Landing pages are among the very best methods to offer items online and collect e-mail leads. Retargeting With Instapage

Retargeting With Instapage

To assist you develop a page with a high conversion rate, without any coding experience, you can use Instapage. This awesome tool lets you generate landing pages without the need to know coding or web design.

 

Features Retargeting With Instapage

 

Drag and Drop

Instapage offers true drag and drop feature for editing. It is the primary factor people register for the service because this means you can put text and other elements exactly where you desire them. You aren’t locked in grids as compared to the other competitors.

This feature has been applauded for being simple to utilize. You can alter text and add images and videos quickly. If mastered, you will have the ability to produce mobile-friendly landing pages in minutes.

Including widgets adds to the functionality of your pages. Need a countdown timer? There’s a widget for that. Require an opt-in form? You can insert them just as easily. You’ll have the ability to develop landing pages that meet your needs thanks to the drag and drop function.

Retargeting With Instapage

Templates

There are over 200 landing page templates made available to you on Instapage. These templates, together with Instapage’s modification functions, will help you produce landing pages unique to your product.

All Instapage design templates are mobile-responsive which is usable for audiences who use their mobile phones frequently.

 

Landing Page Monitoring

There is also a substantial need to monitor your landing pages. Instapage addresses those concerns through their tracking tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the site’s special features. What it does is permit you to develop landing pages designed for mass launching. Use this function to develop consistent page designs across various brand names. You could develop a component once and just use it again whenever it’s needed. It’s quite the time-saver.

 

Customization

Users are able to buy royalty-free stock pictures straight from the builder tool. Instapage also has a library of 5,000 font styles offered. There’s no limit to what types of landing pages you can develop!

When working with a group just remember: you need to collaborate changes so everyone’s in the loop.

Fortunately, Instapage has real-time collaboration tools you can use. For example, users can leave comments on landing pages during the design phase.

These are only a few of the functions you can expect from Instapage. The website does have a free trial for 14-days if you ever wish to check it out for yourself.

 

Heatmaps

instapage-heatmaps

If you have no clue how your users are engaging on your pages, heatmaps is the answer. Instapage has a function that can track user actions through your landing page. You can see the results from the heatmap menu situated on your dashboard.

 

AdWords Integration

You can choose to include AdWords to your Instapage account because having Google AdWords incorporated into this platform really works. Doing so will let you launch an AdWords project straight from Instapage.

Activating this feature will let you see your ROI without the hassle to log in elsewhere.

 

Google AMP

With more users using their phones, it’s even more important to produce mobile-friendly pages. Google AMP lets pages load easier on phones. However, AMP-powered pages are visually unattractive the majority of the time.

Instapage resolves that by using AMP to power their pages while maintaining the appearances of their templates. {Be warned though: some functions may not be compatible with AMP. The counter, for example, can’t be added while utilizing AMP. This feature is only readily available in the advanced, Enterprise plan.

 

Webinars

You’ll be happy to know that there are webinars offered in Instapage. The topics normally focus around lead generation tactics and methods. These webinars are carried out by Instapage staff of different levels. This makes you really feel like the company is totally invested in your success.

There are brand-new webinars on the horizon. And even if you’re not able to attend, the webinars will be provided to you should you want them.

On top of webinars, you also get access to their marketing guides, e-books, podcast, and blogs. If you’re only just starting, these might wind up being important resources to your success.

 

The Basics

Similar to the majority of cloud-based software, you will need to sign up for an account. If you have a Google account, you just log in and you’re basically all set to go. As soon as you have actually managed to finalize your account, you can begin creating a landing page.

From the dashboard, you’ll have 2 alternatives. You can produce a brand-new page or create a group (an organized method of grouping pages).

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In this example, we’ll focus on building a single page. Click Create New Page will bring up 3 options. You can produce a Basic Page, an AMP Page (created for mobile) and Upload Instapage File. Let’s create a standard page for now.

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Clicking on Standard Page will redirect you to the Templates page. Here you’ll be shown several templates and, in addition, an alternative to create a style from scratch. The navigation bar can help you filter your options based upon what sort of landing page you need. Instapage has design templates for lead generation, two-step verification, webinars and more.

The majority of the provided templates look modern and sleek. Although, they are reminiscent of other marketing e-mails you have actually probably seen elsewhere. It’s highly advised that you make some changes to make these landing pages your own.

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Hovering over the templates will enable you to preview each one. And when you have made your selection, simply select your template and name your page! After that, you’ll be directed the Instapage Editor. Retargeting With Instapage

 

The Instapage Editor

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The Instapage Editor is where the designing will occur. For this example, we’ve picked one of the complimentary templates Instapage gives. The user interface is instinctive and easy to understand. Those who aren’t used to drag and drop builders would have the ability to master it in no time.

Right away you can revise the text and position them where you wish to. The template is divided into various blocks or sections. Just like text and images, you can reposition blocks around easily. You can add new blocks or eliminate ones you do not need.

Each block permits you to place brand-new content. You can add descriptions, testimonials, pricing details and other appropriate details.

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The navigation bar offers you quick access to their modification tools. From there you can add headings, paragraphs, vidoes, images and call-to-action buttons. You can likewise add forms must you require them. Here you can find social networking buttons that you can add anywhere on the landing page.

You will be able to produce new pages in minutes as soon as you get used to it. With a few small tweaks, we had the ability to make changes to the template to make it match our needs.

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Create A/B Tests

You will find the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can create various versions of your landing pages for a sort of simulation. You’ll be able to experiment on call-to-actions or images and see which versions your audience would like best.

It’s a crucial feature that users would not find on other landing page builders. You can test one page versus a totally different page on Instapage.

 

Create Forms

You begin by including a form widget which is conveniently situated in the navigation bar.

You’ll be given four choices as soon as you’ve effectively produced a form. You have button style, form style, submission and multistep. Retargeting With Instapage

– Button style: Allows you to make changes to the CTA label, font, font size, effects and color.

– Form style: Modify the color of labels and field colors. Define the position of the labels.

– Form Submissions: Define what takes place after the user submits the answers. You can activate downloads or page redirects upon submission. You can also place a thank you message.

– Multistep Form: Perfect for user submissions that need multiple actions.

These services make Instapage suitable for producing lead magnets.

 

Instablocks

As mentioned earlier, producing a landing page through the Instapage Editor makes use of blocks. These are sections you add to a page to put additional material. While it’s simple to add blocks, it can end up being a concern if you’re working on multiple landing pages at a time.

Instablocks lets you set a custom block you can use across various pages. That way, your blocks are consistent and creating pages can be done faster. If you have Instablocks set up and all set to load, producing a page can be performed in minutes.

You can develop components like headers, pricing details or product benefits ahead of time. Then when you create a new page, you just include these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the very same way as a regular block. What it does differently, however, is the ability to make modifications on a worldwide scale. Say you have 30 landing pages and you have to alter the same line of text across all of them. How do you do it?

With Global Blocks, any modification you make to one block will be applied to other e-mails that are connected to the same block.

This way, you will not be forced to make individual modifications. Footer information, for example, can be edited with new details in a snap.

Global Blocks are just available if you’re signed up for the Enterprise plan.

 

Collaboration

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Instapage lets users work together through its integrated commenting system. Anyone looking at the page can leave comments for other collaborators. This way, staff members can have a dynamic conversation on what changes are to be made.

 

Mobile View

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Users are given the desktop version of the landing page by default. However you can toggle between desktop and mobile versions. Switching to the mobile version shows what your page would appear like when viewed through a phone screen.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a variety of choices for integrating other tools to your page.

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Here you’ll find alternatives to add SEO details, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Retargeting With Instapage

Publishing a Landing Page

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Once you’re done with your landing page, you can go ahead and publish. Publishing is simple. If you have actually forgotten to include some info, Instapage will remind you. If there are no mistakes discovered, you’ll be offered a few methods to release your page.

– Custom domain: Permits you to release a page to any domain you own.

– WordPress: Lets you release pages on WordPress. Publishing on WordPress requires you to set up the Instapage WordPress plugin.

– Drupal: Lets you release pages on Drupal.

– Facebook: Publish your landing page as a tab on your Facebook page.

– Demo page: Pick this option if you wish to publish the page as a subdomain under pagedemo.co

 

Support

Instapage offers you access to a help center with educational materials, email, chat and phone support.

The Help Center gives you all the education you require to build your own landing pages. Learn about:

– Creating a landing page and working with the landing page builder

– Improving your mobile responsive functions

– Using the page areas, modifying background, text and images

– Dealing with the image manager and BigStock

– Implementing parallax scrolling background

– Utilizing the CSS editor module

– Carrying out Twitter Cards code on your landing page

– Developing and editing forms

– Publishing your landing page on various domains and platforms

– Assigning a 404 page

– Integrating 3rd party tracking services

– A/B testing

– Viewing and working with your data

– Integrating Instapage with other platforms

– Dealing with customers & users

– Handling your account, grouping landing pages and handling custom domains

Video tutorials are readily available to get you started and there are tons of useful articles you can read.

Instapage offers you also with an onboarding webinar that can teach you the fundamentals of using the platform in thirty minutes.

There is also a community forum where you can publish your concerns and request for assistance from other users.

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The Email and Chat Customer Support is available 24/7 and the response time for your tickets is remarkable. The support team will be able to assist you will all kinds of problems in record time. This includes everything from having difficulties setting up a new domain to adding HTML code as well as landing page design and A/B testing ideas.

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For premium users, benefit from a template design review. In other words, the conversion experts at Instapage will take a look at your page and will inform you exactly what you need to change to improve conversions.

The Phone Support is only offered to consumers who sign up for the premium plan.

Instapage supplies you with 3rd party integrations that make your task as a marketer so much simpler. Here’s a list of some of the apps that Instapage integrates with:

– Email marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your data with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Advantages and Disadvantages

Pros Retargeting With Instapage

– Has an intuitive drag and drop function. Perfect for beginners.

– Instablock saves you time, particularly when producing numerous pages with the same template.

– You can carry out split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable templates readily available.

– Heatmap visualizer helps you see which sections draw attention.

Cons

– The product can be pricey. Strategies start at $99 monthly (billed annually).

– You can only set one font for all headings.

– Could use a few more widgets in the Editor.

– Advanced changes should be done through CSS which sort of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed yearly)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed each year)

– All Core features, plus:

– Unlimited A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed each year)

– All Optimizer functions, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency functions, plus:

– Customer Success Manager

– Professional services

– Migration services

– Advanced publishing

Instapage does have a free 14-day trial for you.

 

Just click here to start your 14-day trial now!

 

Final Thoughts Retargeting With Instapage

Instapage is an excellent service to put your money on, in order to get yourself a powerful landing page platform.

Instapage gives you many integration choices to keep you linked to your visitors through all possible resources. More than 20 marketing tools can be integrated which is way more than you might actually require.

Your designs will be highly responsive on mobile devices. It is so vital since the majority of us use tabs and smart devices nowadays. Retargeting With Instapage

Your conversion rate will increase substantially as your visitors get a better online experience at your site.

Want a specific template? You can import any template from any landing page within minutes. Instapage will assist you duplicate the design. It will design it as a design template so that you can further personalize it the way you like.

If you have limited time offers every so often, you can take advantage of the countdown timers available. It’s a great marketing strategy as your clients can see the clock ticking towards the end of a particular sale deal.

There is no limit to the number of special monthly visitors to your site. If your site is doing well, have as many visitors as you like. It’s an excellent plus point since numerous other software set a limit to the number of unique visitors in a month.

If you get stuck at any point, the support staff is there 24/7. Get your questions figured out so that your webpage does not suffer at any cost.

The process is kept very simple that even if you have not much knowledge of site designing.

Analytics and charts will help you make better business decisions for the future.

Retargeting With Instapage

If you’re convinced that Instapage is the landing page builder for you, just click here to begin your 14-day free trial!

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