Landing pages are among the very best methods to sell items online and collect e-mail leads. Instapage

Instapage

To assist you create a page with a high conversion rate, without any coding experience, there is Instapage. This incredible tool allows you to build landing pages without the need to know coding or web design.

 

Features Instapage

 

Drag and Drop

Instapage offers true drag and drop performance for editing. It is the main factor people sign up for the service because this means you can put text and other elements exactly where you want them. You aren’t locked to grids as this is the case with the other competitors.

This performance has actually been applauded for being easy to utilize. You can alter text and include images and videos quickly. Once mastered, you will have the ability to produce mobile-friendly landing pages in minutes.

Adding widgets increases the functionality of your pages. Need a countdown timer? There’s a widget for that. Need an opt-in form? You can add them just as quickly. You’ll have the ability to produce landing pages that meet your needs thanks to the drag and drop function.

Instapage

Templates

There are over 200 landing page templates offered to you on Instapage. These design templates, together with Instapage’s modification functions, will help you generate landing pages unique to your product.

All Instapage design templates are mobile-responsive which is usable for audiences who use their mobile phones routinely.

 

Landing Page Monitoring

There is also a substantial requirement to track your landing pages. Instapage addresses those issues through their monitoring tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is among the website’s special features. What it does is permit you to build landing pages designed for mass deployment. Use this function to develop constant page styles throughout different brands. You could create an element once and simply use it again whenever it’s applicable. It’s quite the time-saver.

 

Customization

Users are able to buy royalty-free stock pictures straight from the builder tool. Instapage also has a library of 5,000 font styles offered. There’s no limit to what types of landing pages you can produce!

When working with a team just remember: you must collaborate changes so everyone’s in the loop.

Luckily, Instapage has real-time collaboration tools you can utilize. For instance, users can leave comments on landing pages throughout the design phase.

These are only a few of the features you can get out of Instapage. The site does have a free trial for 14-days if you ever wish to try it out for yourself.

 

Heatmaps

instapage-heatmaps

If you have no idea how your visitors are using your pages, heatmaps is the answer. Instapage has a function that can track user movement through your landing page. You can view the results from the heatmap menu located on your dashboard.

 

AdWords Integration

You can choose to add AdWords to your Instapage account because having Google AdWords incorporated into this platform is important. Doing so will let you release an AdWords campaign straight from Instapage.

Enabling this feature will let you see your ROI without the need to log in elsewhere.

 

Google AMP

With more users viewing pages through their phones, it’s a lot more crucial to create mobile-friendly pages. Google AMP lets pages load faster on phones. Nevertheless, AMP-powered pages are visually unpleasant the majority of the time.

Instapage fixes that by utilizing AMP to power their pages while maintaining the appearances of their design templates. {Be warned though: some functions may not be compatible with AMP. The counter, for example, can’t be added while using AMP. This function is just offered in the advanced, Enterprise plan.

 

Webinars

You’ll be glad to know that there are webinars offered on Instapage. The subjects usually focus around lead generation tactics and methods. These webinars are carried out by Instapage employees of different levels. This makes you actually feel like the company is totally invested in your success.

There are brand-new webinars on the horizon. And even if you’re not able to attend, the webinars will be made available for you if you want them.

On top of webinars, you also get access to their marketing guides, e-books, podcast, and blog sites. If you’re only just starting, these may wind up being important resources to your success.

 

The Basics

Similar to many cloud-based software, you will need to sign up for an account. If you have a Google account, you just log in and you’re practically ready to go. As soon as youhave managed to finalize your account, you can begin creating a landing page.

From the dashboard, you’ll have 2 options. You can create a new page or produce a group (a systematic way of grouping pages).

instapage-create-1

In this example, we’ll focus on building a single page. Click Create New Page will give you 3 choices. You can create a Standard Page, an AMP Page (created for mobile) and Upload Instapage File. Let’s produce a basic page for now.

instapage-create-2

Clicking on Standard Page will redirect you to the Templates page. Here you’ll be presented with a number of templates as well as a choice to produce a style from scratch. The navigation bar can assist you filter your options based on what kind of landing page you need. Instapage has templates for webinars, lead generation, two-step verification and more.

The majority of the offered templates look sleek and modern. However, they are similar to other marketing emails youhave most likely seen before. It’s highly suggested that you make some modifications and make these landing pages your own.

instapage-create-3

Hovering over the templates will enable you to see each one. Once you have made your choice, just click on the template to name your page! After that, you’ll be directed the Instapage Editor. Instapage

 

The Instapage Editor

instapage-editor-1

The Instapage Editor is where the design editing will take place. For this example, we’ve picked one of the complimentary design templates Instapage gives. The user interface is intuitive and easy to comprehend. Those who aren’t used to drag and drop builders would have the ability to maneuver through it in no time.

Instantly you can modify the text and position them where you want to. The template is divided into various blocks or sections. Just like text and images, you can move blocks around with ease. You can add brand-new blocks or remove ones you don’t require.

Each block allows you to insert brand-new content. You can add testimonials, descriptions, pricing information and other pertinent details.

instapage-editor-2

The navigation bar gives you fast access to their customization tools. From there you can include headings, paragraphs, images, videos and call-to-action buttons. You can likewise include forms must you need them. Here you can find social media buttons that you can include anywhere on the landing page.

You ought to be able to develop brand-new pages in minutes as soon as you get used to it. With a couple of small tweaks, we had the ability to make modifications to the template and make it fit our needs.

instapage-editor-3

 

Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can develop different variations of your landing pages for a sort of simulation. You’ll be able to experiment on call-to-actions or images and see which versions your visitors would like most.

It’s an essential function that users wouldn’t find on other landing page builders. You can check one page versus a very different page on Instapage.

 

Create Forms

You start by including a form widget which is conveniently located at the navigation bar.

You’ll be given 4 choices once you have effectively generated a form. You have button style, form style, submission and multistep. Instapage

– Button style: Allows you to make modifications to the CTA label, font style, font size, color and effects.

– Form style: Modify the color of field colors and labels. Define the position of the labels.

– Form Submissions: Define what occurs after the user sends the answers. You can trigger downloads or page redirects upon submission. You can also put a thank you message.

– Multistep Form: Perfect for user submissions that require several actions.

These options make Instapage ideal for creating lead magnets.

 

Instablocks

As mentioned earlier, creating a landing page through the Instapage Editor utilizes blocks. These are areas you add to a page to put more content. While it’s simple to include blocks, it can end up being a concern if you’re dealing with multiple landing pages at a time.

Instablocks lets you set a customized block you can utilize across various pages. That way, your blocks are consistent and creating pages can be done much faster. If you have Instablocks set up and prepared to load, creating a page can be done in minutes.

You can develop components like headers, pricing details or product benefits ahead of time. Then when you develop a brand-new page, you simply include these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the same way as a regular block. What it does in a different way, however, is the ability to make modifications on a global scale. Say you have 30 landing pages and you have to alter the same line of text across all of them. How do you do it?

With Global Blocks, any modification you make to one block will be applied to other e-mails that are connected to the same block.

This way, you will not be forced to make individual changes. Footer details, for example, can be changed with new information in a snap.

Global Blocks are only available if you’re registered for the Enterprise plan.

 

Collaboration

instapage-collaboration

Instapage lets users work together through its built-in commenting system. Anybody currently on the page can leave comments for other collaborators. By doing this, members can have a dynamic discussion about what modifications need to be made.

 

Mobile View

instapage-mobile

Users are given the desktop version of the landing page by default. However you can toggle between desktop and mobile versions. Switching to the mobile version reveals what your page would look like when seen through a phone screen.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a number of choices for incorporating other tools to your page.

instapage-analytics

Here you’ll discover options to add SEO details, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Instapage

Publishing a Landing Page

instapage-publishing

When you’re done with your landing page, you can proceed and publish. Publishing is easy. If you’ve forgotten to add some information, Instapage will remind you. If there are no mistakes found, you’ll be offered a couple of methods to release your page.

– Custom domain: Enables you to release a page to any domain you own.

– WordPress: Lets you release pages on WordPress. Publishing on WordPress requires you to install the Instapage WordPress plugin.

– Drupal: Lets you publish pages on Drupal.

– Facebook: Publish your landing page as a tab in your Facebook page.

– Demo page: Pick this choice if you want to publish the page as a subdomain under pagedemo.co

 

Support

Instapage provides you access to a help center with educational materials, email, chat and phone support.

The Help Center supplies you all the education you need to build your own landing pages. Learn about:

– Producing a landing page and working with the landing page builder

– Improving your mobile responsive functions

– Using the page sections, modifying background, text and images

– Working with the image manager and BigStock

– Executing parallax scrolling background

– Using the CSS editor module

– Carrying out Twitter Cards code on your landing page

– Developing and editing forms

– Publishing your landing page on different domains and platforms

– Assigning a 404 page

– Integrating 3rd party tracking options

– A/B testing

– Viewing and dealing with your data

– Incorporating Instapage with other platforms

– Working with customers & users

– Managing your account, organizing landing pages and managing custom domains

Video tutorials are offered to get you started and there are lots of handy articles you can read.

Instapage provides you also with an onboarding webinar that can teach you the basics of using the platform in thirty minutes.

There is also a community online forum where you can publish your concerns and request assistance from other users.

instapage-support-1

The Email and Chat Customer Support is available 24/7 and the response time for your tickets is remarkable. The support team will be able to help you will all sorts of problems in record time. This includes everything from having problems establishing a new domain to adding HTML code and also landing page design and A/B testing ideas.

instapage-support-2

For premium users, take advantage of a template design review. In other words, the conversion professionals at Instapage will take a look at your page and will inform you precisely what you require to change to improve conversions.

The Phone Support is only available to customers who register for the premium plan.

Instapage supplies you with 3rd party integrations that make your job as an online marketer a lot simpler. Here’s a list of some of the apps that Instapage integrates with:

– E-mail marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your data with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Advantages and Disadvantages

Pros Instapage

– Has an intuitive drag and drop function. Great for newbies.

– Instablock saves you time, especially when creating multiple pages with the same template.

– You can carry out split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable design templates available.

– Heatmap visualizer helps you see which sections draw attention.

Cons

– The product can be pricey. Strategies begin at $99 per month (billed every year).

– You can only set one font for all headings.

– Could use a few more widgets in the Editor.

– Advanced changes needs to be done through CSS which sort of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed each year)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed annually)

– All Core features, plus:

– Unrestricted A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed yearly)

– All Optimizer features, plus:

– 15 private subaccounts

– Branded lead notices

– Audit log

Enterprise: By quote

– All Team & Agency features, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does offer a free 14-day trial for you.

 

Click here to start your 14-day trial now!

 

Final Thoughts Instapage

Instapage is an excellent service to put your money on, in order to get yourself a powerful landing page platform.

Instapage gives you various integration options to keep you connected to your clients through all possible resources. More than 20 marketing tools can be integrated which is way more than you may really require.

Your designs will be highly responsive on mobile devices. It is so important due to the fact that most of us use tabs and mobile phones nowadays. Instapage

Your conversion rate will increase considerably as your visitors get a much better online experience at your site.

Want a specific design template? You can import any design template from any landing page within minutes. Instapage will help you duplicate the style. It will develop it as a design template so that you can further personalize it the way you like.

If you come up with limited time offers every once in a while, you can make the most of the countdown timers readily available. It’s a great marketing strategy as your customers can see the clock ticking towards the end of a specific sale deal.

There is no limit to the number of special monthly visitors on your site. If your website is succeeding, have as much visitors as you like. It’s a terrific plus point since lots of other software set a limit to the number of unique visitors in a month.

If you get stuck at any point, the support staff is there 24/7. Get your inquiries figured out so that your webpage doesn’t suffer at any expense.

The process is kept extremely basic that even if you have not much understanding of website developing.

Analytics and graphs will help you make much better business decisions for the future.

Instapage

If you’re convinced that Instapage is the landing page builder for you, just click here to start your 14-day free trial!

Related Posts