Kajabi is a content marketing platform that provides individuals and small and medium sized businesses a single and centralized program from which to market, sell and deliver product content. Including a landing page builder, customizable themes and video hosting as well as integrated payments and an interactive in-course message board, Kajabi seeks to present users with a complete yet user-friendly content marketing solution. Kajabi Course Creation 101
With Kajabi, users may generate digital products such as online courses, membership sites and training portal sites efficiently and effectively. In order to design aesthetic and engaging product content, users can produce customizable themes, stream videos, add file downloads and upload images and sound. Users can also have all of their products together onto one website using one login, a personalized URL and an integrated blog to assist in acquiring subscribers.
Other than digital content production, Kajabi simplifies sales, marketing and customer engagement. Since Kajabi affiliates with Stripe, users may receive straightforward electronic payments. To simplify marketing strategies, Kajabi entitles users to design custom forms and landing pages easily. Users can also send email broadcasts and thereafter track their performance with Kajabi’s email analytics. Kajabi supports a lot of built-in integrations with programs like Google Analytics, MailChimp and Infusionsoft authorizing users to handle their online products and share their digital content seamlessly.
Kajabi Course Creation 101
Seven Reasons Why You Need Kajabi Kajabi Course Creation 101
Narrowing this down to a list of 7 was pretty hard, but here goes… Kajabi Course Creation 101
1. It is built to sell.
Kajabi has excellent tools for creating sales funnels and landing pages, and transforming website visitors into clients. You can also manage all of your e-mail marketing within Kajabi – such as automated follow-up sequences – therefore, there’s no need for a third party platform (although it does integrate easily with Mailchimp, Aweber and Active Campaign). Overall, Kajabi is head and shoulders above most other online course software in the native marketing and selling capabilities it gives.
2. It looks phenomenal from the beginning.
Kajabi gives a number of variations on a core website theme that looks modern and professional and additionally, it offers very easy on the eyes, functional templates for creating your sales pipeline pages and landing pages. There’s also a market for custom, premium themes if you don’t desire to go with what Kajabi gives.
When it comes to actually building your website, Kajabi has pre-designed themes which you can install with one click. The themes set the overall look and style of your website and help you quickly and easily create a nice website.
Kajabi is actually taking a different approach with their website themes now. They’ve archived 10 of the 11 themes and are now focusing only on the Premier Theme.
They’ve advanced the Premier Theme to a super flexible framework and they use it to build all the new site themes. These themes are now known as Layout Presets and now there are 6 different Presets accessible in their library, all of which can be created on the”Premier Framework”.
All the Layout Presets have a clean and contemporary design and they do look attractive. Once you set up a Preset, you can further customize it with the webpage builder to provide your website the look and feel you like.
You can still use any of the 10 themes that have now been moved to the Legacy Themes archive if you want. Although, as Kajabi will not be working to refine them any longer, I will recommend that you use only the Premier Theme for your website.
Lastly, Kajabi also gives you the option to import and utilize custom themes. So, if you’re a power user, you can hire a programmer to design a completely custom theme for your website.
3. It has decent blogging capabilities.
While not at the level of WordPress, the blogging capability Kajabi provides are significantly better than those of most online course platforms. (And, remember, a strong blog is just one of the greatest assets for attracting traffic to your site and products.)
4. It’s powerful video streaming capabilities.
Kajabi has Wistia – one of the all-around top video hosting platforms – fully integrated for uploading and streaming your videos. As a result of this you can trust that your videos will work as good as possible for whatever bandwidth or screen any individual student is using — and that they will be as secure as possible.
On top of that, this doesn’t need a separate Wistia license – it’s just included in. Bear in mind the Wistia pricing starts at $99 per month for a Pro license (what most course sellers will need) – so, considering that entry-level Kajabi pricing starts at $149 per month ($119 is paid annually), this is a fairly big bargain. Kajabi Course Creation 101
5. It will jumpstart your product creation.
Kajabi offers excellent templates for miniature courses, online classes, evergreen trainings, and memberships. You can customize these by inserting your own content and removing anything you do not like, and you will be off and running in no time. Kajabi Course Creation 101
6. It makes live events really simple to create and promote.
This kinda goes hand-in-hand with product development, but Kajabi is so powerful in this region, it deserves to be mentioned separately.
You can easily set up a Zoom Webinar in Kajabi and – even better – create a pipeline out around it which incorporates your registration page, e-mails, a post-event offer page, and a checkout page. Kajabi provides templates for all of this, so all you have to do is modify the text and put in your Zoom link. (You do have to have your own Zoom accounts.)
You can use this exact same approach to set up virtual conferences or summits or perhaps place-based occasions. (These types of events utilize Legacy pipeline templates in Kajabi. I’m assuming upgraded versions of these will be available at some point, but they work just fine right now.)
7. It’s supported by an extensive network
Kajabi has been around for quite some time. Due to this, there are a majority of businesses out there that have designed custom themes for it (as mentioned previously) and that offer a selection of services to support it. There are also lots of articles and blog posts out there addressing just about anything you want to do with Kajabi. If you can’t find what you want through the business’ own support and training – that are quite good – you will most likely be able to find it out on the web.
So, there is really quite a lot to love about Kajabi.
In general, Kajabi will offer you much more power than most course platforms over creating a website where you can provide your courses but also manage the whole Web presence for your business. In other words, you do not need to establish a separate site on WordPress or another platform – a Kajabi site can become your home base.
Pricing Kajabi Course Creation 101
In the past, I’ve seen online course platforms that offer free plans, and some cheap ones around $20. However, it seems like you usually get the best features around the $50 to $100 pricing.
When you look at Kajabi, it is definitely going to look like the pricing is quite off the charts. The least expensive of these plans is $103 per month, and that’s when you pay yearly. It’s not exactly what online course startups need to hear, but it is obvious who Kajabi caters to.
The least expensive plan, as previously mentioned, sells for $103 a month. With that, you acquire support for five products (courses) and 1,000 active members. Therefore, Kajabi is more of a high-powered system for in-depth courses.
The company is trying to get you to make quality products, then promote the heck out of them with the intense marketing tools.
Let’s take a look at the complete range of pricing: Kajabi Course Creation 101
Basic – $103 per month gets you support for 5 products, 25,000 marketing emails per month, 1 admin user, 1,000 active members, 1 website, and 25 pipelines.
Pro – $311 per month gets you support for 100 products, 75,000 marketing emails per month, 5 admin users, 10,000 active members, 3 websites, and 100 pipelines. You also secure an affiliate program and the choice to remove the Kajabi branding.
Premium – $719 per month gets you support for unlimited products, 150,000 marketing emails per month, 25 admin users, unlimited active members, 10 websites, and unlimited pipelines. You also secure an affiliate program and also the option to remove the Kajabi branding.
An Enterprise plan is also sold, but you need to speak to the Kajabi company in order to get more information on that. I’d presume Kajabi is inclined to support any enterprise size, so you can customize your plan.
It is also worth mentioning that all Kajabi plans come with 0% transaction fees, 24/7 email and live chat support, drip content, advanced customization tools, training courses, and webinars
Kajabi does not provide a totally free plan but it does offer a free trial on all plans so that you can try the software. Usually, Kajabi offers a 14-day free trial but you can receive a 28-day free trial as part of the Kajabi Hero Challenge.
This challenge is a proven strategy for getting yourself on the perfect path to becoming a Kajabi Hero.
When you take this Challenge, over the next 28 days Kajabi will help you through all you need to do to build your first digital product and get your first sale. .All within 28 days!
Email and live chat support are provided 24/7. So, when you encounter a situation with your course site, you can contact one of the live chat reps, regardless of what time it is. I asked a question and they came back to me in 20 mins. Needless to say, it does not always happen so fast and they don’t have a guarantee to reply you within 20 minutes. But for me, this reveals a good support.
If you buy a yearly plan, they will provide you two 1-on-1 classes that last an hour. During those lessons, they’ll take you hand by hand and reveal how you can begin using Kajabi.
In terms of the internet resources, Kajabi does not disappoint.
Event and webinar choices are provided for the Premium plan customers, but everybody is able to get the Kajabi blog and the help center.
The blog covers everything from content promotion to improve your writing skills, and the help center has articles and videos for grasping the Kajabi features for marketing, integrations, your online store, and the handling of accounts.
Kajabi also includes a rich collection of videos and articles, so the help center is ideal for individuals who prefer to finish their own research.
The best part of Kajabi is that everything is under one roof. Email, landing pages, sales pages, shopping cart, website, blog, marketing funnels, online courses. It’s all there in one system. VERY NICE.
And you know what, Kajabi does a reasonably good job at all of these functions, and they’re constantly enhancing and adding more features.
But what nearly always surprises me is the live customer care. They offer 24/7 live chat, and the longest I have ever had to wait (and I have chatted at all times of night and day!) Is three or four minutes, once. Every other occasion (and there have been many!) I’m almost instantly connected to somebody. And these people are wonderful. They will get you the answer, assist you troubleshoot your problem, and even tinker around with some options or codings on the page to make it work if you are trying something a little more custom and can not quite get it to work correctly. Seriously. The support staff is the best!
The price, this program is definitely on the expensive side and greater than their competitors.
Is Kajabi Worth It? Kajabi Course Creation 101
To begin with, I answer the question that some people were asking online, “Is Kajabi a scam?” No, Kajabi is not a scam. Kajabi Course Creation 101
If you don’t classify yourself as a”techy” individual, and you know, without a doubt, that you don’t want to learn how to do any kind of custom coding, Kajabi should be on top of your list for consideration.
I love that it not only focuses on course production but also on marketing and sales.
Because lots of people end up trying to pick between Rainmaker or Kajabi, in a sentence, I will sum up the recommendation like this: Kajabi is much better at developing a membership area for online courses than Rainmaker.
Kajabi Course Creation 101