Landing pages are one of the very best ways to sell items online and gather e-mail leads. What Does Instapage Do

What Does Instapage Do

To help you produce a page with a high conversion rate, with no coding experience, there is Instapage. This great tool lets you generate landing pages without the need to learn coding or web design.

 

Features What Does Instapage Do

 

Drag and Drop

Instapage offers true drag and drop functionality for editing. It is the primary factor people sign up for the service because this indicates you can put text and other elements exactly where you desire them. You aren’t locked in grids as this is the case with the other competitors.

This function has actually garnered admiration for being basic to utilize. You can change text and include images and videos instantly. Once mastered, you will be able to develop mobile-friendly landing pages in minutes.

Including widgets increases the functionality of your pages. Need a countdown timer? There’s a widget for that. Require an opt-in form? You can insert them just as quickly. You’ll be able to develop landing pages that fulfill your requirements thanks to the drag and drop feature.

What Does Instapage Do

Templates

There are over 200 landing page design templates provided to you on Instapage. These templates, combined with Instapage’s modification functions, will help you generate landing pages distinct to your business.

All Instapage templates are mobile-responsive which is ideal for audiences who use their smartphones regularly.

 

Landing Page Monitoring

There is also a substantial requirement to monitor your landing pages. Instapage addresses those concerns through their tracking tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the site’s special functions. What it does is allow you to build landing pages created for mass deployment. Make use of this feature to create constant page designs across various brand names. You can produce an element just once and simply use it again whenever it’s needed. It’s an absolute time-saver.

 

Customization

Users can get royalty-free stock pictures straight from the builder tool. Instapage also has a library of 5,000 fonts offered. There’s no limit to what kinds of landing pages you can develop!

When working with a group just remember: you need to coordinate changes so everybody’s in the loop.

Fortunately, Instapage has real-time collaboration tools you can use. For example, users can leave comments on landing pages throughout the designing stage.

These are only a few of the functions you can expect from Instapage. The website does have a totally free trial for 14-days if you ever wish to check it out on your own.

 

Heatmaps

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If you have no clue how your users are engaging on your pages, heatmaps is the answer. Instapage has a function that can track user actions through your landing page. You can see the results from the heatmap menu situated on your dashboard.

 

AdWords Integration

You can choose to include AdWords to your Instapage account because having Google AdWords integrated into this platform really works. Doing so will let you introduce an AdWords campaign straight from Instapage.

Enabling this feature will let you see your ROI without the hassle to log in somewhere else.

 

Google AMP

With more users using their phones, it’s much more crucial to produce mobile-friendly pages. Google AMP lets pages load much faster on phones. However, AMP-powered pages are visually unattractive the majority of the time.

Instapage deals with that by utilizing AMP to power their pages while preserving the appearances of their design templates. {Be warned though: some features might not be compatible with AMP. The counter, for instance, can’t be added while using AMP. This function is only readily available in the advanced, Enterprise plan.

 

Webinars

You’ll be happy to know that there are webinars readily available in Instapage. The subjects normally focus around lead generation tactics and methods. These webinars are carried out by Instapage employees of various levels. This makes you really feel like the business is totally invested in your success.

There are new webinars on the horizon. And even if you’re not able to attend, the webinars will be provided for you must you want them.

On top of webinars, you also gain access to their marketing guides, e-books, podcast, and blog sites. If you’re just starting out, these may end up being important resources to your success.

 

The Basics

Similar to a lot of cloud-based software, you are required to sign up for an account. If you have a Google account, you simply log in and you’re pretty much ready to go. As soon as youhave managed to set up your account, you can begin producing a landing page.

From the dashboard, you’ll have 2 choices. You can develop a brand-new page or develop a group (a systematic method of grouping pages).

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In this example, we’ll focus on building a single page. Click Create New Page will bring up 3 choices. You can create a Basic Page, an AMP Page (created for mobile) and Upload Instapage File. Let’s produce a basic page for now.

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Clicking Standard Page will redirect you to the Templates page. Here you’ll be presented with a number of templates as well as a choice to produce a style from scratch. The navigation bar can assist you filter your options based on what sort of landing page you need. Instapage has templates for two-step verification, lead generation, webinars and more.

The majority of the offered templates look sleek and modern. Although, they are reminiscent of other marketing emails youhave probably seen elsewhere. It’s highly suggested that you make some modifications to make these landing pages your own.

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Hovering over the templates will allow you to see each one. And when you have made your choice, just click on the template to name your page! After that, you’ll be directed the Instapage Editor. What Does Instapage Do

 

The Instapage Editor

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The Instapage Editor is where the design editing will occur. For this example, we have chosen from among the free templates Instapage offers. The user interface is intuitive and simple to understand. Those who aren’t used to drag and drop builders would have the ability to navigate through it in no time.

Immediately you can revise the text and position them where you want to. The template is divided into different areas or blocks. As with text and images, you can move blocks around easily. You can add brand-new blocks or get rid of ones you do not need.

Each block enables you to insert new content. You can include descriptions, testimonials, pricing information and other relevant details.

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The navigation bar gives you fast access to their modification tools. From there you can include headings, paragraphs, images, videos and call-to-action buttons. You can also include forms must you require them. Here you can discover social networking buttons that you can include anywhere on the landing page.

You will be able to develop brand-new pages in minutes as soon as you get used to it. With a few small tweaks, we had the ability to make modifications to the design template and make it fit our requirements.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can develop various variations of your landing pages for testing. You’ll be able to experiment on call-to-actions or images and see which variations your audience would like best.

It’s an important function that people would not see on other landing page builders. You can evaluate one page against a very different page on Instapage.

 

Create Forms

You start by including a form widget which is conveniently located in the navigation bar.

You’ll be given four alternatives as soon as you’ve successfully created a form. You have button style, form style, submission and multistep. What Does Instapage Do

– Button style: Let’s you make changes to the CTA label, font style, font size, effects and color.

– Form style: Edit the color of field colors and labels. Define the position of the labels.

– Form Submissions: Define what happens after the user submits the responses. You can activate downloads or page redirects upon submission. You can also put a thank you message.

– Multistep Form: Perfect for user submissions that require several steps.

These solutions make Instapage ideal for creating lead magnets.

 

Instablocks

As mentioned earlier, creating a landing page through the Instapage Editor utilizes blocks. These are sections you add to a page to put extra content. While it’s simple to include blocks, it can end up being a burden if you’re working on numerous landing pages at a time.

Instablocks lets you set a custom-made block you can use across different pages. That way, your blocks are consistent and developing pages can be done much faster. If you have Instablocks set up and prepared to load, producing a page can be done in minutes.

You can develop different parts like headers, product benefits or pricing details ahead of time. Then when you create a brand-new page, you just include these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the same way as a regular block. What it does in a different way, however, is the capability to make modifications on a worldwide scale. Say you have 30 landing pages and you have to change the same line of text throughout all of them. How do you do it?

With Global Blocks, any modification you make to one block will be applied to other e-mails that are connected to the same block.

By doing this, you won’t be required to make individual modifications. Footer details, for example, can be changed with new details in a snap.

Global Blocks are just offered if you’re registered for the Enterprise plan.

 

Collaboration

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Instapage lets users collaborate through its integrated commenting system. Anyone looking at the page can leave a comment for other partners. By doing this, staff members can have a dynamic discussion about what modifications need to be made.

 

Mobile View

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Users are given the desktop version of the landing page by default. But you can toggle between desktop and mobile versions. Switching to the mobile version shows what your page would appear like when seen through a smartphone.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to find a number of options for integrating other tools to your page.

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Here you’ll find options to include SEO details, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

What Does Instapage Do

Publishing a Landing Page

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Once you’re finished with your landing page, you can go ahead and publish. Publishing is simple. If you’ve forgotten to add some info, Instapage will remind you. If there are no mistakes discovered, you’ll be given a couple of methods to release your page.

– Custom domain: Enables you to release a page to any domain you own.

– WordPress: Lets you publish pages on WordPress. Publishing on WordPress requires you to install the Instapage WordPress plugin.

– Drupal: Lets you release pages on Drupal.

– Facebook: Publish your landing page as a tab on your Facebook page.

– Demo page: Choose this choice if you wish to publish the page as a subdomain under pagedemo.co

 

Support

Instapage offers you access to a help center with informative materials, e-mail, chat and phone assistance.

The Help Center supplies you all the education you require to construct your own landing pages. Learn about:

– Developing a landing page and working with the landing page builder

– Improving your mobile responsive functions

– Using the page sections, editing background, text and images

– Dealing with the image manager and BigStock

– Executing parallax scrolling background

– Utilizing the CSS editor module

– Executing Twitter Cards code on your landing page

– Developing and modifying forms

– Publishing your landing page on different domains and platforms

– Assigning a 404 page

– Incorporating 3rd party tracking services

– A/B testing

– Viewing and working with your data

– Incorporating Instapage with other platforms

– Working with clients & users

– Handling your account, grouping landing pages and handling custom domains

Video tutorials are offered to get you started and there are lots of helpful articles you can check out.

Instapage offers you also with an onboarding webinar that can teach you the fundamentals of using the platform in 30 minutes.

There is also a community online forum where you can post your concerns and request assistance from other users.

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The Email and Chat Customer Support is available 24/7 and the response time for your tickets is amazing. The support team will be able to assist you will all kinds of concerns in record time. This includes everything from having problems setting up a new domain to adding HTML code and also landing page design and A/B testing ideas.

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For premium users, take advantage of a template design review. In other words, the conversion specialists at Instapage will take a look at your page and will tell you precisely what you need to change to enhance conversions.

The Phone Support is only offered for customers who sign up for the premium plan.

Instapage offers you with 3rd party integrations that make your task as a marketer so much easier. Here’s a list of some of the apps that Instapage integrates with:

– Email marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your data with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Pros and Cons

Pros What Does Instapage Do

– Has an intuitive drag and drop feature. Great for beginners.

– Instablock saves you time, specifically when developing multiple pages with the same template.

– You can perform split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable design templates available.

– Heatmap visualizer helps you see which sections draw attention.

Cons

– The product can be expensive. Plans start at $99 per month (billed each year).

– You can only set one font for all headings.

– Could use a few more widgets in the Editor.

– Advanced modifications needs to be done through CSS which kind of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed annually)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed yearly)

– All Core features, plus:

– Unlimited A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed yearly)

– All Optimizer features, plus:

– 15 private subaccounts

– Branded lead notices

– Audit log

Enterprise: By quote

– All Team & Agency functions, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does have a complimentary 14-day trial for you.

 

Just click here to start your 14-day trial now!

 

Final Thoughts What Does Instapage Do

Instapage is a fantastic service to invest your money on, in order to get yourself a powerful landing page platform.

Instapage gives you various integration alternatives to keep you linked to your customers through all possible resources. More than 20 marketing tools can be incorporated which is way more than you might really need.

Your designs will be quite responsive on mobile devices. It is so crucial because most of us use tabs and smartphones nowadays. What Does Instapage Do

Your conversion rate will increase significantly as your visitors get a much better online experience on your website.

Want a particular template? You can import any design template from any landing page within minutes. Instapage will assist you duplicate the style. It will create it as a design template so that you can further personalize it the way you like.

If you have limited time offers every so often, you can make the most of the countdown timers offered. It’s a fantastic marketing technique as your clients can see the clock ticking towards the end of a specific sale deal.

There is no limit to the variety of special monthly visitors to your site. If your website is succeeding, have as much visitors as you like. It’s a fantastic advantage point because numerous other software set a limitation to the number of unique visitors in a month.

If you get stuck at any point, the support staff is there all the time. Get your inquiries sorted out so that your web page doesn’t suffer at any cost.

The whole process is kept very simple that even if you have not much knowledge of site creating.

Analytics and charts will help you make better business decisions for the future.

What Does Instapage Do

If you are certain that Instapage is the landing page builder for you, just click here to begin your 14-day free trial!