage Editor uses blocks. These are sections you add to a page to put additional content. While it’s simple to add blocks, it can become a concern if you’re dealing with multiple landing pages at a time.

Instablocks lets you set a custom-made block you can use throughout various pages. That way, your blocks are consistent and producing pages can be done quicker. If you have Instablocks set up and all set to load, producing a page can be done in minutes.

You can develop components like headers, product benefits or pricing details ahead of time. Then when you create a brand-new page, you simply add these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the same way as a regular block. What it does in a different way, however, is the ability to make changes on a worldwide scale. Say you have 30 landing pages and you need to alter the same line of text across all of them. How do you do it?

With Global Blocks, any change you make to one block will be applied to other emails that are linked to the same block.

This way, you won’t be forced to make individual changes. Footer details, for example, can be edited with new details in a second.

Global Blocks are only available if you’re subscribed to the Enterprise plan.

 

Collaboration

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Instapage lets users work together through its integrated commenting system. Anybody looking at the page can leave a comment for other partners. In this manner, team members can have a dynamic discussion on what changes need to be made.

 

Mobile View

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Users are given the desktop version of the landing page by default. But you can switch between desktop and mobile versions. Changing to the mobile version reveals what your page would look like when viewed through a phone screen.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a variety of choices for integrating other tools to your page.

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Here you’ll find choices to add SEO details, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Instapage Vs Thrive

Publishing a Landing Page

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When you’re done with your landing page, you can go on and publish. Publishing is easy. If you have actually forgotten to include some information, Instapage will remind you. If there are no mistakes found, you’ll be provided a couple of ways to release your page.

– Custom domain: Allows you to publish a page to any domain you own.

– WordPress: Lets you publish pages on WordPress. Publishing on WordPress requires you to set up the Instapage WordPress plugin.

– Drupal: Lets you publish pages on Drupal.

– Facebook: Publish your landing page as a tab in your Facebook page.

– Demo page: Select this choice if you want to release the page as a subdomain under pagedemo.co

 

Support

Instapage offers you access to a help center with educational materials, email, chat and phone support.

The Help Center supplies you all the education you require to develop your own landing pages. Learn about:

– Producing a landing page and working with the landing page builder

– Improving your mobile responsive features

– Using the page sections, editing background, text and images

– Dealing with the image supervisor and BigStock

– Executing parallax scrolling background

– Utilizing the CSS editor module

– Carrying out Twitter Cards code on your landing page

– Producing and modifying forms

– Publishing your landing page on different platforms and domains

– Assigning a 404 page

– Incorporating 3rd party tracking solutions

– A/B testing

– Viewing and dealing with your data

– Incorporating Instapage with other platforms

– Working with clients & users

– Handling your account, grouping landing pages and handling custom domains

Video tutorials are offered to get you started and there are tons of handy articles you can read.

Instapage provides you likewise with an onboarding webinar that can teach you the fundamentals of using the platform in thirty minutes.

There is also a community online forum where you can publish your concerns and request assistance from other users.

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The Email and Chat Customer Support is readily available 24/7 and the response time for your tickets is remarkable. The support team will be able to assist you will all types of concerns in record time. This consists of everything from having problems establishing a new domain to adding HTML code as well as landing page design and A/B testing suggestions.

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For premium users, take advantage of a template design review. In other words, the conversion professionals at Instapage will have a look at your page and will tell you exactly what you need to alter to improve conversions.

The Phone Support is only offered to customers who sign up for the premium plan.

Instapage provides you with 3rd party integrations that make your job as a marketer a lot simpler. Here’s a list of some of the apps that Instapage integrates with:

– E-mail marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your data with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Advantages and Disadvantages

Pros Instapage Vs Thrive

– Has an intuitive drag and drop function. Perfect for beginners.

– Instablock saves you time, specifically when producing multiple pages with the same template.

– You can carry out split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable design templates readily available.

– Heatmap visualizer helps you see which areas draw attention.

Cons

– The product can be expensive. Plans begin at $99 monthly (billed annually).

– You can only set one font for all headings.

– Could use a few more widgets in the Editor.

– Advanced changes should be done through CSS which sort of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed each year)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed annually)

– All Core features, plus:

– Unrestricted A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed each year)

– All Optimizer functions, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency functions, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does offer a complimentary 14-day trial for you.

 

Click here to beging your 14-day trial now!

 

Final Thoughts Instapage Vs Thrive

Instapage is a great service to put your money on, in order to get yourself a powerful landing page platform.

Instapage provides you various integration choices to keep you linked to your clients through all possible resources. More than 20 marketing tools can be incorporated which is way more than you might really require.

Your designs will be highly responsive on mobile phones. It is so important due to the fact that most of us use tabs and smartphones nowadays. Instapage Vs Thrive

Your conversion rate will rise substantially as your customers get a better online experience at your website.

Want a specific design template? You can import any design template from any landing page within minutes. Instapage will assist you duplicate the design. It will create it as a design template so that you can further personalize it the way you like.

If you come up with limited time offers from time to time, you can maximize the countdown timers offered. It’s a terrific marketing technique as your clients can see the clock ticking towards the end of a specific sale offer.

There is no limit to the number of special monthly visitors on your site. If your website is doing well, have as many visitors as you like. It’s a fantastic plus point because lots of other software set a limit to the number of unique visitors in a month.

If you get stuck at any point, the support staff is there 24/7. Get your inquiries figured out so that your website doesn’t suffer at any expense.

The process is kept exceptionally easy that even if you have not much understanding of website designing.

Analytics and charts will help you make much better business choices for the future.

Instapage Vs Thrive

If you’re certain that Instapage is the landing page builder for you, just click here to start your 14-day free trial!