Kajabi is a content marketing platform that offers individuals and small and medium sized businesses a single and centralized system from which to sell, market and deliver product content. Incorporating customizable themes, a landing page builder and video hosting as well as integrated payments and an interactive in-course message board, Kajabi intends to provide users with a complete yet easy-to-use content marketing solution. What Is A Kajabi Pipeline

With Kajabi, users can create digital products such as online courses, membership sites and training portal sites efficiently and effectively. So as to design aesthetic and engaging product content, users can produce customizable themes, stream videos, add file downloads and upload images and sound. Users may also bring all of their products together into one website using one login, a personalized URL and an integrated blog to assist in acquiring subscribers.

Other than digital content production, Kajabi encourages sales, marketing and client engagement. Since Kajabi integrates with Stripe, users can get straightforward electronic payments. To simplify marketing strategies, Kajabi enables users to design custom forms and landing pages easily. Users may also send email broadcasts and thereafter track their performance with Kajabi’s email analytics. Kajabi embraces lots of built-in integrations with applications like MailChimp, Google Analytics and Infusionsoft  permitting users to handle their online products and share their digital content smoothly.

What Is A Kajabi Pipeline

7 Reasons Why You Should Use Kajabi What Is A Kajabi Pipeline

Reducing this down to a list of seven was very hard, but here goes… What Is A Kajabi Pipeline

1. It is created to sell.

Kajabi has great tools for creating landing pages and sales funnels, and converting site visitors into customers. You can also handle all of your e-mail marketing within Kajabi – such as automated follow-up sequences – that means, there’s no need for a third party platform (though it does integrate quite easily with Aweber, Mailchimp, and Active Campaign). In general, Kajabi is ahead of most other online course platforms in the native advertising and selling capabilities it gives.

What Is A Kajabi Pipeline

 

2. It looks great from the start.

Kajabi offers a handful of variations on a core website theme that looks modern and professional and it also provides very easy on the eyes, functional templates for making your landing pages and sales pipeline pages. There’s also a market for custom, premium themes if you do not wish to go with what Kajabi offers.

When it is about actually creating your website, Kajabi has pre-designed themes that you can install with one click. The themes determine the overall look and style of your website and help you easily and quickly design a good looking website.

Kajabi is actually taking a different approach with their site themes now. They have archived 10 out of the 11 themes and are now focusing only on the Premier Theme.

They’ve developed the Premier Theme into a super flexible framework and they use it to create all the new website themes. These themes are now known as Layout Presets and currently there are 6 different Presets available in their library, all of which are built on the”Premier Framework”.

Kajabi-Layout-Presets

All of the Layout Presets have a simple and contemporary design and they do look exceptional. As soon as you set up a Preset, you can further customize it using the webpage builder to give your website the look and feel you desire.

You can still use any of the 10 themes that have recently been relocated to the Legacy Themes archive if you want. However, since Kajabi will not be working to improve them any longer, I will advise that you use only the Premier Theme for your website.

Kajabi-Themes

Finally, Kajabi also provides you the freedom to import and use custom themes. So, if you are a power user, you can hire a programmer to design a completely custom theme for your site.

 

3. It has sufficient blogging capabilities.

While not yet at par with WordPress, the blogging capability Kajabi provides are significantly better than those of most online course platforms. (And, remember, a strong blog is just one of the greatest assets for bringing visitors to your website and products.)

 

4. It’s powerful video streaming capabilities.

Kajabi has Wistia – among the all-around top video hosting platforms – completely integrated for uploading and streaming your videos. As a result of this you can be assured that your videos will deliver as good as possible for whatever bandwidth or screen any individual student is using — and that they will be as secure as possible.

Best of all, this doesn’t need a different Wistia license – it’s just baked in. Bear in mind that Wistia pricing begins at $99 per month for a Pro license (what most course sellers will need) – so, considering that entry-level Kajabi pricing starts at $149 per month ($119 is paid yearly), this is a fairly big bargain. What Is A Kajabi Pipeline

 

5. It will jumpstart your product creation.

Kajabi offers impressive templates for mini courses, online classes, evergreen trainings, and memberships. You can modify these by adding your own content and removing anything you don’t like, and you will be off and running in no time. What Is A Kajabi Pipeline

Kajabi-Product-Creation

 

6. It makes live events really easy to create and promote.

This kind of goes hand in hand with product development, but Kajabi is so strong in this area, it deserves to be mentioned separately.

You can easily set up a Zoom Webinar in Kajabi and – even better – create out a pipeline around it which has your registration page, e-mails, a post-event offer page, and a checkout page. Kajabi provides templates for all of this, so all you’ve got to do is customize the text and put in your Zoom link. (You do have to have your own Zoom account.)

You can use this same approach to prepare online conferences or summits or perhaps place-based events. (These types of events use Legacy pipeline templates in Kajabi. I’m assuming upgraded versions of those will be available at some point, but they work just fine right now.)

 

7. It’s supported by an extensive network

Kajabi has on the market for quite a while. Due to this, there are a majority of companies out there that have created custom themes for it (as mentioned above) and that provide a selection of services to support it. There are also plenty of blog posts and articles out there covering just about anything you need to do with Kajabi. If you can not find what you want through the business’ own training and support – which are quite good – you will most likely be able to find it out on the internet.

So, there is really quite a lot to love about Kajabi.

Generally speaking, Kajabi will offer you a lot more power than most course platforms over creating a website where you can offer your courses but also manage the entire Web presence for your business. In other words, you do not need to set up a separate website on WordPress or another platform – a Kajabi site can become your home base.

 

Pricing What Is A Kajabi Pipeline

In past years, I have seen online course platforms offering free plans, and some cheap ones about $20. However, it feels like you usually get the best features around the $50 to $100 pricing.

When you take a look at Kajabi, it’s definitely going to look like the pricing is quite off the charts. The least expensive of these plans is $103 a month, and that is when you pay annually. It’s not exactly what online course startups like to hear, but it’s crystal clear who Kajabi caters to.

The basic plan, as mentioned, sells for $103 per month. With that, you acquire support for 5 products (courses) and 1,000 active members. Hence, Kajabi is more of a high-powered system for in-depth courses.

The business is attempting to get you to make quality products, then promote the heck out of them with the extreme marketing tools.

Let us take a look at the full range of pricing: What Is A Kajabi Pipeline

Basic $103 per month gets you support for 5 products, 25,000 marketing emails per month, 1 admin user, 1,000 active members, 1 website, and 25 pipelines.

Pro $311 per month gets you support for 100 products, 75,000 marketing emails per month, 5 admin users, 10,000 active members, 3 websites, and 100 pipelines. You also receive an affiliate program and also the option to remove the Kajabi branding.

Premium $719 per month gets you support for unlimited products, 150,000 marketing emails per month, 25 admin users, unlimited active members, 10 websites, and unlimited pipelines. You also receive an affiliate program and also the option to remove the Kajabi branding.

Kajabi-Pricing

An Enterprise plan is also offered, but you need to contact the Kajabi company so as to receive more info on that. I would presume Kajabi is inclined to support any business size, so you can customize your plan.

It’s also worth stating that all Kajabi plans include 0% transaction fees, 24/7 email and live chat support, drip content, advanced customization tools, training courses, and webinars

 

Free Trial

Kajabi doesn’t offer a free plan but it does offer a free trial on all plans so that you can try the software. Generally, Kajabi offers a 14-day free trial but you can receive a 28-day free trial as part of their Kajabi Hero Challenge.

Kajabi-Hero-Challenge

This challenge is a proven strategy for getting yourself on the perfect path to becoming a Kajabi Hero.

When you accept this Challenge, over the next 28 days Kajabi is going to walk you through everything you will need to do to create your first digital product and get your first sale. .All within 28 days!

 

Customer Support

The email and live chat support are provided 24/7. So, when you run into a situation with your course website, you can contact one of the live chat representatives, regardless of what time it is. I asked a question and they got back to me in 20 mins. Of course, it does not always happen so quickly and they do not have a guarantee to reply you within 20 minutes. But for me, this reveals a fantastic support.

If you get a yearly plan, they will give you two 1-on-1 lessons that last an hour. During those lessons, they’ll take you hand by hand and exhibit how you can begin using Kajabi.

In terms of the online resources, Kajabi does not disappoint.

Webinar and event choices are provided for the Premium plan customers, but everyone is able to get the Kajabi blog and the help center.

The blog covers everything from content promotion to improve your writing skills, and the help center has videos and articles for understanding the Kajabi features for marketing, integrations, your online shop, and the managing of accounts.

Kajabi also has a rich collection of videos and articles, so the help center is perfect for people who like to finish their own research.

 

Pros

The best part about Kajabi is that everything is under one roof. Email, landing pages, sales pages, shopping cart, website, blog, marketing funnels, online courses. It is all there in 1 system. EXCELLENT.

And you know what, Kajabi does a fairly great job at the bulk of these functions, and they are constantly developing and adding more features.

But what almost always surprises me is the live customer care. They offer 24/7 live chat, and the longest I have ever had to wait (and I have chatted at all times of night and day!) Is three or four minutes, once. Every other occasion (and there have been a number!) I am almost instantly connected to somebody. And these people are awesome. They will get you the answer, help  you troubleshoot your problem, and even tinker around with some codings or options on the page to make it work if you are trying something a little more different and can not quite get it to work correctly. Seriously. The support staff is top-notch!

 

Cons

The price, this software is definitely on the expensive side and higher than their competitors.

 

Is Kajabi Worth It? What Is A Kajabi Pipeline

First of all, I answer the question that some folks were asking online, “Is Kajabi a scam?” No, Kajabi isn’t a scam. What Is A Kajabi Pipeline

If you do not classify yourself as a”techy” person, and you know, without a doubt, that you don’t wish to learn how to do any type of custom coding, Kajabi should be at the top of your list for consideration.

I love that it not only focuses on course creation but also on marketing and sales.

Because lots of people end up trying to decide between Kajabi or Rainmaker, in a sentence, I will sum up the recommendation like this: Kajabi is far better at developing a membership area for online courses than Rainmaker.

What Is A Kajabi Pipeline

So get out there and begin creating courses!