Landing pages are among the very best ways to offer products online and collect e-mail leads. Why Is Instapage So Expensive

Why Is Instapage So Expensive

To help you produce a page with a high conversion rate, without any coding experience, there is Instapage. This amazing tool allows you to develop landing pages without the need to learn coding or web design.

 

Features Why Is Instapage So Expensive

 

Drag and Drop

Instapage offers true drag and drop feature for editing. It is the main reason people sign up for the service because this indicates you can position text and other elements exactly where you want them. You’re not locked to grids as this is the case with the other competitors.

This function has actually been complimented for being easy to use. You can change text and include images and videos instantly. Once mastered, you will have the ability to produce mobile-friendly landing pages in minutes.

Including widgets adds to the performance of your pages. Require a countdown timer? There’s a widget for that. Require an opt-in form? You can add them just as quickly. You’ll be able to develop landing pages that fulfill your needs thanks to the drag and drop function.

Why Is Instapage So Expensive

Templates

There are over 200 landing page design templates made available to you on Instapage. These templates, integrated with Instapage’s modification functions, will help you create landing pages unique to your business.

All Instapage design templates are mobile-responsive which is ideal for audiences who check on thier phones.

 

Landing Page Monitoring

There is also a substantial requirement to track your landing pages. Instapage addresses those needs through their monitoring tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is one of the site’s unique functions. What it does is enable you to build landing pages designed for mass releasing. Use this feature to create consistent page styles across various brand names. You can develop a component just once and easily reuse it whenever it’s needed. It’s an absolute time-saver.

 

Customization

Users have the ability to get royalty-free stock photos directly from the builder tool. Instapage also has a library of 5,000 typefaces available. There’s no limit to what kinds of landing pages you can produce!

When working with a team just remember: you need to coordinate modifications so everybody’s in the loop.

Luckily, Instapage has real-time collaboration tools you can utilize. For example, users can leave comments on landing pages throughout the designing phase.

These are just some of the features you can expect from Instapage. The website does have a totally free trial for 14-days if you ever wish to try it out on your own.

 

Heatmaps

instapage-heatmaps

If you have no idea how your users are interacting on your pages, heatmaps is the solution. Instapage has a function that can track user actions through your landing page. You can see the results from the heatmap menu located on your dashboard.

 

AdWords Integration

You can choose to add AdWords to your Instapage account because having Google AdWords integrated into this platform is important. Doing so will let you launch an AdWords campaign directly from Instapage.

Enabling this feature will let you see your ROI without the need to log in somewhere else.

 

Google AMP

With more users using their phones, it’s even more important to develop mobile-friendly pages. Google AMP lets pages load easier on phones. However, AMP-powered pages are aesthetically unattractive most of the time.

Instapage resolves that by using AMP to power their pages while staying consistent with the looks of their templates. {Be warned though: some functions may not work with AMP. The counter, for example, can’t be included while using AMP. This function is just readily available in the advanced, Enterprise plan.

 

Webinars

You’ll be glad to know that there are webinars readily available on Instapage. The topics usually center around lead generation tactics and techniques. These webinars are carried out by Instapage employees of various levels. This makes you really feel like the business is totally invested in your success.

There are brand-new webinars on the horizon. And even if you’re unable to attend, the webinars will be provided for you if you want them.

On top of webinars, you can also access their marketing guides, e-books, podcast, and blogs. If you’re only just starting, these may wind up being important resources to your success.

 

The Basics

Just like a lot of cloud-based software, you are required to sign up for an account. If you have a Google account, you simply log in and you’re practically all set to go. Once you have actually managed to finalize your account, you can start developing a landing page.

From the dashboard, you’ll have 2 options. You can develop a brand-new page or develop a group (a systematic method of grouping pages).

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In this example, we’ll concentrate on constructing a single page. Click Create New Page will show you 3 options. You can develop a Standard Page, an AMP Page (created for mobile) and Upload Instapage File. Let’s create a basic page for now.

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Clicking on Standard Page will reroute you to the Templates page. Here you’ll be shown a number of design templates and, in addition, an alternative to develop a style from scratch. The navigation bar can assist you filter your choices based on what sort of landing page you require. Instapage has templates for lead generation, two-step verification, webinars and more.

Most of the provided design templates look modern and sleek. Although, they are similar to other marketing emails you’ve probably seen somewhere. It’s highly advised that you make some changes and make these landing pages your own.

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Hovering over the templates will enable you to see each one. As soon as you’ve made your selection, just click on the template to name your page! After that, you’ll be directed the Instapage Editor. Why Is Instapage So Expensive

 

The Instapage Editor

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The Instapage Editor is where the design editing will occur. For this example, we have selected one of the free templates Instapage provides. The user interface is intuitive and simple to understand. Those who aren’t used to drag and drop builders would be able to navigate through it in no time.

Instantly you can revise the text and position them where you wish to. The design template is divided into different sections or blocks. Similar to images and text, you can move blocks around easily. You can include brand-new blocks or get rid of ones you do not need.

Each block allows you to insert new content. You can include testimonials, descriptions, pricing information and other appropriate details.

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The navigation bar provides you quick access to their modification tools. From there you can add headlines, paragraphs, vidoes, images and call-to-action buttons. You can likewise include forms must you require them. Here you can find social networking buttons that you can add anywhere on the landing page.

You will be able to produce brand-new pages in minutes as soon as you get used to it. With a few minor tweaks, we had the ability to make modifications to the template and make it fit our needs.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can develop various variations of your landing pages for testing. You’ll have the ability to experiment on call-to-actions or images and see which variations your visitors would like most.

It’s an essential feature that people would not see on other landing page builders. You can test one page versus a totally different page on Instapage.

 

Create Forms

You start by including a form widget which is conveniently located in the navigation bar.

You’ll be given four choices when you have successfully generated a form. You have button style, form style, submission and multistep. Why Is Instapage So Expensive

– Button style: Let’s you make modifications to the CTA label, font, font size, effects and color.

– Form style: Change the color of labels and field colors. Define the position of the labels.

– Form Submissions: Define what takes place after the user sends the answers. You can set off downloads or page redirects upon submission. You can also place a thank you message.

– Multistep Form: Perfect for user submissions that require multiple steps.

These services make Instapage ideal for creating lead magnets.

 

Instablocks

As mentioned earlier, developing a landing page through the Instapage Editor uses blocks. These are sections you add to a page to put more content. While it’s easy to add blocks, it can end up being a hassle if you’re working on numerous landing pages at a time.

Instablocks lets you set a custom block you can utilize throughout different pages. That way, your blocks are consistent and producing pages can be done faster. If you have Instablocks set up and all set to load, developing a page can be carried out in minutes.

You can create elements like headers, pricing details or product benefits ahead of time. Then when you produce a new page, you just include these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the exact same way as a regular block. What it does differently, however, is the capability to make modifications on a worldwide scale. Say you have 30 landing pages and you have to change the same line of text throughout all of them. How do you do it?

With Global Blocks, any modification you make to one block will be applied to other emails that are linked to the same block.

By doing this, you will not be required to make individual modifications. Footer information, for example, can be updated with new information in a second.

Global Blocks are only offered if you’re registered for the Enterprise plan.

 

Collaboration

instapage-collaboration

Instapage lets users work together through its integrated commenting system. Anyone looking at the page can leave a comment for other partners. This way, team members can have a dynamic conversation on what changes are to be made.

 

Mobile View

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Users are given the desktop iteration of the landing page by default. However you can switch between desktop and mobile versions. Switching to the mobile version reveals what your page would appear like when viewed through a mobile phone.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to discover a variety of options for incorporating other tools to your page.

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Here you’ll find options to include SEO details, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

Why Is Instapage So Expensive

Publishing a Landing Page

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When you’re done with your landing page, you can proceed and publish. Publishing is simple. If you’ve forgotten to include some details, Instapage will remind you. If there are no errors found, you’ll be offered a few ways to release your page.

– Custom domain: Enables you to publish a page to any domain you own.

– WordPress: Lets you publish pages on WordPress. Publishing on WordPress requires you to set up the Instapage WordPress plugin.

– Drupal: Lets you release pages on Drupal.

– Facebook: Release your landing page as a tab on your Facebook page.

– Demo page: Pick this alternative if you want to publish the page as a subdomain under pagedemo.co

 

Support

Instapage offers you access to a help center with educational materials, email, chat and phone support.

The Help Center provides you all the education you require to develop your own landing pages. Learn about:

– Creating a landing page and dealing with the landing page builder

– Improving your mobile responsive features

– Using the page areas, modifying background, text and images

– Dealing with the image supervisor and BigStock

– Executing parallax scrolling background

– Utilizing the CSS editor module

– Carrying out Twitter Cards code on your landing page

– Producing and editing forms

– Publishing your landing page on various domains and platforms

– Assigning a 404 page

– Integrating 3rd party tracking options

– A/B testing

– Viewing and dealing with your data

– Incorporating Instapage with other platforms

– Dealing with clients & users

– Handling your account, grouping landing pages and handling custom domains

Video tutorials are available to get you started and there are tons of useful articles you can read.

Instapage supplies you likewise with an onboarding webinar that can teach you the essentials of using the platform in 30 minutes.

There is also a community online forum where you can ask your concerns and request help from other users.

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The Email and Chat Customer Support is readily available 24/7 and the response time for your tickets is great. The support team will be able to help you will all sorts of concerns in record time. This consists of everything from having trouble establishing a new domain to adding HTML code as well as landing page design and A/B testing suggestions.

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For premium users, take advantage of a template design review. In other words, the conversion professionals at Instapage will have a look at your page and will inform you exactly what you need to change to improve conversions.

The Phone Support is only offered to customers who register for the premium plan.

Instapage provides you with 3rd party integrations that make your job as an online marketer so much simpler. Here’s a list of some of the apps that Instapage integrates with:

– Email marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your data with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Advantages and Disadvantages

Pros Why Is Instapage So Expensive

– Has an intuitive drag and drop builder. Perfect for beginners.

– Instablock saves you time, specifically when producing multiple pages with the same template.

– You can carry out split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable templates offered.

– Heatmap visualizer helps you see which areas draw attention.

Cons

– The product can be expensive. Strategies start at $99 monthly (billed every year).

– You can only set one font for all headings.

– Could use a few more widgets in the Editor.

– Advanced changes must be done through CSS which sort of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed yearly)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed yearly)

– All Core functions, plus:

– Unlimited A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed each year)

– All Optimizer features, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency features, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does have a complimentary 14-day trial for you.

 

Just click here to beging your 14-day trial now!

 

Final Thoughts Why Is Instapage So Expensive

Instapage is a fantastic service to put your money on, in order to get yourself an effective landing page platform.

Instapage provides you many integration alternatives to keep you connected to your clients through all possible resources. More than 20 marketing tools can be incorporated which is way more than you may really require.

Your designs will be quite responsive on mobile phones. It is so essential since the majority of us use tabs and smartphones these days. Why Is Instapage So Expensive

Your conversion rate will rise significantly as your consumers get a better online experience at your website.

Want a specific design template? You can import any design template from any landing page within minutes. Instapage will help you duplicate the style. It will develop it as a design template so that you can further customize it the way you like.

If you have limited time offers every so often, you can make the most of the countdown timers readily available. It’s a great marketing technique as your clients can see the clock ticking towards the end of a particular sale deal.

There is no limit to the variety of distinct monthly visitors on your website. If your site is succeeding, have as many visitors as you like. It’s an excellent plus point since numerous other software set a limit to the number of unique visitors in a month.

If you get stuck at any point, the support staff is there all the time. Get your queries sorted out so that your webpage does not suffer at any expense.

The whole process is kept extremely easy that even if you have not much knowledge of site creating.

Analytics and charts will help you make better business decisions for the future.

Why Is Instapage So Expensive

If you are convinced that Instapage is the landing page builder for you, just click here to start your 14-day free trial!