Kajabi is a content marketing program that provides people and SMBs (small and medium sized businesses) a single and centralized system from which to market, sell and deliver product content. Utilizing customizable themes, a landing page builder and video hosting as well as integrated payments and an interactive in-course message board, Kajabi intends to present users with a complete yet user-friendly content marketing solution. Kajabi Marketing
With Kajabi, users may generate digital products such as online courses, membership sites and training portals efficiently and effectively. In order to design aesthetic and engaging product content, users can create customizable themes, stream videos, add file downloads and upload images and audio. Users may also bring all of their products together onto one website using one login, a custom URL and an integrated site to assist in acquiring subscribers.
Additional to digital content creation, Kajabi facilitates sales, marketing and customer engagement. Since Kajabi united with Stripe, users may secure straightforward electronic payments. To simplify marketing approaches, Kajabi allows users to build custom forms and landing pages easily. Users can also send email broadcasts and then track their performance with Kajabi’s email analytics. Kajabi supports a lot of built-in integrations with programs like MailChimp, Google Analytics and Infusionsoft authorizing users to handle their online products and share their digital content smoothly.
7 Reasons Why Kajabi Kajabi Marketing
Reducing this down to a list of seven was quite hard, but here goes… Kajabi Marketing
1. It is created to sell.
Kajabi has great tools for creating landing pages and sales funnels, and converting site visitors into clients. You may also manage all of your e-mail marketing within Kajabi – such as automated follow-up sequences – therefore, theres no need for a third party platform (though it does integrate easily with Mailchimp, Aweber and Active Campaign). In general, Kajabi is head and shoulders above most other online course software in the native marketing and selling capabilities it offers.
2. It looks phenomenal from the start.
Kajabi provides several choices on a core site theme that looks professional and modern and additionally, it offers very alluring, functional templates for making your landing pages and sales pipeline pages. There is also a market for custom, premium themes if you don’t wish to go with what Kajabi gives.
When it comes to really building your website, Kajabi has pre-designed themes which you can install with one click. The themes set the overall appearance and style of your site and help you easily and quickly create a nice website.
Kajabi is actually taking a different approach with their site themes now. They’ve archived 10 of the 11 themes and are now focusing only on the Premier Theme.
They have developed the Premier Theme into a super flexible framework and they use it to create all the new site themes. These themes are now called Layout Presets and currently there are 6 different Presets ready for use in their library, all of which are built on the”Premier Framework”.
All of the Layout Presets have a minimal and contemporary design and they do look good. As soon as you install a Preset, you can further customize it using the page builder to provide your website the feel and look you want.
You can still use any of the 10 themes that have recently been relocated to the Legacy Themes archive if you want. Although, since Kajabi will not be working to update them anymore, I will advise that you use just the Premier Theme for your website.
Lastly, Kajabi also gives you the freedom to import and use custom themes. So, if you’re a power user, you may hire a developer to design a completely custom theme for your website.
3. It has decent blogging capabilities.
While not yet at par with WordPress, the blogging capabilities Kajabi provides are remarkably better than those of a great number of online course platforms. (And, remember, a strong blog is just one of your best assets for bringing traffic to your website and products.)
4. It’s powerful video streaming capabilities.
Kajabi has Wistia – among the all-around top video hosting programs – completely integrated for uploading and streaming your videos. As a result of this you can be assured that your videos will deliver as great as possible for whatever bandwidth or screen any individual client is using — and that they will be as safe as possible.
On top of that, this doesn’t require a different Wistia license – it is just baked in. Bear in mind that Wistia pricing begins at $99 per month for a Pro license (what most course sellers will need) – so, considering that entry-level Kajabi pricing begins at $149 per month ($119 is paid yearly), this is a pretty big bargain. Kajabi Marketing
5. It will jumpstart your product creation.
Kajabi offers very good templates for miniature courses, online classes, evergreen trainings, and memberships. You can modify these by inputting your own content and removing anything you don’t need, and you will be off and running in no time. Kajabi Marketing
6. It makes live events really simple to create and promote.
This somewhat goes along with product creation, but Kajabi is so powerful in this region, it deserves to be mentioned individually.
You can easily set up a Zoom Webinar in Kajabi and – even better – build out a pipeline around it that includes your registration page, e-mails, a post-event offer page, and a checkout page. Kajabi offers templates for all of this, so all you have to do is customize the text and drop in your Zoom link. (You do have to have your own Zoom account.)
You can use this exact same approach to set up virtual summits or conferences or perhaps place-based events. (These types of events utilize Legacy pipeline templates in Kajabi. I’m assuming newer versions of those will be available at some point, but they work just fine at this time.)
7. It’s supported by an extensive network
Kajabi has existed for quite some time. As a result, there are plenty of companies out there that have created custom themes for it (as mentioned previously) and that offer a selection of services to support it. Additionally, there are a number of blog posts and articles out there addressing just about anything you want to do with Kajabi. If you can’t find what you would like through the business’ own support and training – which are quite good – you will most likely be able to find it out on the internet.
So, there’s really quite a lot to like about Kajabi.
Generally speaking, Kajabi will give you much more power than most course platforms over developing a website where you can offer your classes but also manage the entire Web presence for your business. To put it differently, you don’t need to establish a separate site on WordPress or another platform – a Kajabi site can become your home base.
Pricing Kajabi Marketing
In past years, I’ve seen online course platforms offering free plans, and some cheap ones around $20. However, it feels like you usually receive the best features around the $50 to $100 pricing.
When you take a look at Kajabi, it’s surely going to look like the pricing is a little off the charts. The cheapest of the plans is $103 per month, and that’s when you pay yearly. It’s not exactly what online course startups want to hear, but it’s crystal clear who Kajabi caters to.
The basic plan, as mentioned, sells for $103 per month. With that, you acquire support for 5 products (courses) and 1,000 active members. Therefore, Kajabi is more of a high-powered system for in-depth courses.
The company is attempting to get you to make quality products, then market the hell out of them with the intense marketing tools.
Let us take a look at the complete range of pricing: Kajabi Marketing
Basic – $103 per month gets you support for 5 products, 25,000 marketing emails per month, 1 admin user, 1,000 active members, 1 website, and 25 pipelines.
Pro – $311 per month gets you support for 100 products, 75,000 marketing emails per month, 5 admin users, 10,000 active members, 3 websites, and 100 pipelines. You also secure an affiliate program and also the choice to remove the Kajabi branding.
Premium – $719 per month gets you support for unlimited products, 150,000 marketing emails each month, 25 admin users, unlimited active members, 10 websites, and unlimited pipelines. You also secure an affiliate program and also the option to remove the Kajabi branding.
An Enterprise plan is also sold, but you need to contact the Kajabi company so as to receive more information on that. I would assume Kajabi is willing to support any business size, so that you can customize your plan.
It’s also worth mentioning that all Kajabi plans include 0% transaction fees, 24/7 email and live chat support, drip content, advanced customization tools, training courses, and webinars
Kajabi doesn’t offer a free plan but it does offer a free trial on all plans so that you can try the software. Usually, Kajabi extends a 14-day free trial but you can receive a 28-day free trial as part of their Kajabi Hero Challenge.
This challenge is a proven strategy for getting yourself on the perfect path to becoming a Kajabi Hero.
When you take this Challenge, over the next 28 days Kajabi will assist you through everything you need to do to create your first digital product and get your first sale. .All within 28 days!
The live chat and email support are provided 24/7. So, when you encounter a situation with your course website, you can contact one of the live chat representatives, regardless of what time it is. I asked a question and they came back to me in 20 mins. Needless to say, it doesn’t always happen so quickly and they don’t have a guarantee to reply you within 20 mins. However, for me, this reveals a good support.
If you buy a yearly plan, they will give you two 1-on-1 classes that last an hour. During those lessons, they’ll take you hand by hand and show how you can begin using Kajabi.
As for the internet resources, Kajabi doesn’t disappoint.
Event and webinar options are provided for the Premium plan clients, but everybody is able to get the Kajabi blog and the help center.
The blog covers everything from content marketing to improve your writing skills, and the help center has videos and articles for comprehending the Kajabi features for marketing, integrations, your online store, and the managing of accounts.
Kajabi also includes a rich collection of articles and videos, so the help center is perfect for individuals who want to complete their own research.
The best part of Kajabi is that everything is under one roof. Email, landing pages, sales pages, shopping cart, website, blog, marketing funnels, online courses. It’s all there in 1 system. PERFECT.
And you know what, Kajabi does a pretty great job at the bulk of these functions, and they are constantly progressing and adding more features.
But what nearly always astonishes me is the live customer support. They offer 24/7 live chat, and the longest I have ever had to wait (and I have chatted at all times of night and day!) Is three or four minutes, once. Every other occasion (and there have been a number!) I’m almost directly connected to someone. And these people are wonderful. They’ll get you the answer, assist you troubleshoot your issue, and also tinker around with a few options or codings on the webpage to make it work if you’re trying something a little more different and can’t quite get it to work right. Seriously. The support team is the best!
The price, this software is definitely on the pricey side and greater than their competitors.
Is Kajabi Worth It? Kajabi Marketing
To begin with, I answer the question that some people were asking online, “Is Kajabi a scam?” No, Kajabi is not a scam. Kajabi Marketing
If you don’t classify yourself as a”techy” person, and you know, without a doubt, that you do not want to learn how to do any kind of custom coding, Kajabi should be at the top of your list for consideration.
I like that it not only focuses on course creation but also on sales and marketing.
Because many people end up trying to pick between Kajabi or Rainmaker, in a sentence, I’ll sum the recommendation up like this: Kajabi is far better at developing a membership area for online courses than Rainmaker.