Kajabi is a content marketing program that offers people and small and medium sized businesses a single and centralized system from which to sell, market and deliver product content. Incorporating customizable themes, a landing page builder and video hosting as well as integrated payments and an interactive in-course message board, Kajabi seeks to present users with a comprehensive yet user-friendly content marketing solution. Kajabi Marketing Mastery
With Kajabi, users may generate digital products such as membership sites, online courses and training portals efficiently and effectively. In order to design aesthetic and engaging product content, users can produce customizable themes, add file downloads, stream videos and upload pictures and sound. Users can also bring all of their products together onto one site using one login, a custom URL and an integrated site to assist in getting subscribers.
Additional to digital content production, Kajabi encourages sales, marketing and customer engagement. Since Kajabi united with Stripe, users can collect straightforward electronic payments. To simplify marketing approaches, Kajabi allows users to design custom forms and landing pages very easily. Users can also send email broadcasts and thereafter track their performance with Kajabi’s email analytics. Kajabi supports lots of built-in integrations with applications such as MailChimp, Infusionsoft and Google Analytics authorizing users to organize their online products and share their digital content effortlessly.
Kajabi Marketing Mastery
7 Reasons Why Kajabi Kajabi Marketing Mastery
Narrowing this down to a list of 7 was fairly hard, but here goes… Kajabi Marketing Mastery
1. It is created to sell.
Kajabi has great tools for creating landing pages and sales funnels, and converting website visitors into clients. You may also organize all of your email marketing within Kajabi – including automated follow-up sequences – that means, theres no need for a third party platform (though it does integrate quite easily with Mailchimp, Aweber and Active Campaign). Overall, Kajabi is the best most other online course platforms in the native advertising and selling capabilities it offers.
2. It looks great from the start.
Kajabi gives several variations on a core website theme that looks modern and professional and it also gives very alluring, functional templates for creating your landing pages and sales pipeline pages. There’s also a market for custom, premium themes if you do not wish to go with what Kajabi offers.
When it comes to actually creating your website, Kajabi has pre-designed themes which you can install with one click. The themes set the overall look and style of your website and help you easily and quickly create a well made website.
Kajabi is actually taking a different approach with their site themes now. They have archived 10 out of the 11 themes and are now focusing just on the Premier Theme.
They have advanced the Premier Theme to a super flexible framework and they use it to build all the new website themes. These themes are now called Layout Presets and currently there are 6 unique Presets accessible in their library, all of which can be built on the”Premier Framework”.
All of the Layout Presets have a clean and contemporary design and they do look great. As soon as you install a Preset, you can further customize it using the webpage builder to provide your website the look and feel you desire.
You can still utilize any of the 10 themes that have recently been relocated to the Legacy Themes archive if you want. Although, as Kajabi will not be working to refine them anymore, I will recommend that you use just the Premier Theme for your website.
Lastly, Kajabi also extends you the option to import and utilize custom themes. So, if you’re a power user, you can hire a programmer to design a completely custom theme for your website.
3. It’s sufficient blogging capabilities.
While not yet at par with WordPress, the blogging capability Kajabi supplies are notably better than those of a great number of online course platforms. (And, remember, a solid blog is just one of the best assets for bringing traffic to your site and products.)
4. It’s powerful video streaming capabilities.
Kajabi has Wistia – among the all-around top video hosting platforms – fully integrated for uploading and streaming your videos. Because of this you can be assured that your videos will work as good as possible for whatever screen or bandwidth any individual student is using — and that they will be as secure as possible.
Best of all, this does not need a separate Wistia license – it is just baked in. Keep in mind the Wistia pricing starts at $99 per month for a Pro license (what most course sellers will need) – so, considering that entry-level Kajabi pricing begins at $149 per month ($119 is paid yearly), this is a fairly big bargain. Kajabi Marketing Mastery
5. It will jumpstart your product creation.
Kajabi provides impressive templates for miniature courses, online classes, evergreen trainings, and memberships. You can alter these by inputting your own content and removing anything you don’t need, and you’ll be off and running in no time. Kajabi Marketing Mastery
6. It makes live events really easy to create and promote.
This kind of goes along with product creation, but Kajabi is so strong in this region, it deserves to be mentioned separately.
It is simple to set up a Zoom Webinar in Kajabi and – even better – build out a pipeline around it which includes your registration page, e-mails, a post-event offer page, and a checkout page. Kajabi supplies templates for all of this, so all you’ve got to do is modify the text and put in your Zoom link. (You do need to have your own Zoom account.)
You can use this same approach to set up virtual conferences or summits or perhaps place-based events. (These types of events use Legacy pipeline templates in Kajabi. I’m assuming upgraded versions of those will come out at a certain point, but they work just fine right now.)
7. It is supported by an extensive network
Kajabi has been around for quite a while. As a result, there are plenty of businesses out there that have created custom themes for it (as mentioned previously) and that provide a range of services to support it. Additionally, there are tons of blog posts and articles out there addressing just about anything you want to do with Kajabi. If you can’t find what you would like through the company’s own support and training – which are quite good – you will most likely be able to find it out on the net.
So, there’s really quite a lot to like about Kajabi.
In general, Kajabi will offer you a lot more power than most course platforms over developing a website where you can offer your courses but also manage the whole Web presence for your small business. To put it differently, you do not need to establish a separate website on WordPress or another platform – a Kajabi site can become your home base.
Pricing Kajabi Marketing Mastery
In the past, I have seen online course platforms offering free programs, and some inexpensive ones about $20. However, it feels like you usually receive the best features about the $50 to $100 pricing.
When you look at Kajabi, it is definitely going to look like the pricing is quite off the charts. The most affordable of these plans is $103 a month, and that is when you pay yearly. It is not exactly what online course startups need to hear, but it’s clear who Kajabi caters to.
The cheapest plan, as previously mentioned, sells for $103 a month. With that, you receive support for five products (courses) and 1,000 active members. Hence, Kajabi is more of a high-powered system for in-depth courses.
The company is trying to get you to make quality products, then market the heck out of them with the intense marketing tools.
Let us have a look at the full range of pricing: Kajabi Marketing Mastery
Basic – $103 per month gets you support for 5 products, 25,000 marketing emails per month, 1 admin user, 1,000 active members, 1 website, and 25 pipelines.
Pro – $311 per month gets you support for 100 products, 75,000 marketing emails per month, 5 admin users, 10,000 active members, 3 websites, and 100 pipelines. You also secure an affiliate program and the choice to remove the Kajabi branding.
Premium – $719 per month gets you support for unlimited products, 150,000 marketing emails per month, 25 admin users, unlimited active members, 10 websites, and unlimited pipelines. You also receive an affiliate program and also the choice to remove the Kajabi branding.
An Enterprise plan is also offered, but you have to speak to the Kajabi company so as to receive more info on that. I would assume Kajabi is glad to support any enterprise size, so you can customize your plan.
It’s also worth mentioning that all Kajabi plans come with 0% transaction fees, 24/7 email and live chat support, drip content, advanced customization tools, training courses, and webinars
Kajabi does not provide a totally free plan but it does offer a free trial on all plans so that you may try out the software. Generally, Kajabi offers a 14-day free trial but you can receive a 28-day free trial as part of their Kajabi Hero Challenge.
This challenge is an established strategy for placing yourself on the perfect path to becoming a Kajabi Hero.
When you take this Challenge, over the next 28 days Kajabi is going to help you through everything you need to do to build your first digital product and make your first sale. .All within 28 days!
Email and live chat support are provided 24/7. So, when you encounter a situation with your course site, you can contact one of the live chat representatives, no matter what time it is. I asked a question and they came back to me in 20 mins. Of course, it doesn’t always happen so quickly and they do not have a guarantee to reply you within 20 minutes. But for me, this shows a good support.
If you purchase a yearly plan, they will provide you two 1-on-1 classes that last an hour. During those lessons, they will take you hand by hand and exhibit how you can begin using Kajabi.
In terms of the internet resources, Kajabi does not disappoint.
Event and webinar choices are provided for the Premium plan clients, but everybody is able to get the Kajabi blog and the help center.
The blog covers everything from content marketing to improve your writing skills, and the help center has videos and articles for understanding the Kajabi features for marketing, integrations, your online store, and the handling of accounts.
Kajabi also includes a rich collection of articles and videos, so the help center is ideal for those who like to complete their own research.
The best part of Kajabi is that everything is under one roof. Email, landing pages, sales pages, shopping cart, website, blog, marketing funnels, online courses. It is all there in one system. EXCELLENT.
And you know what, Kajabi does a fairly great job at most of those functions, and they’re constantly enhancing and adding more features.
But what nearly always amazes me is the live customer support. They offer 24/7 live chat, and the longest I have ever had to wait (and I have chatted at all times of night and day!) Is three or four minutes, once. Every other occasion (and there have been a number!) I am almost immediately connected to someone. And these people are wonderful. They will get you the answer, help you troubleshoot your issue, and even tinker around with a few options or codings on the page to make it work if you’re trying something a bit more different and can not quite get it to work right. Seriously. The support team is the best!
The price, this program is definitely on the pricey side and higher than their competitors.
Is Kajabi Worth It? Kajabi Marketing Mastery
First of all, I answer the question that some folks were asking online, “Is Kajabi a scam?” No, Kajabi is not a scam. Kajabi Marketing Mastery
If you do not consider yourself as a”techy” individual, and you know, without a doubt, that you do not wish to learn how to do any kind of custom coding, Kajabi should be at the top of your list for consideration.
I like that it not only focuses on course creation but also on marketing and sales.
Because lots of folks end up trying to choose between Kajabi or Rainmaker, in a sentence, I’ll sum the recommendation up like this: Kajabi is far better at creating a membership area for online courses than Rainmaker.
Kajabi Marketing Mastery