Landing pages are one of the very best ways to offer items online and collect email leads. Zopim Instapage

Zopim Instapage

To assist you create a page with a high conversion rate, without any coding experience, you need Instapage. This great tool lets you develop landing pages without the need to know coding or web design.

 

Features Zopim Instapage

 

Drag and Drop

Instapage offers true drag and drop functionality for editing. It is the primary reason people sign up for the service because this means you can put text and other components exactly where you want them. You’re not locked in grids as this is the case with the other competitors.

This feature has actually earned praise for being basic to use. You can alter text and add images and videos instantly. Once mastered, you can definitely be able to create mobile-friendly landing pages in minutes.

Adding widgets adds to the functionality of your pages. Require a countdown timer? There’s a widget for that. Need an opt-in form? You can add them just as easily. You’ll have the ability to develop landing pages that meet your needs thanks to the drag and drop function.

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Templates

There are over 200 landing page templates offered to you on Instapage. These templates, integrated with Instapage’s personalization functions, will help you create landing pages unique to your product.

All Instapage templates are mobile-responsive which is perfect for audiences who check on thier phones.

 

Landing Page Monitoring

There is also a huge need to monitor your landing pages. Instapage addresses those issues through their monitoring tools. You get access to heatmaps (behavioral mapping), A/B (split) testing, Google Tag Manager and more.

 

Instablocks

Instablocks is among the site’s special features. What it does is permit you to construct landing pages developed for mass releasing. Use this feature to create constant page designs across various brand names. You can create an element just once and just reuse it whenever it’s applicable. It’s quite the time-saver.

 

Customization

Users are able to get royalty-free stock pictures straight from the builder tool. Instapage also has a library of 5,000 fonts readily available. There’s no limit to what kinds of landing pages you can produce!

When working with a group just remember: you must collaborate modifications so everybody’s on the same page.

Fortunately, Instapage has real-time collaboration tools you can utilize. For example, users can leave comments on landing pages during the designing stage.

These are only a few of the functions you can expect from Instapage. The site does have a totally free trial for 14-days if you ever wish to check it out for yourself.

 

Heatmaps

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If you have no clue how your visitors are using your pages, heatmaps is the solution. Instapage has a feature that can track user actions through your landing page. You can see the results from the heatmap menu located on your dashboard.

 

AdWords Integration

You can choose to include AdWords to your Instapage account because having Google AdWords incorporated into this platform really works. Doing so will let you introduce an AdWords project straight from Instapage.

Activating this function will let you see your ROI without the hassle to log in elsewhere.

 

Google AMP

With more users viewing pages through their phones, it’s even more vital to develop mobile-friendly pages. Google AMP lets pages load easier on phones. Nevertheless, AMP-powered pages are aesthetically unpleasant the majority of the time.

Instapage deals with that by utilizing AMP to power their pages while staying consistent with the appearances of their design templates. {Be keen though: some features may not work with AMP. The counter, for example, can’t be added while utilizing AMP. This feature is only available in the advanced, Enterprise plan.

 

Webinars

You’ll be glad to know that there are webinars readily available in Instapage. The topics typically focus around lead generation tactics and strategies. These webinars are conducted by Instapage employees of different levels. This makes you truly feel like the business is totally invested in your success.

There are brand-new webinars on the horizon. And even if you’re unable to attend, the webinars will be provided for you must you want them.

On top of webinars, you can also access their marketing guides, e-books, podcast, and blogs. If you’re just starting, these might end up being valuable resources to your success.

 

The Basics

Just like most cloud-based software, you are required to register for an account. If you have a Google account, you simply log in and you’re practically all good to go. Once youhave managed to create your account, you can begin creating a landing page.

From the dashboard, you’ll have 2 choices. You can develop a new page or produce a group (a systematic method of grouping pages).

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In this example, we’ll concentrate on constructing a single page. Click on Create New Page will give you 3 choices. You can develop a Basic Page, an AMP Page (developed for mobile) and Upload Instapage File. Let’s produce a standard page for now.

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Clicking Standard Page will redirect you to the Templates page. Here you’ll be shown a number of design templates and an option to create a style from scratch. The navigation bar can assist you filter your choices based on what kind of landing page you need. Instapage has design templates for lead generation, webinars, two-step verification and more.

The majority of the offered templates look sleek and modern. However, they are similar to other marketing emails youhave probably seen elsewhere. It’s extremely recommended that you make some modifications and make these landing pages your own.

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Hovering over the design templates will enable you to preview each one. And when you’ve made your selection, just select your template to name your page! After that, you’ll be directed the Instapage Editor. Zopim Instapage

 

The Instapage Editor

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The Instapage Editor is where the design editing will occur. For this example, we have selected one of the complimentary design templates Instapage gives. The interface is instinctive and simple to comprehend. Those who aren’t used to drag and drop builders would have the ability to navigate through it in no time.

Instantly you can revise the text and position them where you wish to. The template is divided into various blocks or areas. As with images and text, you can move blocks around with ease. You can include new blocks or remove ones you don’t require.

Each block allows you to insert new content. You can include testimonials, descriptions, pricing details and other appropriate details.

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The navigation bar gives you quick access to their modification tools. From there you can add headings, paragraphs, vidoes, images and call-to-action buttons. You can also include forms should you need them. Here you can discover social media buttons that you can add anywhere on the landing page.

You should be able to create brand-new pages in minutes when you get used to it. With a couple of minor tweaks, we were able to make modifications to the design template and make it match our needs.

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Create A/B Tests

You will discover the A/B Testing button on the upper left-hand side of the Instapage Editor. Here you can produce various variations of your landing pages for a sort of simulation. You’ll have the ability to experiment on call-to-actions or images and see which variations your audience would like best.

It’s an important feature that users wouldn’t find on other landing page builders. You can check one page against a completely different page on Instapage.

 

Create Forms

You begin by adding a form widget which is conveniently located in the navigation bar.

You’ll be shown 4 choices once you’ve successfully produced a form. You have button style, form style, submission and multistep. Zopim Instapage

– Button style: Allows you to make modifications to the CTA label, font, font size, effects and color.

– Form style: Edit the color of labels and field colors. Define the position of the labels.

– Form Submissions: Define what occurs after the user submits the answers. You can activate downloads or page redirects upon submission. You can also put a thank you message.

– Multistep Form: Perfect for user submissions that require several steps.

These solutions make Instapage perfect for creating lead magnets.

 

Instablocks

As pointed out earlier, creating a landing page through the Instapage Editor utilizes blocks. These are areas you add to a page to place more material. While it’s easy to include blocks, it can become a burden if you’re dealing with multiple landing pages at a time.

Instablocks lets you set a custom-made block you can utilize throughout different pages. That way, your blocks are consistent and producing pages can be done faster. If you have Instablocks set up and prepared to load, developing a page can be carried out in minutes.

You can produce different parts like headers, product benefits or pricing details ahead of time. Then when you create a brand-new page, you simply include these blocks to your landing page and you’re done.

 

Global Blocks

Global Blocks work the same way as a regular block. What it does in a different way, however, is the capability to make changes on an international scale. Say you have 30 landing pages and you have to alter the same line of text across all of them. How do you do it?

With Global Blocks, any change you make to one block will be applied to other emails that are linked to the same block.

By doing this, you won’t be forced to make individual modifications. Footer details, for example, can be updated with new information in a second.

Global Blocks are just available if you’re signed up for the Enterprise plan.

 

Collaboration

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Instapage lets users work together through its built-in commenting system. Anyone currently on the page can leave a comment for other partners. In this manner, members can have a dynamic conversation about what modifications need to be made.

 

Mobile View

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Users are given the desktop iteration of the landing page by default. However you can toggle between desktop and mobile versions. Switching to the mobile version reveals what your page would look like when viewed through a mobile phone.

Analytics

On the upper right-hand side of the navigation bar is the settings button for Instapage’s tracking features. Click the button to find a variety of alternatives for integrating other tools to your page.

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Here you’ll find choices to add SEO information, conversion rate goals, Google Analytics and Tag Manager, Facebook Pixel and more.

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Publishing a Landing Page

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Once you’re finished with your landing page, you can go ahead and publish. Publishing is simple. If you have actually forgotten to include some details, Instapage will remind you. If there are no errors found, you’ll be provided a couple of ways to release your page.

– Custom domain: Allows you to publish a page to any domain you own.

– WordPress: Lets you release pages on WordPress. Publishing on WordPress requires you to set up the Instapage WordPress plugin.

– Drupal: Lets you release pages on Drupal.

– Facebook: Release your landing page as a tab in your Facebook page.

– Demo page: Select this option if you wish to release the page as a subdomain under pagedemo.co

 

Support

Instapage provides you access to a help center with informative materials, email, chat and phone support.

The Help Center provides you all the education you need to build your own landing pages. Learn about:

– Producing a landing page and dealing with the landing page builder

– Improving your mobile responsive functions

– Using the page sections, modifying background, text and images

– Working with the image manager and BigStock

– Implementing parallax scrolling background

– Utilizing the CSS editor module

– Implementing Twitter Cards code on your landing page

– Producing and editing forms

– Publishing your landing page on different domains and platforms

– Assigning a 404 page

– Integrating 3rd party tracking solutions

– A/B testing

– Viewing and working with your data

– Incorporating Instapage with other platforms

– Working with clients & users

– Managing your account, grouping landing pages and handling custom domains

Video tutorials are available to get you started and there are lots of useful articles you can check out.

Instapage supplies you likewise with an onboarding webinar that can teach you the essentials of using the platform in 30 minutes.

There is also a community online forum where you can post your concerns and ask for assistance from other users.

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The Email and Chat Customer Support is readily available 24/7 and the response time for your tickets is great. The support team will be able to assist you will all types of concerns in record time. This includes everything from having problems setting up a new domain to adding HTML code and also landing page design and A/B testing suggestions.

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For premium users, benefit from a template design review. In other words, the conversion experts at Instapage will take a look at your page and will inform you exactly what you require to alter to improve conversions.

The Phone Support is only available for consumers who register for the premium plan.

Instapage offers you with 3rd party integrations that make your job as an online marketer a lot simpler. Here’s a list of a few of the apps that Instapage integrates with:

– Email marketing and marketing automation software (HubSpot, MailChimp, AWeber, Constant Contact, Campaign Monitor, GetResponse, e-goi, mad mini, Marketo, InfusionSoft, ActiveCampaign, Autopilot)

– CRM: integrate your data with companies like (SalesForce, Zoho CRM, InfusionSoft, ActiveCampaign)

– Webinar (GoToWebinar)

– Analytics (Google Analytics, KISSmetrics, Mixpanel, Marketo)

– Platforms (WordPress and Drupal)

– Social media (Facebook)

– Workflow (Zapier)

 

Instapage Pros and Cons

Pros Zopim Instapage

– Has an intuitive drag and drop feature. Perfect for beginners.

– Instablock saves you time, specifically when producing several pages with the same template.

– You can perform split testing.

– Great integration with popular tracking tools and analytics.

– More than 200 customizable templates offered.

– Heatmap visualizer lets you see which areas draw attention.

Cons

– The product can be pricey. Plans begin at $99 monthly (billed yearly).

– You can only set one font style for all headings.

– Could use a few more widgets in the Editor.

– Advanced modifications needs to be done through CSS which sort of beats the purpose of the product.

 

Pricing

Core: $79/month or $69/month (billed annually)

– Mobile-responsive builder

– Real-time collaboration

– Instablocks

– 20+ integrations

Optimizer: $129/month or $99/month (billed every year)

– All Core functions, plus:

– Unrestricted A/B testing

– Heatmaps

– Dynamic text replacement

– Advertising attribution

Team & Agency: $229/month or $179/month (billed yearly)

– All Optimizer functions, plus:

– 15 private subaccounts

– Branded lead notifications

– Audit log

Enterprise: By quote

– All Team & Agency functions, plus:

– Customer Success Manager

– Expert services

– Migration services

– Advanced publishing

Instapage does offer a complimentary 14-day trial for you.

 

Click here to start your 14-day trial now!

 

Final Thoughts Zopim Instapage

Instapage is a terrific service to put your money on, in order to get yourself an effective landing page platform.

Instapage provides you many integration options to keep you connected to your visitors through all possible resources. More than 20 marketing tools can be integrated which is way more than you may actually require.

Your designs will be quite responsive on mobile devices. It is so important because the majority of us use tabs and smartphones these days. Zopim Instapage

Your conversion rate will increase considerably as your consumers get a much better online experience on your site.

Want a particular design template? You can import any template from any landing page within minutes. Instapage will help you duplicate the design. It will create it as a template so that you can further personalize it the way you like.

If you have limited time offers every so often, you can maximize the countdown timers offered. It’s a terrific marketing technique as your clients can see the clock ticking towards the end of a specific sale offer.

There is no limit to the variety of unique monthly visitors to your site. If your website is succeeding, have as much visitors as you like. It’s a fantastic advantage point since lots of other software set a limit to the number of unique visitors in a month.

If you get stuck at any point, the support personnel is there 24/7. Get your queries sorted out so that your website does not suffer at any cost.

The process is kept very simple that even if you have not much understanding of website developing.

Analytics and charts will help you make much better business decisions for the future.

Zopim Instapage

If you’re convinced that Instapage is the landing page builder for you, just click here to start your 14-day free trial!